Business Wire

JUNE 28, 2017

By Agnes Deleuse, Senior Marketing & Communications Manager Recent studies published coincidentally by The New York Times , Reuters Institute and Business Wire Media Survey are highlighting how journalism is changing in order to survive. New technology brought in new challenges and revolutionized our relationship to media consumption.

Mobile 153

Mobile SEO Web Training 153

NewsWhip

OCTOBER 4, 2019

It was widely circulated around the web and garnered nearly half a million engagements alone. These types of stories tend to drive the bulk of the engagement, and with each passing year, more articles are covering these changes in technology. Top Web Publishers Covering Automation in 2019. appeared first on Newswhip.

Technology 84

Technology Viral Web Analytics 84

Cision

JUNE 28, 2017

Ina Fried is a veteran technology journalist who has held roles at a multitude of outlets including, CBS Interactive, CNET Networks, All Things Digital, and more. I am excited to help build something new from the ground up and to cover technology for a broad, but sophisticated audience. What prompted your move from Recode to Axios?

Pitching 159

Pitching Report Technology Storytelling 159

PRSay

OCTOBER 2, 2017

PR needs to track customer behavior, web traffic and revenue generated from communications programs. It all comes down to using data and technology to craft relevant content and campaigns, identify influencers and measure results against business goals. This is a problem that’s plagued the industry for many years.

Data 146

Data How To Storytelling Analytics 146

Buzzstream

NOVEMBER 21, 2024

MuckRack – Daily Media Industry Overview MuckRack’s daily email offers quick insights into journalism and highlights trends and top journalists in an easy-to-digest format. MuckRack’s newsletter captures the journalism industry zeitgeist. He only has a few issues at the time of writing, but the quality is top-notch.

Digital PR 62

Digital PR SEO Web Resources 62

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2023

Don’t fear the data The stereotypical PR person is an English, Journalism or Communications major with a facility for writing and a love of media. For example, web analytics tools like Google Analytics and Twitter Analytics are common in PR and user-friendly. Post-ChatGPT, our jobs may get easier. Just ask Google.

Analytics 170

Analytics Social Media Tools Trends 170

Flack's Revenge

NOVEMBER 16, 2016

We package propaganda as newsworthy information and sell it to the media; and, increasingly publish directly to the Web and social networks. The Web and social media gave us all ways to easily share and spread information. I understand that the fuss is more about blatant lies, not the average press release.

Ethics 120

Ethics Facebook Google Engineering 120

ImPRessions - Crenshaw Communications

APRIL 29, 2022

According to the 2021 State of Journalism study , 61% of journalists agree that the way most companies share information with the media is outdated. Even though it may be time-consuming and at times grueling, the best PR agencies consistently check the web to confirm email addresses, starting with the outlet’s or reporter’s website.

Agency 170

Agency Media Software Pitching 170

Bianchi Biz Blog

JUNE 3, 2024

In my role, I help populate our websites with original content as well as pertinent press releases, and write feature stories for print and the web. How long have you been in journalism and how did you get started? I’ve been in journalism for almost two years. It’s been a very educational experience, to say the least!

Meeting 97

Meeting Media Training Automotive 97

Sword and the Script

MAY 11, 2019

As it is on the occasional Saturday, I ferret out three important links from the web, wrap them in insight, and present them here for your perusal. Atlanta-based ARPR compiled a combination of web analytics and survey data – from 115 tech sales professionals – to produce the report. 1) Earned media is sales enablement. Talk to Us !

Study 162

Study Media Relations Media B2B 162

Business Wire

JANUARY 19, 2017

With over 50 years of industry leadership, Business Wire has established irrefutable trust from within the news market and has proven its thorough understanding of the needs of the digital age by creating a technologically sophisticated, patented distribution network.

Financial 166

Financial Video Consumer Data 166

Remote PR Jobs

SEPTEMBER 25, 2023

Skilled practitioners can seize the moment, with help from technology for metrics and scale. The public values journalism, and people are moving to media channels they trust. One digital business service has found that business profitability coincides almost perfectly with peaks in web analytics driven by earned media.

Mobile 100

Mobile SEO Reputation Web 100

Cision

NOVEMBER 30, 2016

This is a company that sits at the intersection of the things I love: software, media, marketing, communications, and journalism. But this change will only happen when communications professionals are empowered with the technology, people and budget to do the job right. Follow him on Twitter @cglynch.

Software 0

Software Media Leadership Journalism 0

Bianchi Biz Blog

DECEMBER 16, 2020

Meet the Media: Terry Kosdrosky, Assistant Web Editor & Social Media Coordinator at Automotive News. magazine, IndustryWeek, AutoBeat Daily , WJBK-TV Fox 2, FenderBender, Gear Technology and Autoblog. Meet the Media: Jennifer Vuong, Automotive News TV. Meet the Media: Kirsten Korosec, Senior Transportation Reporter at TechCrunch.

Meeting 98

Meeting Automotive Mobile Media 98

Cision

AUGUST 11, 2016

Search Engine Journal. Marketers will no longer be able to ignore new technologies and trends, even if they aren’t sure of the application or ROI. Web Strategy by Jeremiah Owyang. Web Ink Now. .” – Andrew Hutchinson, Content Manager, Social Media Today. Advertising Age Online. Search Engine Land. Ryan Hanley.

Marketing 0

Marketing Mobile Nonprofit Engineering 0

Sword and the Script

JUNE 25, 2019

It can range from the technology tools marketing uses – to measures aimed at prevention and user education around the products sold. BCB: Technology has made a massive impact on PR, and the importance of digital can’t be overstated. There has also been a massive change in the influence of web-based outlets.

Brand 128

Brand Branding Reputation Corporate 128

Bianchi Biz Blog

DECEMBER 6, 2021

Meet the Media: Philip Nussel, Web Editor at Automotive News. Meet the Media: Nick Manes, Finance and Technology Reporter at Crain’s Detroit Business. Meet the Media: Peter Fretty, Technology Editor at IndustryWeek. magazine, IndustryWeek, WJBK-TV Fox 2, FenderBender, Gear Technology and Autoblog.

Meeting 82

Meeting Automotive Media Transportation 82

Contently - Strategy

JANUARY 25, 2023

When voice recognition technology first became popular, consumers used it to have funny conversations with AI or ask their Bluetooth speakers to play their favorite songs. People still do that, even as they increasingly turn to voice search technology for answers to their questions. Optimize for featured snippets.

How To 123

How To SEO Mobile Engineering 123

PR in High Definition

JUNE 11, 2020

With the recent news that Microsoft sacked twenty seven writing staff to replace them with AI algorithms, it seems appropriate to look at this prediction again: There’s a growing threat to journalism: robot writers. The other question is whether the PR industry needs to be worried about software like WordSmith.

Journalism 90

Journalism Software Sports Financial 90

PRSay

DECEMBER 27, 2022

For example, if someone in your organization is quoted in your press release, then include a web link to a high-resolution headshot of that person, along with your organization’s logo. His 20 years of experience spans journalism, media relations and recruiting multi-national companies as an economic developer.

Trends 128

Trends Pitching Twitter Nonprofit 128

Sword and the Script

DECEMBER 26, 2023

But it’s easy to imagine this technology being used in more subtle but dangerous ways, such as politicians ‘saying’ things that are not totally out of character but more extreme or subversive than anything they would really say. ” ~ Carrie Eddins , Founder, The Blondepreneur 20.

Writing 211

Writing Communications Marketing B2B 211

Cision

FEBRUARY 26, 2016

What we do from a digital media perspective is engage audiences from around the Web. Ann also discussed how technology has changed how The Washington Post publishes its stories. We’ve maintained our capacity to deliver quality journalism, reached a whole new audience and dominate in digital.”

Newspapers 120

Newspapers Print Mobile Pitching 120

Stuart Bruce

OCTOBER 30, 2014

And thank you Aaron for that fascinating insight into how social media has changed journalism. I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. Mobile, data and wearable technology. What I won’t be talking too much about are the tools we can use.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Bianchi Biz Blog

JUNE 5, 2023

I am the Midwest Bureau Chief freightwaves.com , a software as a service (SaaS) business with a robust media operation that includes web and about 20 hours a week of live streamed TV. About 70% of my reporting focuses on trucking technology, specifically startups, electrification and autonomy. In my case, home is in West Michigan.

Meeting 74

Meeting Automotive Media Transportation 74

Sword and the Script

MARCH 27, 2018

A third added, “The changing face of journalism has left many newsrooms bereft of veterans and reporters with historical knowledge.”. Most of my experience in media relations comes from a B2B technology perspective. The headlines that sail around the web are those that are salacious and extreme. The alternative?

Media Relations 85

Media Relations Media Trade Shows Journalism 85

Bianchi Biz Blog

MAY 2, 2022

How long have you been in journalism and how did you get started? I was part of one of the first e-zines back in the 1990s, a trade mag for web developers, and was at the center of the Web boom and bust (moved on to travel writing before it boomed again). COMPANY X’s GOODSTUFF is used by the leading blah blah blah.”.

Meeting 81

Meeting Media Travel Interviews 81

MaccaPR

AUGUST 31, 2016

Whether it’s establishing a social media presence or going With a fully responsive web design, a strong digital footprint is not a one-size-fits all in medical marketing. The brand also generated national media attention from the Wall Street Journal , WIRED , Forbes and Fast Company. Paul Business Journal , StoneArch.

Healthcare 89

Healthcare Insurance Insurance Marketing 89

Waxing UnLyrical

DECEMBER 8, 2014

This week’s roundup features seven posts from around the web that focus on storytelling. Technology Trends Powering PR Storytelling. Why: Is your company embracing the power and influence of digital storytelling and brand journalism? Image: Scottish Libraries via Flickr, CC 2.0. Why Your Brain Loves Good Storytelling.

Storytelling 81

Storytelling Resources Web Journalism 81

Beyond PR

JULY 28, 2017

For example: maybe you’d been targeting solopreneurs with your technology solution, but you’ve noticed that more small and mid-sized businesses are also finding ways to use your product. At Cision, many of our team members have worked at other technology corporations. Don’t Let Past Experience Color Current Assessment.

Employee 80

Employee Journalism Data Technology 80

Sword and the Script

JULY 23, 2016

As marketing technology (martech) rises in prominence and begins to mature within marketing operations, marketing leaders would do well to borrow some lessons from the IT operations. I tend to agree, as it’s a challenge to build the ideal marketing technology stack. Also see: Influencer Relations: Magic Middle vs. the A-List .

Technology 60

Technology Mobile Web Banking 60

Bianchi Biz Blog

MAY 3, 2021

I’m a freelance automotive journalist with a focus on new vehicles, technology and how the two come together to create the cars we love to drive. I’m intrigued by how automakers are trying to make new vehicle technologies relatable to the average new car buyer. How long have you been in journalism and how did you get started?

Automotive 86

Automotive Meeting Media Pitching 86

PR 20/20

SEPTEMBER 17, 2019

Media and journalism. You’ll leave with best practices and relevant case studies from real-world marketers thriving at the intersection of marketing, technology, and management.”. If you’re a senior-level marketer and you’re having trouble selecting or maximizing use of your technology, then we’d recommend attending this one.

Conference 97

Conference Marketing Case Study Content Marketing 97

Stephen Waddington

DECEMBER 30, 2019

has been exploring in her work on women in journalism. Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice The great hope of the web was that it would democratise the publication and sharing of information. The web has overhauled organisational communication and marketing. What we do 5.

Government 103

Government Education Print Ethics 103

Sword and the Script

AUGUST 28, 2018

Web publishing changed all that, and it gradually contributions grew into a bit of a free-for-all as publications built out networks of contributors to feed the insatiable content beast. See these related articles: The PR Opportunity for Brands as Publishers Tinker with Journalism. That may be changing. Build or Buy an Audience?

Technology 69

Technology Advertising Advertising Community 69

Remote PR Jobs

SEPTEMBER 25, 2023

Inside PR’s focus revolves around the intersection of PR alongside business and technology. The Kicker A podcast from the Columbia Journalism Review , this platform covers all aspects of journalism. Host Michael Barbaro and fellow journalists dive into a handful of the week’s biggest headlines.

Pitching 100

Pitching Interviews Trends Journalism 100

Beyond PR

JULY 7, 2016

More consumers are mobile, more brands are re-focusing on relationship marketing and more location-based technology is making it easier to connect the two. Provide information that will help customers connect with you, including your physical and web addresses, phone number, business email address, and photos.

Small Business 74

Small Business Local Marketing Guidelines 74

Bianchi Biz Blog

APRIL 17, 2023

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). How long have you been in journalism and how did you get started? We make it a point to cover all aspects of this powertrain-diversification journey.

Engineering 77

Engineering Automotive Agriculture Media 77