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There are also, generally speaking, traditional gaps in a communicators skill set, such as math, which hurts our credibility with executive leadership. Most of these are focused on marketing, communications, leadership and psychology. From where I sit, no one in PR or comms afford to not be continuously learning.
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Together with our board of directors and staff leadership, I’m guided by our three-year strategic plan. meaning diversity, advocacy, technology and ethics. Regarding diversity, we need to lead by inclusion and improve involvement of diverse populations in PRSA’s membership and leadership.
Absolute identity with one’s cause is the first and great condition of successful leadership.” – Woodrow Wilson, 28th President of the United States (1913 to 1921). With the proliferation of easy access to technology, anyone can be considered an expert and have an opinion on a subject. Kate Connors'
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So, this is an interesting place for your seminar and starts to really map that. You can simply build your own thought leadership by raising your hand, pressing a button, and asking a smart question or sharing some authentic point of view. My second would be technology. Becky: Yeah. Paul: I might pop up there one day.
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