Agility PR Solutions

SEPTEMBER 13, 2023

They have unprecedented expectations that are rattling the cages of traditional leadership and redefining the way leaders and staffers should interact—and new research from GE reveals that C-suite leaders and entry-level respondents don’t see eye […] The post Shaping tomorrow’s leaders: A new generation of employees butts heads with C-suite execs (..)

Training 109

Training Leadership Employee Trends 109

Contently - Strategy

JANUARY 26, 2023

Any organization can deliver thought leadership content if it has a system for generating ideas and a process for turning them into engaging assets. Half of C-suite executives say they leverage thought leadership to make purchasing decisions in tough economic times. What is thought leadership?

Leadership 140

Leadership Content Marketing Healthcare Google 140

Ishmael's Corner

JUNE 18, 2019

Several of our account folks recently attended a training session conducted by Beryl Loeb and sponsored by the PR Council. The post Lessons from Training on Becoming a People Manager appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

Training 132

Training Storytelling Communications Publicity 132

Agility PR Solutions

JANUARY 12, 2020

Corporate reputation, and how external and internal stakeholders perceive companies and their leadership, are significantly influenced by media coverage. The post 2020 media training—10 tips for developing effective spokespersons appeared first on Agility PR Solutions.

Media Training 120

Media Training Training Media Print 120

Agility PR Solutions

JANUARY 28, 2024

But interpersonal—or “soft”—skills such as communication, problem-solving, leadership, teamwork, and organization are just as important for a career in PR.

Training 113

Training Analytics Leadership Data 113

ImPRessions - Crenshaw Communications

JUNE 22, 2021

For B2B clients Clubhouse can be another social media tool used to drive thought leadership , especially those who are subject-matter experts. Like Clubhouse, Twitter Spaces is an emerging platform that can work well for thought leadership. It features live discussions, training sessions, and Q&As, among other things.

B2B 405

B2B Social Media Media Twitter 405

ImPRessions - Crenshaw Communications

OCTOBER 11, 2023

SOCi offered insights on Threads’ implications for social media marketing, showcasing their expertise and thought leadership. The National Cybersecurity Alliance (NCA) responded by emphasizing the need for increased employee training to deal with the human element involved in many cyber threats.

Brand 323

Brand Branding eBook Advertising 323

Deirdre Breakenridge

OCTOBER 22, 2014

Participants will be asked to share their thoughts and advice on a number of scenarios, including: · The phone rings with a reporter from @NYTimes who shares allegations of insider training by your company executives. · You receive an email from the head of IT. It seems private customer data MAY have been compromised. What now? ·

Crisis 312

Crisis Twitter Community Conference 312

Onclusive

AUGUST 24, 2020

He’s trained machines to read and score every article as humans do, but with lightning speed and far more consistency. Under Patrick’s consistent leadership, our fully integrated media monitoring system meets the needs of of global, Fortune 500 companies.

Analytics 347

Analytics Engineering System Software 347

PRSay

DECEMBER 21, 2020

But it’s never too soon to develop leadership skills. And having followers is a hallmark of leadership. Many leadership experts believe that, rather than trying to motivate team members, we should inspire them to motivate themselves. Devote 30 minutes a day to reading one of the wide variety of available books on leadership.

Leadership 190

Leadership Conference Training Data 190

Flack's Revenge

MARCH 9, 2021

In my first installment, I mentioned companies that parlayed core technologies into market leadership – like Cisco, with routing tech, Google, with Page Rank, and others. Check out the good folks at Category Design Advisors and Play Bigger ; two consulting firms who can help your company turn your core tech into market leadership.

Case Study 266

Case Study Marketing Software Technology 266

ImPRessions - Crenshaw Communications

JANUARY 5, 2024

The leadership team here at Crenshaw Communications, a Mod Op company, has taken the time to investigate the emerging trends to expect for 2024. Dorothy Crenshaw expects to see new tools that go farther – into predictive intelligence, search, and training for PR and marketing teams. What are the PR industry trends for the new year?

Trends 333

Trends Industry Government Data 333

Melissa Agnes

FEBRUARY 19, 2014

You can’t erase a lack of leadership in a crisis and a complete and total let-down that resulted in millions worth of lost partnerships. On the plus side for Deen, she does still have a plethora of loyal fans eagerly awaiting what’s to come – not to mention a huge bankroll of millions to help her launch her new enterprise.

Crisis 245

Crisis Crisis Management Case Study Enterprise 245

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

The study’s participants named leadership attributes like “courage, innovation, managing through ambiguity, developing talent, and contributing to strategy” as critical to their positions, which are wielding greater clout among C-level executives within the organization. Thought leadership is more important than ever.

Trends 124

Trends SEO Leadership Print 124

PRSay

MARCH 13, 2024

The original focuses on a program: AWC’s Certificate of Municipal Leadership (CML) program recognizes mayors and councilmembers for accomplishing training in five core areas. Soon Georgia communities will have one million more trees, thanks to … Write about people, not about things. Sheltered the homeless.

Energy 173

Energy Community Writing Training 173

PRSay

JULY 27, 2020

This includes strengthening leadership at all levels and strengthening capability across our organization. Our efforts are grounded in a forthcoming set of Leadership Priorities, which will serve as the foundation for an integrated Performance & Development System. How did we do? Not bad; we’ve got the grade level down to 9.8

Employee 197

Employee Leadership System Corporate 197

ImPRessions - Crenshaw Communications

JUNE 20, 2019

Leadership events. Owned and operated business events like discussion panels are productive PR activations for building media and industry relationships, generating quality content, boosting thought leadership credibility, and yes – even earning media coverage. Media training.

Agency 188

Agency Publicity Media Training Training 188

ImPRessions - Crenshaw Communications

JUNE 19, 2018

Public-speaking engagements are a strong component of a good B2B PR thought leadership plan. Most thought leadership panels are created with the tacit – or stated – understanding that they are not meant for commercial purposes. The best industry panels are not only well attended, but promoted and covered by relevant media.

B2B 178

B2B Trade Shows Leadership Conference 178

ImPRessions - Crenshaw Communications

JUNE 1, 2021

Less experienced leaders may need media training or informal coaching to showcase their subject-matter expertise and serve as an organization’s face and voice. We recommend that leadership set aside some time with their PR team to go over the messaging, rehearse the responses, identify any red flags and revise responses if needed.

Interviews 268

Interviews Media Construction Report 268

PRSay

SEPTEMBER 16, 2020

We provided weekly training sessions to ensure that public affairs officers could hone their skills. We also alerted VHA leadership as to what we were hearing, and they were able to respond. Thanks to our PRSA training, the values of ethics came into play. We shared social listening reports from FEMA.

Ethics 203

Ethics Public Affairs Crisis Management Training 203

Onclusive

NOVEMBER 8, 2023

Media Training With the reach of today’s media formats and the explosion of publications, media training is important for a much larger number of people in an organization. PR professionals are now responsible for training a growing number of executives.

Training 195

Training Media Training Crisis Communications Reputation 195

ImPRessions - Crenshaw Communications

OCTOBER 29, 2021

Digging into the significance of this day, on October 30, 1906 The New York Times published an announcement by Ivy Lee, also known as the father of PR, of a deadly train crash involving the Pennsylvania Railroad. This Saturday, October 30 is National Publicist Day , when PR professionals are recognized and appreciated for their work. .

Internal 310

Internal International Meeting Leadership 310

ImPRessions - Crenshaw Communications

FEBRUARY 6, 2024

Whether it’s true love or love-hate, our leadership encourages its use for first drafts of written content, research synthesis, rote reports, and more. Teams bond over internal training The passion for learning and development among PR teams is more vibrant than ever. But ChatGPT isn’t the alpha in this relationship.

Data-Driven PR 212

Data-Driven PR Training Tools Data 212

PRSay

JULY 19, 2024

Be intentional about training. I’ve read that sprinter Noah Lyles trains for five hours a day. Leadership coaching at any career level is a worthy investment that helps us achieve our full potential, benefiting us as individuals as well as the teams we lead. Have you ever seen a world-class athlete without a coach?

Sports 170

Sports Training Leadership LinkedIn 170

ImPRessions - Crenshaw Communications

JULY 6, 2016

Any PR pro who lacks basic SEO and web analytics knowledge should seek additional training, even if it’s basic free background like Moz’s analytics tutorial. Thought leadership isn’t just for B2B brands. But today so-called “thought leadership” is also relevant to consumer product companies.

SEO 204

SEO Analytics Measurement B2B 204

PRSay

FEBRUARY 21, 2020

However, during a recent Spring Training press conference , Crane couldn’t get his story straight. While the Astros saga can obviously be understood as a failure of leadership — who greenlighted the sign-stealing efforts — and athletic integrity, it’s also a failure of PR management too. Be prepared to address the public.

Conference 202

Conference Training Small Business Leadership 202

Onclusive

OCTOBER 23, 2019

Understand and support our sales channels through training, education and the creation of marketing collateral, presentations and case studies. Create and publish various thought-leadership content, including case studies, webinars, blog posts and whitepapers. Skills/Attributes. Highly motivated and results oriented.

Marketing 46

Marketing Case Study Software Analytics 46

Onclusive

MARCH 17, 2020

This model helps marketing leadership to understand at a very real level what parts of marketing spend are being wasted. That’s because PR professionals are not trained in statistical modeling, and people with that particular mathematical skill set are not very familiar with PR in the marketing communications mix. The downside?

Media 243

Media Analysis Measurement Advertising 243

ImPRessions - Crenshaw Communications

FEBRUARY 7, 2023

The value of a strategic PR program isn’t always obvious to an organization’s leadership. There’s real personal and professional value in tactics like keynote and panel speaking opportunities, contributed opinion content, thought leadership, and industry recognition. Those are all desired outputs of a good PR campaign.

Leadership 182

Leadership Reputation Internal International 182

PRSay

APRIL 26, 2021

Train team members on the DE&I style guide. Using the DEI style guide as a foundation, provide training opportunities in small group settings and larger staff meetings to share the inclusive language rationale and guidance for the organization. Audit messaging and trainings periodically. Blog about it.

Education 217

Education Employee Training Community 217

Melissa Agnes

NOVEMBER 19, 2014

However, when one of my friends attended the training course for SWAT candidates, I began codifying what it means to be a crisis decision-maker. Crisis Management Resources Emergency Management Leadership in a Crisis Provoking Thought' The Doctor in SWAT School. My friend was an emergency room physician without any police experience.

Crisis Management 266

Crisis Management Crisis System Policies 266

Stephen Waddington

JULY 16, 2021

Physical events cancelled during lockdown shifted online as COVID-19 disrupted conferences, meetings, training sessions and workshops. It has become firmly aligned with leadership and executive management as a strategic management function. Smaller organisations quickly created new processes and workflows.

Publicity 199

Publicity Government Crisis Employee 199

ImPRessions - Crenshaw Communications

MARCH 13, 2018

Corporate leadership recognizes the critical importance of getting everybody on the same page – no easy task in organizations with 20,000 employees. It’s not enough to be a well-trained expert communicator; you had better know business and the language of business. It’s not just press releases and media training.

Trends 199

Trends Corporate Employee Analysis 199

PRSay

MARCH 19, 2020

Ken Scudder has provided media training, presentation training, crisis communications training and consulting, as well as writing and editing, to business leaders, celebrities and politicians for more than 20 years. And remember… Lock your office door ! Contact him at mail@kenscudder.com or kenscudder.com.

Interviews 210

Interviews Video Meeting Skype 210

Sword and the Script

OCTOBER 29, 2024

Academia often structures undergraduate training around them. Campaigns do have a rightful place in the mix, but we tend to over-invest in campaigns. The trade publications often focus their reporting on them. Award programs usually center on campaigns too. The results? Campaigns sometimes become the foundation of marketing activity.

Marketing 190

Marketing eBook Guidelines B2B 190

Onclusive

MARCH 17, 2020

This model helps marketing leadership to understand at a very real level what parts of marketing spend are being wasted. That’s because PR professionals are not trained in statistical modeling, and people with that particular mathematical skill set are not very familiar with PR in the marketing communications mix. The downside?

Media 221

Media Analysis Measurement Advertising 221

PRSay

JANUARY 8, 2019

Dust off that manual from your “Creating a Strategic Plan” training last year and incorporate SMART — Specific, Measurable, Achievable, Relevant and Time-Bound — goals into your storytelling process. He speaks, trains and writes frequently on using the power of storytelling to advance. Keep it ethical. Regional Foundation.

Storytelling 163

Storytelling Media Nonprofit Government 163