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Writing For Journalism And Writing For PR: How They Differ

ImPRessions - Crenshaw Communications

I was a journalism major, so most of my writing experience in college had a reporting angle. Whether it was through classes, writing for the school newspaper , or my personal blogs, my writing involved reporting facts, interviewing subjects, and taking down their quotes. More specifically, I wanted to be a sportswriter.

Writing 294
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4 trends in journalism and what they mean for the PR industry

Communications Conversations

But, that doesn’t mean journalism is thriving again. With the majority of newspapers now having paywalls (and more trade pubs every day), the reach of that story you just got placed is extremely limited. As in, limited to paying readers of the publication. As a fan of journalism, I’m all for paywalls.

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Social Media Overtakes Print Newspapers as News Source

PRSay

For the first time, social media has surpassed print newspapers as a news source for Americans, Pew Research Center finds. adults said they often get news from social media, compared to 16 percent from print newspapers. News websites are the next most common source, followed by radio, social media and print newspapers.

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Six Tips on Building Positive Relationships With Journalists [Infographic]

Deirdre Breakenridge

I selected this topic because I am a Journalism major with five internships under my belt. Media relations interests me because of the relationships I have personally had with public relations professionals. I had never stopped to think about the objectives and intentions on a public relations specialist’s end.

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How to Use Print Media Monitoring in Your PR Strategy

Prowly

Who even reads newspapers nowadays? The internet has smothered newspapers in popularity, but traditional media are still the most trusted news sources and even growing stronger in the fake news era. While the number of newspapers is shrinking on a global scale, their authority and relevancy are growing. Well, not literally.

Print 104
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What recent media layoffs mean for the future of public relations

Agility PR Solutions

Dozens of local journalists at Gannett newspapers across the country. It’s a blow to journalism and a shame for the reporters who lost […]. The post What recent media layoffs mean for the future of public relations appeared first on Agility PR Solutions. HuffPost’s entire Opinion section. The national desk at BuzzFeed.

Publicity 150
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In Praise of Trade PR For B2B Companies

ImPRessions - Crenshaw Communications

Businesses looking to kickstart a PR campaign may shoot for stories in publications like The Wall Street Journal or New York Times. At the same time, every PR plan should include another type of media – relevant trade publications. Trade pubs may seem unglamorous, but they have their own kind of superpower.

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