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Why 99% of companies should completely forget about brand journalism

Communications Conversations

Relatively recently, Verizon joined a number of big companies in the business of brand journalism. ” It’s hardly the first brand to try brand journalism. But, will this brand journalism trend continue? Who wants to get their news from a wireless service provider? But you what?

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Top IT News Picks of the New York Tech Crowd

Flack's Revenge

Back in the day we used to joke that every startup just wanted to be in the Wall Street Journal. RCR Wireless News. To a lesser extent newspapers like the New York Times and the Wall Street Journal. What these people add to their Flipboard/check daily, etc. Thanks everyone! Getting really good ideas. There were mixed opinions.

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The Evolution of Event Marketing; Off Script #27: Mark Granovsky on Why Events are a Microcosm of Industry

Sword and the Script

Event marketing is now far more refined in terms of the science and data analysis enabled by all the technology advancements with mobile and wireless. PR, marketing, sales and journalism. The progress made in the last 20 years in moving emotion to science in event marketing is incredible. They’re having experiences.

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Stumbling into Tech PR

The Hoffman Agency

I decided to give journalism a try and in my introductory course quickly realized that perhaps I wouldn’t be the best news reporter. Industry terms such as SaaS, wireless, etc., The difficult part was discovering where to apply them. Through process of elimination, I realized that writing is one of my strong suits and ran with it.

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Stumbling into Tech PR

The Hoffman Agency

I decided to give journalism a try and in my introductory course quickly realized that perhaps I wouldn’t be the best news reporter. Industry terms such as SaaS, wireless, etc., The difficult part was discovering where to apply them. Through process of elimination, I realized that writing is one of my strong suits and ran with it.

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Landis Team’s Thoughts on ChatGPT

Landis PR

Apparently, yes, as Reynolds used ChatGPT to write a new ad which he read on his social media channels for wireless provider Mint Mobile. Landis: What is ChatGPT’s effect on journalism? Robin Carr : When it comes to journalism, ChatGPT could potentially be dangerous, especially in this era of “fake news.” Real person?

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Maxim Behar: What will be the television of the future

Maxim Behar

They don't go away because they have bad journalism, but because they don't have ads. However, can we imagine a serious newspaper like the Wallstreet Journal for example, going down to the level of the News of the World just so it can sell more. We won't have wires, everything will go wireless. Why are newspapers going away?