MaccaPR

FEBRUARY 10, 2015

Taylor Swift is a PR mastermind of the highest order,” confirms writer Chris Ostendorf, in his Daily Dot commentary titled, The PR Genius of Taylor Swift’s Viral Media Empire. According to Billboard magazine, fans “want the full and complete Taylor Swift experience, and that experience includes buying the album.”.

Social Media 48

Social Media Marketing Media YouTube 48

Buzzstream

NOVEMBER 10, 2020

You could have a contact list brimming with journalists, and a potentially-viral campaign, but if you hit send on a flat pitch don’t be surprised if you fail to get opens or coverage. As a magazine journalist, I received up to 300 emails per day. Pitches can make or break a PR campaign. It’s as simple as that.

Pitching 164

Pitching Writing Digital PR How To 164

Shift Communications

DECEMBER 15, 2016

PR people often talk about ideas to make news go viral, but there is no way to predict or plan for when something will be a hit. On the day of the woman’s retirement party there were four broadcast stations and a number of print/online reporters on-site. Client: Print Syndicate. Online, print, broadcast – it all still matters.

Print 60

Print Media Travel Wireless 60

Bad Pitch Blog

SEPTEMBER 8, 2008

Everyone I know wonders whether these papers (and a whole host of magazines) firing just about anyone who’s not a star will affect our little PR industry. Print outlets have been dying, okay let''s call it changing, for a while. Like all news junkies, when I find a Fortune magazine, I read it. They''re asking: 1.

Journalism 41

Journalism Real Estate Print Newspapers 41

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. Local TV segments on Kemps'' mammoth scoop aired in 181 out of 210 U.S. Go Online or Go Home.

Viral 88

Viral Marketing Guidelines Local 88

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. The printing press emerged around 600 years ago, but printed media technically existed for thousands of years.

Ethics 52

Ethics Communications Print Television 52

Prowly

MARCH 3, 2025

Morning check-in (5 min) As the first thing in the morning, take a look at your mentions from top-tier magazines for your brand and clients. Be sure to check mentions in print magazines, radio programs, and televisionespecially if you're working with international clients or need to track local newspaper coverage across different regions.

How To 104

How To Media Print Crisis 104

Buzzstream

NOVEMBER 13, 2024

The FT Financial Times, Hello Magazine and International Business Times, all for insurance brand clients. Every campaign goes viral and it’s coverage from everybody, but. 60 pieces of coverage across online and print and 40 links. I just thought, sure, like, why not? I can do that. But my first links were on.

Digital PR 62

Digital PR SEO Pitching Strategy 62

MaccaPR

MARCH 2, 2017

Among our faves: " 10 Proven Ways to Make Content Go Viral ”. Breaking Down Virality: An Analysis of 4 Posts That Went Viral ”. “ My original mission was to identify papyrus-based boks and magazines (yeah, they still publish and sell them) that every marketing student should read.

Blogging 48

Blogging Marketing YouTube Content Marketing 48

Cision

APRIL 5, 2017

Time Magazine ’s April 3 rd cover asked, “Is Truth Dead?” Scale for scale’s sake creates undifferentiated viral clones, where you die by the algorithms. Chris Lynch: Is print media dead? Chris Lynch, CMO of Cision moderated with in-depth insights and questions from the, “State of the Media Report.” What about brand newsrooms?

Report 225

Report Media Advertising Advertising 225