Remove Magazine Remove Media Relations Remove Trade Shows
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A PR Agency’s take on Trade Show Trends

Konnect Agency

With events and conferences making a full-force comeback, there’s no denying that the trade show landscape has undergone significant changes post-COVID. Now, virtual buyer meetings, typically handled pre-show, have shifted the importance away from an in-booth buyer meeting aimed at introducing the brand and product.

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Fast Five: Pitching Your Local Daily, Pitching National Business, Girding up for a Trade Show

Bad Pitch Blog

2) How a Simple, Powerful and Persistent Message to the Media Gained Client, Alsbridge, Coverage in "The Wall Street Journal", "BusinessWeek, "CIO Magazine" and Many Others Alan Weinkrantz PR Web Log Alan’s follow-up notes on achieving national business coverage. He''s also competing for longest post title in the world.

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4 Sources to Find the Right Reporters to Pitch

Cision

You probably are already reading magazines, newspaper columns, blog posts and websites that are good candidates to start with. That can happen at a trade show, conference or networking event targeting a particular niche. , and it’s worth your time to find the ones that cater to your audience. Their Publications.

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Meet the Media: Michael Freeze, Features Editor at Transport Topics

Bianchi Biz Blog

I’m also the editor of Calibrate, a quarterly magazine catered to equipment and maintenance executives. I’m proud of the work our team at Transport Topics has done in trade show coverage. My first job was an assistant editor/web for a magazine called Transportation & Logistics from Penton Media in Cleveland.

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Meet the Media: Seth Clevenger, Managing Editor for Features at Transport Topics

Bianchi Biz Blog

I also manage TT’s quarterly iTECH magazine, which specializes in information technology in the trucking industry, and produce special reports on a variety of topics such as electric-powered trucks. I really enjoy attending all sorts of industry trade shows and conferences all over the country and even in other parts of the world.

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The Unwritten Rules Of Technology Public Relations: A Beginner’s Guide?

Remote PR Jobs

However, like every industry, the public relations side of marketing can be tricky territory for newcomers or marketing professionals who lack media relations experience. If you are wondering whether something has published, monitor the media yourself, purchase an outlet subscription or go out and buy a copy of the magazine.

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The “Ides of March” Are Here – Beware These Common PR Pitfalls

Critical Mention

For example, one of the things we learn early on in media relations is how far ahead some publications plan their editorial content. Want to be in holiday issues of popular magazines? Is your brand exhibiting at the industry’s biggest trade show? Better start pitching EARLY, say in July.