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The Art Of Analyst Relations: A PR POV

ImPRessions - Crenshaw Communications

Media relations is a huge part of any PR program , given the third-party validation that comes with earned media. Industry analyst relations (AR) can be a foundation for lead generation. And much like media relations, there are nuances involved. Who are analysts? Navigating the pay-to-play landscape.

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Behind the Headlines With Sophie Raine

Cision

Firstly, we proved that we can deliver on large-scale events from our work with Live Nation, including the execution of Wireless 2015 and the Kopparberg Urban Forest 2014 and 2015. What do you think was the key factor in W winning that account? It means we can always connect with the widest range of audiences.

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Dear PR People: Calm Down

Cision

Quite the opposite really: I was feverishly working on a set of talking points that were due in 90 minutes when my wireless connection crashed. “I Not so long ago, the world of communication and media relations was both widely misunderstood and seriously undervalued. one January morning in 2013.

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How Amazon lost and Rhino Security Labs won the media with Amazon Key

Axia PR

Cybersecurity company Rhino Security Labs exploited an authorization point in the wireless connection to take the entire device offline. One problem: As with all internet-connected devices, Amazon Key is vulnerable to hacking. To a remote user viewing the video feed, it appears the entry is secure.

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Your audience with the public

Stephen Waddington

This is when telecom operators such as BT started to offer broadband to consumer users, and wireless networks appeared in public spaces. 1 Media relations The first area of transformation to consider is where traditional media relations programmes can be modernised. It’s stood the test of time. #1

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2016 – A Year in Traditional Media

Shift Communications

As SHIFT and the entire industry continues to evolve there is always the question… Is traditional media relations dead? After an aggressive media relations push, we began to pick up traction in the local market. From the perspective of the consumer team in the Boston office the answer is a resounding, NO! Client: Blink.

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Paid Social: Cliff Notes to 3 Social Media Studies

Sword and the Script

These three studies seem to, in part, answer these three questions: How is our brand doing in social media relative to comparable brands? What is the impact of social media engagement on the business? The cliff notes to three recent social media studies follow below. 1) Benchmarks for Brands in Social Media. “And