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6 Benefits Of Long-Form PR Content

ImPRessions - Crenshaw Communications

Authoring a weekly blog allows a leader to write in her own voice – which becomes part of the voice of the brand. Speaking of showing personality, CEO John Legere of T-Mobile does a video blog each week on social media called “Slow Cooker Sunday” that is, yes, a cooking show. Content shapes a personal brand.

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5 Content Pitfalls in Fast-Growing Businesses

The Proactive Report

CMOs at the largest technology companies report that building out content marketing as an organizational competency is the second most important initiative, only behind measuring ROI. ( Not utilizing the knowledge and experts you have. SEO writing is a vital PR skill today. DivvyHQ Content Challenges Report). 888 243 3470.

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Niche Marketing: 5 Tips to Leverage Your Content Strategy

Critical Mention

In short, getting good at writing email subject lines is essential to successful niche marketing. Social Media. While email is the most effective marketing tool in any industry or niche, social media is the most effective way to identify a broader audience and bring its members to your list. Critical Mention.