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Oppe also invites local media and corporate executives to discuss current events and provide mediatraining and other practical skills. She is a publicaffairs and media consultant based in Washington, D.C. She also teaches media relations and issues management at George Washington University. .
This effort included drafting post-verdict remarks by the attorney general, running a full broadcast engagement operation, mediatraining and interview preparation for senior prosecution members, op-ed drafting and ongoing media monitoring and tracking.
And one of the main roots of business development is relationship building, which is formed through familiarity, reputation, credibility and thought leadership. In total, 15 out of the top 30 publicaffairs graduate schools ranked by US News and World Report participated in the survey.
Another lesson we can take from the Uvalde and BP tragedies is that crisis communication plans should simulate crisis scenarios to train PR people and identify who will be responsible for making statements to the media.
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