Deirdre Breakenridge

OCTOBER 16, 2014

So mehow, trends, topics and making connections in social media ( PR Expanded ) sounds like it would take a lot more than 20 minutes to explain. However, I managed to share three big trends along with three new practices for PR professionals in an Expert Express Talk at the PRSA International Conference in Washington, DC ( #PRSAICON ).

Big Data 250

Big Data Data Education International 250

PR for Anyone

NOVEMBER 3, 2021

I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive. Email me when you notice a trend going on. We also cover trends and economic stories (local sales numbers, prices, etc.). .

Real Estate 223

Real Estate Local Pitching Media 223

PRSay

MAY 24, 2021

24, Chuck Todd of NBC’s “Meet the Press” shared his insights on the state of journalism and its future. To help bridge the gap between national cable news and diminished, for-profit local news, a nationwide shift toward nonprofit local journalism is now underway. Opportunities for independent journalism.

Nonprofit 176

Nonprofit Local Journalism Newspapers 176

Cision

SEPTEMBER 22, 2015

More than half of journalists surveyed in Cision’s recent Social Journalism Study believe that they would not be able to carry out their work without turning to their social media accounts for help. Citizen journalism is a tricky subject, and will most certainly continue to be debated upon as social media continues to evolve.

Journalism 120

Journalism Social Media Media Study 120

PRSay

FEBRUARY 7, 2024

So far in 2024, the Los Angeles Times , The Wall Street Journal , Time magazine, Sports Illustrated and National Geographi c, among other outlets, have all conducted layoffs, while journalists at several Condé Nast publications staged walkouts over proposed job cuts. The media marketplace is also changing.

Communications 193

Communications Sports Journalism Fashion 193

Deirdre Breakenridge

APRIL 13, 2015

Newspapers, magazines and radio stations never had those resources to start with. The 2015 PRESSfeed Media Trends and Online Newsroom Study shows that only 30% of the Fortune 100, 10% of the Fortune 500 and a scant 5% of the Inc. Guest Post Media Video journalism news video PR PRESSfeed research Sally Falkow trends'

Video 150

Video Trends Radio Newspapers 150

Cision

JUNE 21, 2016

Going into college I just knew that I would be a reporter at a newspaper. After that summer, I changed my concentration in the journalism school and never looked back! I don’t know that I have a secret, but I’ve found that the greatest success comes with staying on top of trends and news in your client’s industry.

Social Media 227

Social Media Newspapers Reputation Community 227

PRSay

MARCH 19, 2021

As public-square speakers were eventually replaced by newspapers, and then radio and television, a set of journalistic ethics would lay the foundation for news gathering and reporting. Then came the internet and citizen journalism.

Ethics 174

Ethics Construction Television Radio 174

Flack's Revenge

DECEMBER 5, 2017

Is this a sign of the future of PR (and journalism)? ” Run an ad in a newspaper and it needs to be labeled as an ad. Reviewing HARO and ProfNet pitches also helps me to stay up-to-date on trends and topics that I might not otherwise have been exposed to. What are the three most important trends related to PR?

Pitching 174

Pitching Journalism Video Advertising 174

Cision

AUGUST 12, 2016

Getting coverage in the most widely circulated newspaper in the country is no easy feat, but the powerful reach of USA Today makes it a highly desirable target for PR professionals. USA Today occupies a unique space in the exclusive club of top tier national newspapers. Be mindful of industry and cultural trends.

Pitching 120

Pitching Newspapers Local Knowledge Base 120

Cision

JUNE 24, 2016

In this recap of the Cision Connects event series, we dig into how The Washington Post, one of the top newspapers in the U.S., The Post not only relies on social media for distributing its news, but also for tracking the latest trending stories and information. is keeping up with the ever-changing media landscape. Back to Basics.

Pitching 159

Pitching Social Media Fashion Newspapers 159

Cision

JANUARY 22, 2016

There is no other newspaper like The New York Times. It’s The Newspaper of Record, The Grey Lady, and a journalism institution. If there’s one newspaper subscription to have as a useful pitching resource, it’s The New York Times. Know the paper.

Pitching 120

Pitching Newspapers How To Knowledge Base 120

Sword and the Script

APRIL 2, 2019

The in-housing trend in PR isn’t entirely surprising. It mirrors a trend that’s already underway in PR’s sibling departments in marketing and advertising. It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By

Agency 118

Agency Trends Marketing Survey 118

The Proactive Report

MAY 2, 2015

Podcast listening is on the rise , which could breathe new life into audio journalism. Key trends. Newspaper ad revenue declined another 4% year over year, to $19.9 However, for half of those top 50 news sites mobile visitors tend to spend less time on the news sites than desktop users. Things to consider.

Report 100

Report Mobile Newspapers Media 100

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

” The blog is a reliable source of macro PR information and industry trends. The “shift” lies in the blog’s expert use of correspondents who explain how traditional media — newspapers, magazines, radio, TV, even music and movies, are dealing with digital and working in a more mobile, networked world.

Blogging 170

Blogging Writing Creativity Storytelling 170

Bianchi Biz Blog

SEPTEMBER 9, 2024

Can you tell us what types of stories, trends or issues are on your radar now? In addition to our technical education mission, we are working on a number of feature articles and videos discussing industry trends and products with retail shops, volume builders and their suppliers. I started with high school and college newspapers.

Meeting 91

Meeting Automotive Newspapers Media 91

Cision

FEBRUARY 26, 2016

In 2015, mobile compatibility and multimedia continued to shape how newsrooms reach and inform their readers, and predictions show no sign of these trends fading. How have traditionally print newspapers made sense of the changing media landscape? We turned to The Washington Post , the D.C.

Newspapers 120

Newspapers Print Mobile Pitching 120

Cision

NOVEMBER 21, 2017

More importantly, Cision Monitoring makes it easy to adapt accordingly to the messages that are circulating and refine that listening to stay ahead of key messages, preferences and trends that have the ability to affect your bottom-line. .

How To 149

How To Social Media B2C Television 149

Landis PR

MARCH 20, 2023

Photo courtesy of Pixabay The highly anticipated Muck Rack 2023 State of Journalism Report , which the company released at SXSW on March 15, 2023, provides valuable insight into the ever-changing media landscape and how journalists perceive their work. Conducted with over 2,200 journalists worldwide, the survey results are fascinating.

Journalism 52

Journalism Newspapers YouTube Twitter 52

Prakkypedia

MARCH 31, 2019

For PR consultants who work in media relations and promotions, it’s all about the next angle, the new product, the trend the client has noticed, or the issue that the client may be able to provide a quote on. They’re the longer-form radio chat shows, the magazines containing feature articles, the Sunday newspapers with double-page spreads.

Newspapers 122

Newspapers Radio Construction Fashion 122

Prowly

DECEMBER 13, 2024

Print media monitoring software tools allow you to track media coverage across global, national, regional and local newspapers, along with trade publications, consumer magazines, and business journals. What are print media monitoring tools? 1 Define your monitoring needs Do you know what exactly you need to monitor?

Print 104

Print Tools Software Media 104

Cision

MAY 4, 2016

How do you think your background in journalism will help you in this new role? How did you make the switch from journalism to PR? I ended 45 years in journalism when I retired as editor of the Austin American-Statesman in 2008, so it didn’t feel like a “switch” so much as completing one phase of my life. They all get it.

Newspapers 120

Newspapers Journalism Pitching Report 120

Stephen Waddington

JUNE 25, 2020

Television news and online sources have seen significant upticks against a trend of decline. Consumption of printed newspapers has fallen as lockdowns undermine physical distribution. This is likely to accelerate the shift to an all-digital future.

Newspapers 103

Newspapers Print Local Television 103

Bianchi Biz Blog

OCTOBER 9, 2023

I’m Seth Clevenger, managing editor for features at Transport Topics , a weekly newspaper and multimedia outlet dedicated to covering trucking and the freight transportation industry. Can you tell us what types of stories, trends or issues are on your radar now? How long have you been in journalism and how did you get started?

Transportation 100

Transportation Meeting Newspapers Media 100

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Artificial intelligence also has the potential to revolutionize journalism. Whether the effect is positive or negative, AI will likely impact PR and communications.

Publicity 167

Publicity Social Media Television Big Data 167

Cision

JULY 2, 2015

Want to see how journalism is changing? While some have placed the responsibility on the consumer to determine the credibility of news, others have suggested that this has always been the case and that, as former newspaper editor, cable-television executive and Silicon Valley CEO Alan D. The Implications of Social as a News Source .

Journalism 120

Journalism Facebook Social Media Consumer 120

Bianchi Biz Blog

AUGUST 9, 2021

Can you tell us what types of stories, trends or issues are on your radar now? How long have you been in journalism and how did you get started? About a decade – my interest in journalism started in high school. I then reported for my college newspaper, The Michigan Daily , at the University of Michigan.

Transportation 95

Transportation Meeting Report Automotive 95

Bianchi Biz Blog

JANUARY 8, 2024

Can you tell us what types of stories, trends or issues are on your radar now? How long have you been in journalism and how did you get started? I began in college with an internship at a newspaper local to my school covering local government as well as random features I came across in the area. It was even heated!

Meeting 97

Meeting Energy Local Media 97

Communications Conversations

DECEMBER 17, 2014

If you’re a regular reader of this blog, you know I’m a big devotee of reading the hard copy print edition of my local newspaper, the Minneapolis Star Tribune. And, it also includes some syndicated content from the Wall Street Journal, which I really enjoy. Not just polished–but on trend. To the media.

Corporate 148

Corporate Fashion Agency Travel 148

ImPRessions - Crenshaw Communications

AUGUST 28, 2017

Negotiations on exact embargo times have become more complicated, but not insurmountable, as major financial newspapers publish in different editions and time zones, as well as online. To mitigate the challenges, we start by looking at trends in media coverage of international announcements. Best practice communications tools.

Internal 147

Internal International Skype Meeting 147

Bianchi Biz Blog

JULY 15, 2024

Can you tell us what types of stories, trends or issues are on your radar now? How long have you been in journalism and how did you get started? I help edit and publish copy, write original content and am currently overseeing the publication of our annual Motorized Vehicle Report. Anything manufacturing related, of course.

Meeting 97

Meeting Media Interviews Pitching 97

Cision

AUGUST 9, 2016

I joined the journalism classes writing news articles for the college news website and began studying public relations for my degree. Working at newspapers for a few years taught me to always consider the audience when you’re writing. But I find enjoyment in testing new technologies and exploring new trends.

Crisis 0

Crisis Reputation Study Social Media 0

Bianchi Biz Blog

MAY 6, 2024

Can you tell us what types of stories, trends or issues are on your radar now? How long have you been in journalism and how did you get started? I joined my university’s newspaper as a reporter in 2018. I appreciate interview proposals and prepared written statements regarding trending topics in the trucking space.

Meeting 88

Meeting Media Pitching Newspapers 88

Bianchi Biz Blog

MARCH 21, 2022

Can you tell us what types of stories, trends or issues are on your radar now? As special publications editor for The Keene Sentinel in New Hampshire (the fifth oldest continuously published newspaper in the U.S.), How long have you been in journalism and how did you get started? What story or stories are you most proud of?

Meeting 74

Meeting Newspapers Agriculture Media 74

Public Relations Sydney

AUGUST 18, 2014

Brainstorm using the newspaper or trade journal. A trend may be starting that you can tie into. Read trade publications to spot industry trends. When you approach a journalist with a compelling and interesting PR story angle, you are much more likely to capture their attention and interest.

Survey 82

Survey Newspapers Course Journalism 82

Waxing UnLyrical

DECEMBER 11, 2013

Apart from the usual layoffs, cost reduction, and restructuring, we have seen newspapers and magazines getting thinner, TV stations cutting back on programming, and several publications and channels are on the block. It is rightly said that PR and journalism are interdependent. The Monday and Saturday papers will remain unaffected.

Digital PR 86

Digital PR Newspapers Advertising Advertising 86

Journalistics

MAY 26, 2015

What other trends are revealed in this year’s installment of the State of News Media? The legacy news industry – traditional newspapers and magazines – have made little progress securing digital ad revenue. Newspapers continue to struggle as an industry, which should come as no surprise to those working in journalism.

Newspapers 71

Newspapers Mobile Media Facebook 71