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Addressing The “Scaries” In Ad Tech

ImPRessions - Crenshaw Communications

Privacy laws spook marketers. Now the privacy zombies are coming faster and more frequently. In reality the privacy regulations are well-intended and will protect consumers. Have you hired a Chief Privacy Officer? How have you adjusted your partnerships to account for privacy? However, beware!

Privacy 434
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7 Signs Your Company Is Ready To Step Up Its PR

ImPRessions - Crenshaw Communications

When considering an agency to handle reputation management and media relations for a company, consider these signs as indicators of the need to boost PR efforts. These include product recalls, data breaches or any issues related to the following: Consumer privacy commitment. Security policies and controls.

Company 136
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Stuck in the middle

PRSay

While some of my colleagues, especially in the travel and tourism industry, are enamored with the glitz and glamour that often comes with media relations, I prefer working from the inside out. We’re often the first to know about mergers and acquisitions, major policy developments, and other significant changes.

Ethics 60
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NHS at 70: Ten difficult conversations for communicators

Stephen Waddington

3 Media relations vs integrated communications The recruitment of journalists to fill communication roles has led to a shortfall in planning, integrated communications and reputation management. Julian Stodd, an internationally recognised advocate for social leadership, calls this phenomenon cultural graffiti.

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Protecting Healthcare Reputation with Public Relations

5W PR

PR encourages healthcare providers to communicate openly about their policies, safety measures, and even past mistakes. Healthcare organizations can utilize press releases, website content, and social media platforms to keep the community informed about their work and achievements.

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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential. ” ~ Megan Paquin , APR, CPRC, Managing Director, Paquin Public Relations 10.

Writing 194