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When A Small Business Has A Big (PR) Advantage

ImPRessions - Crenshaw Communications

A PR firm may also think that doing media relations for well known brands can be easier than work for unknowns, because journalists are eager to cover them. In fact, there are many ways in which SMBs can benefit from strategic public relations, and they sometimes don’t realize it. Here are some reasons why.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. Michelle Garrett , Public Relations Consultant and Writer, Garrett Public Relations.

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How to Use Outside-the-Box PR Ideas to Attract More Media Attention

Garrett Public Relations

Entire publications are shuttering. This image offers a snapshot of some larger media layoffs over the past 18 months. The numbers don’t […] The post How to Use Outside-the-Box PR Ideas to Attract More Media Attention appeared first on Garrett Public Relations.

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PR Tips to Help You Land Media Coverage

Garrett Public Relations

The post PR Tips to Help You Land Media Coverage appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. Each year, the folks at Muck Rack conduct a survey of journalists to ask about their preferences and how they find […].

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Proactive PR Versus Reactive PR: Which Should You Focus On?

Garrett Public Relations

Public relations is enjoying a bit of a resurgence. The rising need to gain competitive advantage is driving the public relations market,” says a survey published by […]. appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. Why is PR seeing a spike in popularity?

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14 of the Best Budget-Friendly Tools to Help You Master PR, Content and Social Media

Garrett Public Relations

As a public relations consultant and freelance writer who sometimes dons a reporter’s hat, I’m always interested in trying out tools that allow me to get more […].

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21 Influencers Share Stellar Advice for Digital Marketing in 2021

Garrett Public Relations

The post 21 Influencers Share Stellar Advice for Digital Marketing in 2021 appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. I asked 21 influencers to share their thoughts on this question: What one piece of marketing advice would you offer […].

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