Sword and the Script

DECEMBER 20, 2022

Marketing and PR predictions aren’t merely forecasts, but often a reflection of our aspirations and perhaps advice – mistakes we’ve made we’d like to help others avoid. “Be Pay to pay, content grows; influencer marketing cools. “I b) More pay-to-play opportunities to participate in national media relations opportunities.

Marketing 187

Marketing Content Marketing Data Social Media 187

ImPRessions - Crenshaw Communications

JUNE 7, 2017

A PR firm may also think that doing media relations for well known brands can be easier than work for unknowns, because journalists are eager to cover them. ” This applies to the media who cover business, whether they’re on the SMB beat or not. Smaller companies can seize sudden PR opportunities. Goliath myth.

Small Business 168

Small Business SMB Local Viral 168

Garrett Public Relations

DECEMBER 3, 2020

But what can we learn and apply to our digital marketing and communications strategies in 2021? I asked 21 influencers to share their thoughts on this question: What one piece of marketing advice would you offer […]. As we prepare to enter a new year, we all wonder what lies ahead. 2020 was anything but predictable.

Marketing 212

Marketing Strategy Communications Publicity 212

Solo PR Pro

JANUARY 10, 2017

Whether you are time-starved, or just timid about the tactic, in this post, we share 5 ways you can add lights, camera, action to your marketing. Email marketing. Email marketing remains a good way to nurture relationships with clients and prospective clients. Are you using video in your marketing?

Video 40

Video Strategy SMB Marketing 40

Garrett Public Relations

JANUARY 22, 2022

Making plans for marketing initiatives is always a work in progress. The post 6 Essential Points to Ponder As You Plan PR and Content Initiatives appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. What should you focus on in the coming months? So, what trends should […].

Trends 159

Trends Marketing Publicity Small Business 159

Garrett Public Relations

MARCH 14, 2021

The rising need to gain competitive advantage is driving the public relations market,” says a survey published by […]. appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. As businesses strive to stand out in a noisy digital environment, they’re turning to PR to help achieve those goals.

Survey 178

Survey Publicity Marketing Small Business 178

Garrett Public Relations

MAY 4, 2022

As anyone in PR can tell you, earning media coverage these days can be a challenge. The post PR Tips to Help You Land Media Coverage appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. With newsrooms shrinking and journalists being asked to do more, getting a pitch to stand out is TOUGH.

Media 215

Media Pitching Survey Publicity 215