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How The Right PR Makes Better Business Deals

ImPRessions - Crenshaw Communications

A good PR plan communicates business leadership. For a regional credit union, we built upon an existing educational campaign to promote financial literacy for member companies and their employees through seminars and collateral materials.

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Charge Against Volkswagen Executives Can Impact Your Leadership Team In Times Of Crisis

Melissa Agnes

What does the criminal charge against Volkswagen’s former executives mean for your leadership team? Melissa Agnes is a crisis management keynote speaker who delivers powerful, thought-provoking presentations and seminars. A lot, potentially. I go into detail in this week’s #crisisready video. Click here to learn more.

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7 mostly free professional development ideas that PR and comms pros can start today

Sword and the Script

There are also, generally speaking, traditional gaps in a communicators skill set, such as math, which hurts our credibility with executive leadership. Most of these are focused on marketing, communications, leadership and psychology. From where I sit, no one in PR or comms afford to not be continuously learning.

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Maxim Behar was a guest lecturer at the online seminar Leadership During a Pandemic at UE-Varna

Maxim Behar

16.12.2020 The leading PR expert Maxim Behar was a guest lecturer at an online seminar organized by the Student Council at the University of Economics - Varna. He presented his views on Leadership During a Pandemic, focusing on what positives we can achieve as an outcome of the negative situation the whole world is facing.

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PR’s Top Tech Events For Executive Speaking Gigs

ImPRessions - Crenshaw Communications

Sure, it’s only February, but if a technology company is serious about a consistent thought leadership drumbeat at industry conferences, its PR team needs to be nailing down third and fourth-quarter events now. 8 top tech events for thought leadership. Get your speaker submissions ready!

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6 Ways To Use PR To Build Brand Marketing

ImPRessions - Crenshaw Communications

It sponsors a series of Financial Learning Seminars, underwrites research about the cost of financial stress in the workplace, and raises funds for financial wellness causes. Promoting leadership. It’s an example of thought leadership around a key issue relevant to many customers that has nothing to do with coffee or social networking.

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Gear Up for the Future: CAR MBS Supercharges Industry Knowledge

Bianchi Biz Blog

For more than 50 years, the Center for Automotive Research (CAR) Management Briefing Seminars (MBS), held in August near Traverse City, Michigan, have been among the most important events for thought leadership in the North American auto industry. Auto gurus, listen up! But CAR MBS isn’t just about the data.