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6 Benefits Of Long-Form PR Content

ImPRessions - Crenshaw Communications

Whereas it was once important for a book to be printed and distributed by a traditional publisher, today self-publishing is a perfectly acceptable route. E-books, white papers, bylines, books, films, and podcast guesting all make up a thought leadership arsenal to fortify authority as a subject-matter expert.

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Brand Identity: Definition and How-to Guide

Prowly

Whether it's replying to comments on Instagram, acknowledging reviews on G2, or creating new entries in your knowledge base following feedback, make sure to keep your audience engaged. Email signatures, social media profiles, websites, printed materials, and everything else with your name on it should have consistent branding. #7