Remove Local Remove Newspapers Remove Viral
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4 MARKETING SECRETS FOR VIRAL GUINNESS WORLD RECORD EVENTS

MaccaPR

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. Local TV segments on Kemps'' mammoth scoop aired in 181 out of 210 U.S. Think Global, Start Local.

Viral 88
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Waterhouse PR: Cision Cut Our Media Monitoring From Hours to Minutes

Cision

Visible Intelligence lets us know if a good news story goes viral, which is great for brand reinforcement,” Natalie says. When our local newspaper did a story on the Chattanooga Airport’s funding, we wanted to see, if besides that article, people cared.

Media 120
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Top 7 Print Media Monitoring Tools in 2025 (+ Pricing)

Prowly

Print media monitoring software tools allow you to track media coverage across global, national, regional and local newspapers, along with trade publications, consumer magazines, and business journals. Start monitoring print media mentions and get a better overview of how your brand is performing. What are print media monitoring tools?

Print 104
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7 Lessons Every Marketer Can Learn From The CrossFit Instagram Crisis

MaccaPR

USA Today and TV stations ravaged the CrossFit brand (a typical headline in a UK newspaper: “Booty Shame: CrossFit trainer blasted for sharing snaps of female clients bent over in the gym”). One defender of the gym owner protested: "it was never intended to be posted to Facebook or go ‘viral.’" Facebook page ) and.

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5 Lessons Marketers Can Learn from the Popeyes/Chick-fil-A Chicken Sandwich Twitter Wars

MaccaPR

Fried Chicken Sandwich battle went viral on Twitter — and led to a complete sell-out of the sandwich in all 2,400 Popeyes stores across the U.S. Marketing and PR professionals marveled at how Popeyes Louisiana Kitchen turned an online duel with rival Chick-fil-A into $65 million in “free" advertising this past August when its.

Twitter 105
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How an SEO Pro Saved a Dying Company Using BuzzStream

Buzzstream

This case study is about a time when I worked with a local NYC pest control company that was on the verge of complete death and brought them back to life with the help of some creative marketing chops and massively helpful tools like Buzzstream. The players: The Client: A local NYC pest control business who was dying on the vine.

SEO 71
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3 Lessons Fractl Learned From Creating and Promoting Holiday Content

Buzzstream

We also heard this idea reflected back in some feedback from an editor at a regional newspaper: . “ I took a quick look at the story and would be interested in doing a local story that uses some or all of your graphics and data. A similar Halloween campaign to our client’s went viral about 2 days before our content was ready.

Pitching 105