This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
We focus on working with non-profits, smallbusinesses, women CEOs and business owners. I believe each client begins at a different point on the PR spectrum … some need to start with blogs, online magazines and trades publications to perfect their narrative before moving to mainstream radio and television media outlets.
One of the top tips for a media interview I can give you is to be real and authentic. When you try to answer something you don’t know, it could backfire on you – especially on a recorded interview like television, radio, or podcast. The post Tips for Media Interviews appeared first on Christina Daves.
Free PR Interview Transcript: Welcome back everybody. You know, I love showcasing some folks who’ve turned passions and dreams in the successful businesses. The post Land on National Television, Again appeared first on Christina Daves. Media outlet that was pitched: The Steve Harvey Show. Great show today, folks.
Free PR Interview Transcript. The post How a travel agent got on television appeared first on Christina Daves. Sharing her knowledge on trending story that was impacting many made it easy for the pitch to land in the media. Media outlet that was pitched: Great Day Washington , WUSA9 , Washington D.C.
Now how do you give a great interview? I spoke in another post about it being ok to say you don’t know in an interview but you don’t want to be completely caught off guard. Interviews go much better when they are conversational. Lastly, see how that journalist conducts interviews, especially on TV.
to retail to smallbusiness, big business, even Wall Street. For business media, this is really all they are covering right now. I’ll still do television segments (as long as the stations take outside guests). This can also be adapted to with Skype interviews.
Watch this great interview I did with David Meerman Scott who coined the phrase “neswjacking.” I’ve seen multiple stories on television with experts talking about what TikTok is talking about. I’ve shared posts about newsjacking before where you take what’s trending online and pitch around that.
Always be prepared for your media interview. Know who is interviewing you. By doing this, you will be asked back to television and radio stations and quoted again and again by writers. Let them get to “know” you before you pitch and then, when you do pitch, knock it out of the park! PR FOR ANYONE.
” People know the power of television and they see me there regularly and they want to know how they can be that expert. The most important thing to remember is that television is visual. People are watching television and they need to see things. PR FOR ANYONE. Anyone can get publicity! It really is PR for ANYONE.
My dear friend and colleague, Jeff, an award winning television news reporter, told me his favorite email he ever got was “your blue eyes look so great on camera.” Journalists, particularly television stations are territorial and will often ask you for an exclusive. ” He still gushes about that.
In fact, back in the day there were writer and editors for television reporters and anchors and now, it’s quite often that person doing everything. If you’ve followed me for anytime, you know I’m not a big fan of the press release (and I’ve interviewed plenty of journalists who agree with this.)
Why not take the media you receive – an article, blog, or radio or televisioninterview, and send that to a prospective client or customer. Tell them you thought they might be interested in the topic and that you were interviewed on the subject. Another thing to consider is that media begets media. That’s not real.
Media does give you authority and makes you more credible but it won’t necessarily get you instant sales the minute you appear on television or in a print interview. I got a $10,000 client from being on television. Take the time to build out that process. So, just landing in the media will not instantly generate sales.
I’ve interviewed many journalists and they all tell me the same thing… they don’t read press releases. You should only put logos on when you are interviewed or quoted. I’ve interviewed so many journalists. Once upon a time, yes, a press release meant something and only solid news stories were sent out.
I keep getting emails from attendees about all the interviews they are landing – yay! One client, literally hit send and heard right back from the journalist and got an interview the following week when she got back. One of them was today, and actually she had seven interviews across the country. It was amazing.
How to Be on TV Shows: If you want to get your product on TV, a great way to do that is to pay attention to your favorite television outlet and listen if they have interest in something related to your product. Free PR Interview Transcript. If you sent a product for topping hotdogs in Winter, it might not have landed on air.
Now is the best time to pitch the media, especially television. And this is really television. Think about what you can do to get yourself on television in August. And if you want help, I’m super excited, my business partner, Cindy Ashton, and I have launched Pitch Club Cafe. So now is your time.
This is one of my favorite times to pitch television. This is what I tell everybody – all of my clients – every single person watching this video has a story to pitch television related to graduates. Transcript. Hey everyone! It’s Christina Daves with this week’s Free Publicity Friday PR Tip. And you have graduation.
We pitch right then and there and if you want to be a VIP, we actually take you into a television studio. We film an interview with you. We pitch the media. We write video scripts. We film videos. We bring journalists in. and really your credibility.
The third day, we take our VIPs into a television studio. We give them their ideal interview. This week, I’m so excited to share with you, we just got back from our Get PR Famous™ event where we take our clients to Dallas, Texas and we help them go from Established to Known™. And it’s so awesome! It’s just amazing.
The television station said yes because it was a story that It tugs at the heart strings making it a segment that many people are likely to tune in to watch, especially around the holidays. Free PR Interview Transcript: For months, we’ve been investigating dangerous living conditions in military housing.
The 2024 Olympics in Paris has begun, and with it comes a golden opportunity for businesses to align their stories with one of the most-watched global events. Whether you’re a smallbusiness owner, a marketer, or a PR professional, the excitement and visibility of the Olympics can be a powerful tool for gaining media attention.
National Women’s SmallBusiness Month. There’s also a bonus video in there about how to nail the interview when you get it. National Stamp Collecting Month. National Sudden Cardiac Arrest Awareness Month – October. National Toilet Tank Repair Month. National Window Covering Safety Month. National Work and Family Month.
This week I want to talk about your virtual interview backgrounds. But I use that for TV interviews when I’m an expert in PR. This is new and a lot of people are doing interviews from home and you are limited to the space that you have. Transcript. Hey everyone! But what do you want to do for a background?
Lucky me to be able to interview a 15+ year media pro in the magazine and television editorial space. Watch our interview here and read the full transcript below. Interview Transcript. Jenn Chan is a rockstar beauty and fashion editor and on-air host and she sat down with me to talk about all things pitching the media!
Interview a customer. Welcome a new business in the community. I want you to make a calendar of 30 days and make a list of things like, a tip, interview a client, interview an expert in your industry, a holiday, and there could be several holidays in that month. Ask your audience a multiple-choice question.
We are “watching” television so we need to “see” what you are talking about. Remember to think about what medium you are pitching. TV should be visual. They took many clips from the scenes from the movie and also video and pictures of current weddings and compared them. newsjacking).
Our Pitch Club Cafe client Gene just sent us an email and after pitching a television station using our system heard back right away and said “it’s the first time anyone from a news station has responded to a pitch.” ” We LOVE to get these and we get them quite frequently because the system works.
How is your business related to weather, topics, holidays in September. Remember, these are for local media and national television. By being timely and relevant you have a much better chance at getting the yes. If you are pitching magazines or national publications, that’s a much longer lead time (I made that mistake!).
you’ve almost been vetted by the media already, and then they will use you again for a future interview. your power in your interviews so people will pay attention. So the more you have out there in the world, on your website site, on social media, the more people that are going to see that. So that is this week’s PR tip.
I just interviewed someone on my PR Champions show and he summed it up so visually. I have a show on there called PR Champions, and I interview really amazing people in the PR space. Many people feel they have one story and that one story might not fit in every media outlet. He said to think of your story as a diamond.
So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. Transcript. It is the end of August. I know where I am, the majority of the kids went to school today. Think about what you can talk about related to going back to school.
So I’m now hosting this show on Daily Ad Brief called More 2 Media where I interview industry experts in digital marketing, media, regular marketing. And there is one theme that is really underlying in all my interviews and I’m going to share that with you.
Free PR Interview Transcript: Late fall into winter typically chills down the housing market. Media outlet that was pitched: NBC4 , Washington D.C. So this is one of our staged properties. But this year, during what is generally the slow season, Susan Bourassa is working overtime staging houses to feel like homes.
Most smallbusiness owners cannot afford a PR firm. This is what I have been teaching for years. Go over, subscribe to my YouTube channel, check out all the information that’s there. I show you step-by-step how you can do this. But by learning how to do it, you become that PR specialist.
I am asked all the time about whether or not to pay for influencers to promote your product, service, and brand. It’s s dicey question. They can be valuable IF you find the right one.
The definition of public relations is the professional maintenance of a favorable public image by a company or other organization or a famous person and the definition of marketing is: the action or business of promoting and selling products or services, including market research and advertising.
So we put together a pitch related to that and she is being interviewed for NBC. One of my clients is a pediatric dentist, and I texted her and said, “is there an effect on teeth with kids wearing masks all day?” And there are. They’re much more prone to cavities. So think about things like that.
I spent Tuesday interviewing people for my online business show, More-2-Media on Daily Ad Brief , and what I found in every call was the importance of storytelling. Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE.
And there’s a bonus video in there from Cindy Ashton, my colleague, and business partner, who will help you get. ready to speak from your power in your interview. You can download my guide there that will tell you all about really getting yourself media-ready. So that is this week’s PR tip.
So when you do land that interview, you nail it. You can go to 3SteptoPRSuccess.com , where I lay this out a little bit more. And as a bonus, you’ll get a video from Cindy Ashton. all about speaking from your power. So enjoy the tip and I can’t wait to see you in the media.
Not only can you go into the rooms and ask questions that position you as an expert in your field, you can also be interviewed in rooms, and… there are tons of journalists hanging out in there too. What do these platforms have to do with public relations?
If you need a quick refresher on Newsjacking, here’s an interview I did with David Meerman Scott who coined the phrase: How do I know about new laws in my state? Seeing what new laws are being enacted and how they affect your industry is a great way to position yourself as an expert and make yourself newsworthy.
” If you need a refresher on Newsjacking, watch this interview I did with David Meerman Scott who coined the term. We had some huge news this week with Elon Musk buying Twitter. What does that have to do with PR? EVERYTHING! I’m always talking about “newsjacking.” There are so many story angles around this topic.
We organize all of the trending information in your field so you don't have to. Join 48,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content