PRSay

FEBRUARY 7, 2024

While the PR and communications profession has continued to grow, many media companies keep cutting their workforces. Through the years, the PR and comms fields have been attractive landing spots for journalists with their writing and storytelling skills and media prowess. How was your transition into public relations?

Communications 193

Communications Sports Journalism Fashion 193

Bianchi Biz Blog

NOVEMBER 20, 2023

I am the editor, publisher, and writer at Green Car Journal and GreenCarJournal.com. Honestly, there are plenty of stories I’m proud of, but what stands out now is my piece in the current issue of Green Car Journal , “Caution Signs Ahead for Electric Vehicles.” How long have you been in journalism and how did you get started?

Journalism 115

Journalism Automotive Interviews Writing 115

PRSay

MAY 23, 2018

Because trade media editors and journalists are typically subject-matter experts in their respective fields, articles tend to go into deeper detail than those in larger publications. Similar to trade journals, podcasts cover an array of niche subjects. Some podcast audiences are even larger than local broadcast markets.

Media Relations 136

Media Relations Publicity Media Blogging 136

Stephen Waddington

JULY 28, 2019

Practitioners join the profession via apprenticeships, degrees, professional qualifications, social media and marketing. Some people, like me, make the switch from journalism to public relations. It’s an issue that has been attracting heat among public relations communities on social media over the past week.

Journalism 74

Journalism Publicity Crisis Management Training 74

Deirdre Breakenridge

DECEMBER 18, 2018

An assignment in my Principles of Public Relations class with Professor Jennie Donohue was to read Deirdre Breakenridge’s new book Answers for Modern Communicators and create an infographic based on one of four concepts. Shayla Costa is a senior at the University of Massachusetts Amherst studying Journalism and Portuguese.

Infographics 177

Infographics Internal International Journalism 177

Prakkypedia

OCTOBER 24, 2018

In a recent PR Daily post , Mike Schneider wrote of the ‘4 ways journalism changes are affecting PR’. The Australian Senate Select Committee on the Future of Public Interest Journalism released its findings in February 2018. PR pros (and the general public) have increased access to journalists through social media.

Journalism 69

Journalism Reddit Newspapers Government 69

Rock the Status Quo

OCTOBER 2, 2014

How To Do An Editorial Calendar Scour Most know what an editorial calendar is – an outline of what topics a blog, magazine or media outlet intends to cover for the year, and when it will run – giving PR pros a better chance of including their clients in relevant stories. Public Relations'

Wikipedia 205

Wikipedia Pitching Fashion Journalism 205

Agility PR Solutions

FEBRUARY 13, 2019

More than 1,000 journalists lost their jobs recently as Verizon Media, BuzzFeed and Gannett announced deep cuts to their newsrooms. Dozens of local journalists at Gannett newspapers across the country. It’s a blow to journalism and a shame for the reporters who lost […]. HuffPost’s entire Opinion section.

Publicity 148

Publicity Newspapers Media Journalism 148

Business Wire

MARCH 31, 2017

By Matt Allinson, International Media Relations Manager Earlier this month, six journalists from a variety of Seattle media outlets joined Business Wire for a media speed-dating session. If you’re pitching local, it helps to have a local area code. Keep it straightforward and full of useful information.

Local 150

Local Media Pitching Report 150

Cision

JUNE 15, 2017

Through HPRA National and our local chapters in Los Angeles, New York, Miami and Chicago, we bring forth resources and expertise through thought leadership, networking and scholarship programs. What is your secret to Public Relations and media relations success? We also host our annual National ¡Bravo!

Automotive 245

Automotive Resources Consumer Course 245

Presspage

SEPTEMBER 5, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. Missy Gleason : Our local PRSA had a call for entries.

Healthcare 137

Healthcare Journalism Local System 137

HMA Public Relations

AUGUST 5, 2020

We're in a time where access to credible news is imperative to public health, but local journalism has been struggling through the negative impacts of COVID-19. The post Have we seen the end of local news? appeared first on HMA Public Relations.

Local 58

Local Journalism Publicity Media Relations 58

Sword and the Script

AUGUST 15, 2017

Recently, I received notice from the publisher of a local business journal that the “People on the Move” section is up for sale. The one-time crowdsourced feature for new hire announcements or appointments in a local market will cost $250. Photo credit: Pixabay ( CC0 1.0 ) .

Journalism 69

Journalism Branding Brand Advertising 69

Communications Conversations

SEPTEMBER 10, 2020

Paul Business Journal reporting on retail and restaurants before I started my career at Life Time in May 2018. I really appreciated my time in radio and print journalism. Of course, being exposed to so many local business leaders during my time at the Business Journal was a blessing. It makes the job really fun.

Radio 167

Radio Journalism Interviews Energy 167

Onclusive

NOVEMBER 8, 2023

Earned Media & Media Relations In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix.

Training 195

Training Media Training Crisis Communications Reputation 195

PRSay

MARCH 21, 2022

Companies are improving the way they share information, even as the credibility of CEOs and PR representatives has fallen, according to MuckRack’s 2022 “ The State of Journalism ” report. Numerous journalists said they reject pitches they deem irrelevant, off-topic, not localized or poorly written. Illustration credit: 32 pixels ].

Report 138

Report Survey Pitching Journalism 138

Bianchi Biz Blog

JANUARY 8, 2024

I got to write a story on a local stray cat that had been “adopted” by a bed and breakfast. His name was Pip and he won the hearts of visitors and locals. How long have you been in journalism and how did you get started? How long have you been in journalism and how did you get started? It was even heated!

Meeting 97

Meeting Energy Local Media 97

Sword and the Script

AUGUST 23, 2022

We are a science-based organization and stick to fact-based media.”. We continue to benefit from responsible reporting by our local newspaper.”. Traditional outlets are usually run according to ethical journalism principles.”. “We We play heavily in industry trade media and specific financial media.

Survey 163

Survey Media Report Journalism 163

HMA Public Relations

FEBRUARY 22, 2018

Last week, Alison had the privilege of speaking in her friend and long-time local journalist Christia Gibbons’ class at ASU’s Cronkite School. The students were split down the middle as to whether they were looking to go into careers in journalism or public relations.

Publicity 98

Publicity Journalism Local Media Relations 98

Business Wire

DECEMBER 19, 2017

by Ai Arakawa, Senior International Media Relations Specialist Many of us in the PR/Communications business spend our days focusing on our work with local media. While we may dream of it, rarely do we imagine our news being picked up and shared by global media.

Internal 153

Internal International Media Pitching 153

Sword and the Script

SEPTEMBER 18, 2018

The attraction was instant, she says, and at that young age, it was a deciding moment in her determination to pursue a career in either PR or journalism. Not only is it a small, local organization in NJ, but I’ve realized how important supporting those with mental health and addictions really can be. Contact us here.

Media Relations 75

Media Relations Media Insurance Insurance 75

Bianchi Biz Blog

OCTOBER 9, 2023

How long have you been in journalism and how did you get started? I decided to pursue a career in journalism toward the end of my freshman year at Miami University in Oxford, Ohio. We spend a lot of time at local parks and enjoying the sights and food in Old Town Alexandria. area locals, A Sound of Thunder.

Transportation 100

Transportation Meeting Newspapers Media 100

Cision

JULY 20, 2016

You’ve helped clients land coverage in major publications, such as The New York Times, The Wall Street Journal and more. What are the keys to media relations success? In order to be successful in media relations, you need to start by building trust and an authentic relationship with editors.

Leadership 120

Leadership Local Pitching Social Media 120

Solo PR Pro

FEBRUARY 1, 2022

He developed a love of sports and print media at a young age, and set off to the University of Florida to pursue a degree in journalism. When he arrived on campus, however, he was amazed by the student-run broadcast stations, including radio and TV stations that would actually compete in the local market for ratings. “I

Meeting 131

Meeting Radio Sports Telecommunications 131

Communications Conversations

NOVEMBER 12, 2020

I liked agency life because you could specialize in media relations and have the company of other professionals in marketing and PR. I got to hire staff and build social communities, start publications, train employees in messaging, and conduct media relations, especially during disasters. What brought you back to DKY?

Publicity 174

Publicity Leadership Corporate Agency 174

Cision

AUGUST 12, 2016

The New York Times and The Wall Street Journal have much coverage anchored in New York, but you won’t find many local or regional stories in USA Today; its stories must appeal to readers in New York, Los Angeles, Washington and Kalamazoo, Michigan, for example, so a local or regional development must be impacting the whole nation to be newsworthy.

Pitching 120

Pitching Newspapers Local Knowledge Base 120

Rock the Status Quo

DECEMBER 11, 2014

After all, media relationships are a major part of the value we bring, no matter how many clients come and go. Mine actually happened this year, when I lost a great Wall Street Journal opportunity for legal reasons. What’s your favorite story of a great placement you’ve landed that blew up? It was very disappointing!

Interviews 174

Interviews Real Estate Media Pitching 174

Communications Conversations

MARCH 29, 2019

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. I give you 15 up-and-coming social media and communications rock stars! Sarah Schoeneck, Media Relations Manager – Patterson Dental (nominated by Arik Hanson). They had to be younger than 30.

Social Media 128

Social Media Agriculture Marketing Media 128

Journalistics

FEBRUARY 25, 2013

For many of us, it’s what attracted us to media relations in the first place. In this post, I’ll share what I believe to be the two most effective media relations tactics for 2013 (hint: it’s all about inbound and real-time). If you work in media relations today, you have to be always on as well.

Media Relations 52

Media Relations Media Pitching Writing 52

Prowly

FEBRUARY 20, 2025

Prowly Starting price: $258 per month (billed annually) Prowly is a complete public relations software solution that makes it easy to create, manage, and send out press releases. Their services include targeted distribution, multimedia support, and detailed analytics to help organizations effectively communicate their news.

Analytics 104

Analytics SEO Engineering Financial 104

Bianchi Biz Blog

JUNE 3, 2024

In the past year, I worked on two profiles, one on a local shop owner in Wyoming and another on a president of a vocational school. How long have you been in journalism and how did you get started? I’ve been in journalism for almost two years. Describe the craziest or most fun story you have worked on.

Meeting 97

Meeting Media Training Automotive 97

Bianchi Biz Blog

AUGUST 9, 2021

How long have you been in journalism and how did you get started? About a decade – my interest in journalism started in high school. I then reported for my college newspaper, The Michigan Daily , at the University of Michigan.

Transportation 95

Transportation Meeting Report Automotive 95

PRSay

DECEMBER 13, 2018

News websites are the next most common source, followed by radio, social media and print newspapers. Combined consumption of news on websites and social media stands at 43 percent for U.S. adults, compared to 49 percent for television. Older Americans watch more TV news.

Print 150

Print Newspapers Social Media Television 150

Cision

MARCH 31, 2016

What was behind your decision to switch from journalism to PR? Want to improve your media relations? Read Cision’s free “State of the Media 2016 Report!” How will your background in journalism help you in this new position? As I mentioned, I’ve done all sorts of things in media.

Newspapers 120

Newspapers Reddit Journalism Technology 120

Landis PR

MARCH 29, 2021

During the summer, when various protests and conversations regarding social justice were taking place, a local high school’s mascot, which at one point in its history looked like a Confederate soldier, was under scrutiny, and some alumni were hoping for a change. What story or stories are you most proud of? Tell us a little about yourself.

Meeting 96

Meeting Media Local Interviews 96

Critical Mention

AUGUST 6, 2020

Local & International Contacts. With that said, choose a media database that lets you search for both local and international contacts. Media is a 24/7/365 endeavor, so any platform you choose should offer support around the clock as well. All-in-One Media Service.

Media 104

Media Radio Local Tools 104

Bianchi Biz Blog

SEPTEMBER 9, 2024

Away from Transmission Digest, I spent several years writing a satirical column for a local, every-other-week newspaper. How long have you been in journalism and how did you get started? In college I began working in a radio news department and eventually made the change to the automotive trade media.

Meeting 91

Meeting Automotive Newspapers Media 91