Remove Leadership Remove Privacy Remove Telecommunications
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Building Media Lists That Get Results

ImPRessions - Crenshaw Communications

The desired audiences for a story depend on the corporate communications goals involved, whether general visibility, opinion leadership, or product support. While a mobile apps reporter may like the story, a telecommunications or consumer electronics reporter will be annoyed with your offbeat pitch. PR tips for killer media lists.

Media 136
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The Importance of Staying Current on the Tech Innovations That Affect Our Clients

PRSay

Yes, a device is installed in your car to track your mileage, which gives some people privacy concerns. Using “telematics” — a field that combines telecommunications with vehicular technology — safety metrics such as how fast you drive and how hard you hit the brakes determine your car-insurance rates. Enter pay-per-mile insurance.

Insurance 143