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5 Ways PR Can Maximize Your Next Marketing Move

5W PR

The best approach to marketing is an integrated, 360-degree view. If you’re investing in a marketing endeavor without asking how PR can maximize results, you’re likely missing out on exposure, customers and return on investment. Here are five examples of marketing strategies where results can be boosted via a 360-degree PR campaign.

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A PR Agency’s take on Trade Show Trends

Konnect Agency

With events and conferences making a full-force comeback, there’s no denying that the trade show landscape has undergone significant changes post-COVID. Now, virtual buyer meetings, typically handled pre-show, have shifted the importance away from an in-booth buyer meeting aimed at introducing the brand and product.

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Virtual Trade Shows: The Good, The Bad, and How Make The Most Of It

Konnect Agency

One industry that dramatically shifted as a result of the pandemic is the trade show industry, whose transformation to exclusively virtual formats was met with mixed reviews. Read on to decide if a virtual trade show is right for your business. What Can Be Gained From Virtual Trade Shows.

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PR Guide to Executive Speaking Gigs

ImPRessions - Crenshaw Communications

attend conventions, conferences, and trade shows each year. Conferences and trade shows offer all kinds of other opportunities for qualified and interesting speakers. It will come as no surprise to those of us in public relations that 205 million people in the U.S. Don’t hold out for the keynote. .

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PR Recap: Trends from the World’s Largest Independent Beauty Trade Show, Indie Beauty Expo

5W PR

22 at Skylight Modern NYC and focused on education for emerging beauty entrepreneurs with programming that included Indie Essentials structured learning courses in the areas of finance, retail and media. The first day, CONNECT INDIE, was held on Aug.

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Public Relations Agency’s Top Marketing & Communications Trends for 2022

Konnect Agency

The worlds of PR, marketing and communications are ever-changing and rapidly evolving, particularly in the digital era we live in. Four Marketing and Communications Trends Your Public Relations Agency Can Help You Implement Now. Four Marketing and Communications Trends Your Public Relations Agency Can Help You Implement Now.

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Top Trends from the Summer Fancy Foods Show 2024

5W PR

Family Recipes Brought to Market and Tweaking Traditions A heartwarming trend at the show was the presence of family recipes scaled up for commercial success. Foodservice to Retail Pipeline and Health-Conscious Trends The transition from foodservice to retail is happening rapidly.

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