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Gio Benitez, ABC News transportation correspondent and co-anchor of “Good Morning America” Saturday and Sunday, was the keynote speaker of the opening General Session at PRSA’s ICON 2024 in Anaheim, Calif., Benitez talked about how he started out and recounted watching the local Miami news as a child.
I’m Seth Clevenger, managing editor for features at Transport Topics , a weekly newspaper and multimedia outlet dedicated to covering trucking and the freight transportation industry. The freight market has since cooled and disruptions have eased, but the experiences of the pandemic continue to influence the transportation industry.
John, transportation reporter at Business Insider. I cover electric vehicles and the future of transportation. I’ve spent summers at ClickOnDetroit/WDIV Local 4, Automotive News and the Wall Street Journal , and prior to my current role, I was a full-time reporter covering mobility and suppliers at Automotive News.
you will obviously need to arrange transportation. Consider The Impact on Local Communities. Any corporate event attendance or sponsorship should consider its impact on the local town or community, particularly if it’s an international gathering. Make every step as painless as possible.
This includes information about: Equipment availability and fitting procedures Lesson scheduling and duration Transportation options Facility accessibility Cost and financial assistance options Measuring and Reporting Impact Data helps demonstrate program success and secure continued support.
We are part of the Endeavor Business Media Commercial Vehicle Group covering trucking and fleet industries. My main coverage and writing focuses are the transportation technology world, and government and regulations related to the trucking and freight industries, along with other website and magazine duties.
The industries targeted by the Korean Government include healthcare, industrial chemicals, information technology (IT) components, semiconductor manufacturing, aerospace and defense, energy, environmental technology, and transportation. In South Korea, like other countries, social media has come into the spotlight.
Kayla’s exceptional work has established her as a go-to source for writing, corporate communications, integrated marketing campaigns and mediarelations counsel within Digi-Key. As the company continues to expand internationally, Kayla’s role communicating to audiences around the world is growing right along with it.
You didn’t connect your news to … trends, industry issues, local economic impact, etc., and your innovation isn’t newsworthy by itself. The bottom line is: It’s not as simple as “plan it and they will come” when it comes to a press event.
Our outlets primarily cover fleet maintenance and management, including tools, technology, repair shop management, and technician training, as well as manufacturer trends, and government policies regarding the transportation industry. Can you tell us what types of stories, trends or issues are on your radar now?
For example, one month we may be very focused on mediarelations, the next month we’re providing support for an event and the following month we might be working on a content marketing campaign.As We have a very strong relationship with the local Yelp community manager, so we facilitated an introduction and set up a lunch meeting.
Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. You can learn more about me on this episode of HDT Talks Trucking: [link].
What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, mediarelations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.
Personally, I am most proud of our Women in Transportation series at FleetOwner. I covered everything from town politics, police, fire, education, town budgets, and local happenings in the community. Women in Transportation 2022: Trailblazers in trucking. What story or stories are you most proud of?
The FinanceBuzz team adjusted their outreach to emphasize McDonalds after noticing journalists and social media audiences gravitating toward that angle. Involve your outreach team early and often Bring mediarelations teams into the ideation and data phases. I mean, yes, they’re, they’re two separate people.
When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. When deciding whether a virtual media tour is a smart option for your brand, Risa encourages communicators to consider the following benefits: Satellite media tours save on travel and time.
Third-party vendors often cannot access a patient’s medical record, do not consult with their regular physicians, and may be unfamiliar with resources available locally to patients. With a more integrated approach, providers have the full view of the patient’s condition and can avoid unnecessary risk.
Regardless, the focus of my position was to ‘professionalise’ the role, which was located within the highways departments of local councils. This was where I discovered a talent for public relations (although at the time I didn’t appreciate that was what the role might be called, let alone appreciate what it involved).
Budget-conscious tourists are stretching dollars and cutting budgets where they can, be it spending less on meals or finding cheaper transportation both to their destination and once they arrive. Collaborations and partnerships: PR can facilitate collaborations and partnerships between travel brands, local communities, and other stakeholders.
Speaking of budget, we cannot overlook the media allowance or “transportation fee” — a distinctive feature of Chinese mediarelations. boba and fried chicken rounds in the Shanghai office; from restaurant hopping in the bustling Wangfujing area to mind-blowing feasts at Singapore’s local favorite hawker centers.
However, automakers have said meeting those goals will require supportive policies at the federal, state and local levels. Related Articles: DAILY DRIVE PODCAST: February 1, 2022 – Today’s headlines and the EPA’s more stringent emissions rules. Transportation Department sets national strategy for safer roads, cars.
10, we had been locally addressing many infrastructure issues exacerbated by the three-year migration of nearly 20,000 Haitian refugees to our community. Housing, social services, transportation and healthcare began to see the impact of inadequate funding and preparation. But I did not see this coming!
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