Journalism Product Launch Technology 
Onclusive
JUNE 2, 2021
A public relations campaign is a series of activities that are planned in advance to achieve a clear objective, such as improving brand reputation, raising awareness of a new product launch, or reaching a specific audience to influence desired actions. . Where will you find these insights? Determine your campaign objectives.
ImPRessions - Crenshaw Communications
DECEMBER 4, 2018
Take my agency; we focus on tech PR, with a particular focus in B2B technology. If you’re expected to support clients that build B2B AI solutions, you might boost your cred if you get news from publications like Forbes, TechCrunch, Wall Street Journal, and CIO. How would you support a product launch for [insert client]?
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Bianchi Biz Blog
APRIL 25, 2024
MEDIA OPPORTUNITIES: Over 150 local and national press attend every year from the likes of CBS Austin, Reuters, Forbes, Bloomberg, The Wall Street Journal, The Houston Chronicle and even news broadcasting on KXAN. 3️ You will get the opportunity to engage in critical cross-sector knowledge-sharing, discussions and partnerships.
Bianchi Biz Blog
JULY 22, 2021
Recently, the Consumer Technology Association announced that not only will CES2022 mark a return to an in-person format after last year’s digital-only event, but also that the automotive sector is on pace for record growth at the 2022 show. Your company needs to be finalizing what big announcements, product launches, unveilings, etc.
Bianchi Biz Blog
SEPTEMBER 7, 2021
As technology editor at IndustryWeek , my beat largely revolved around how robotics and automation are changing manufacturing, the workforce and society itself. Companies are made of people, and those people have to decide how their new products will not only help customers, but how they will impact the future. I used the G.I.
Communications Conversations
JUNE 14, 2018
Relationships still matter, even with the changing face of journalism, and at the same time, companies are their own publishers, providing content directly to the audiences they want to reach. We announced that Honeywell and Intel were doing a technology demonstration of a worker prototype at an Intel IoT summit.
Shift Communications
MAY 26, 2015
In the world of PR, landing client coverage in publications like The New York Times, The Wall Street Journal or Bloomberg Businessweek is the ultimate win — and when that story runs in print, it’s icing on the cake. Don’t rely on basic corporate announcements or product launches. Give them something unique.
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