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The Value of Strategic Communications in the PRSA MBA/Business School Program

PRSay

At West Virginia University, Elizabeth Oppe, teaching associate professor, Reed College of Media, teaches the strategic communications seminar during the on-campus residency for online students. Oppe also invites local media and corporate executives to discuss current events and provide media training and other practical skills.

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PRoust Questionnaire: Kim Blanchette

PR Conversations

Understanding the social, economic, and political environment around you is crucial, so staying current on local, national, and global events is essential to me. I also belong to the Market Research Intelligence Association , which I believe helps me better understand how research and data analytics helps drive effective public relations.

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