ImPRessions - Crenshaw Communications

JUNE 7, 2019

Earned media – Interns need to learn this term first, since it’s among the things clients bring on agencies for. As opposed to paying for advertising, PR pros earn media coverage by pitching stories reporters want to write, and readers want to see.

Agency 192

Agency Internal International Pitching 192

Bianchi Biz Blog

APRIL 3, 2023

I never thought I’d write about mayflies or interview an entomologist (an insect scientist) as an auto reporter! Media training with clients – or even a simple interruption to bring them back to focus—would be so helpful. Describe the craziest or most fun story you have written. General Motors’ mayfly mayhem.

Automotive 77

Automotive Meeting Report Insurance 77

ImPRessions - Crenshaw Communications

MARCH 17, 2017

.” Master all types of writing. In my first PR job, I was told that if I didn’t love to write, I was in the wrong business. But it’s not as easy as crafting a compelling press release; successful PR people need to be able to write from their left and right brains. And this is still true today.

Training 159

Training Writing Pitching Video 159

Communications Conversations

MARCH 2, 2018

Meeting new people benefits me in many different ways. 5) Professor for our social media training program, sparked. Now, I’m not writing this post to whine or look for sympathy. I fully understand that there are going to be people who ignore my asks for a quick coffee meet-up. It’s part of my job.

Meeting 127

Meeting Media Training Training Pitching 127

Polaris

NOVEMBER 23, 2014

A week ago, I challenged myself to write a post a day for 30 days. An editorial calendar is essential for getting approval for suggested topics, meeting deadlines, avoiding repetition and ensuring we put the correct emphasis on particular topics. and write them. In case you hadn’t noticed, I’m binging. Binge blogging, that is.

Blogging 126

Blogging Creativity Writing Media Training 126

PRSay

APRIL 19, 2019

If that day finished out the way it started, then there’s no way would I be writing you this post. I had barricaded myself in my hotel room — OK, I even locked myself in the bathroom inside my hotel room — because I was too scared of going down to the meeting room to give the speech.

Hotels 133

Hotels Training Viral Pitching 133

Communications Conversations

NOVEMBER 11, 2022

And I was involved in the student AdFed chapter, which allowed me to meet all sorts of people inside and outside my college. And over those 13 years, I’ve probably had upwards of 1,300 coffee meet-ups. 1,300 meet-ups over 13 years = 100 per year. 100/52 weeks in a year = 2 meet-ups per week. Here’s my math.

Meeting 68

Meeting Social Media LinkedIn Groups 68

Contently - Strategy

JANUARY 26, 2023

To meet this goal, the company produced videos for its YouTube channel featuring pharmacists discussing the COVID-19 vaccine in a relatable manner. Cigna VP Uses Social Media to Discuss Affordable Healthcare Katya Andresen is Cigna’s Chief Digital and Analytics officer. Many of them offer COVID-19 vaccinations. Create content.

Leadership 141

Leadership Content Marketing Healthcare Google 141

Polaris

APRIL 28, 2015

News releases are tricky to write … and to edit. Communications professionals write media releases as an inverted pyramid , with the most substantial information at the beginning, and other details following in order of diminishing importance. When you edit any writing, you need to understand its objective.

How To 100

How To Marketing Writing Training 100

Shift Communications

SEPTEMBER 14, 2017

ACs spend a great deal of time writing, compiling reports, working with media lists, doing social media and traditional media monitoring, maintaining databases and lists, and generally providing a solid foundation for their team to build on. Account Coordinator.

Agency 87

Agency International Internal Media Training 87

Critical Mention

JANUARY 17, 2019

If you participate in a weekly staff meeting, think ahead about what you would like to say and say it. Write out everything you want to say. Salvatore is President of JMS Consulting a strategic communications firm specializing in media training, life and executive coaching. Start small. Or, take a class. But, just start.

Publicity 95

Publicity Media Training Groups Training 95

Cision

NOVEMBER 3, 2016

As digital and social media continue to blur the lines between an individual’s public and private lives, and we move forward in a world where the fusion of these two seems inevitable, it is crucial for all of us to understand the difference between what is private and what is personal, but public. That’s media training 101.

Social Media 120

Social Media Media Reputation Training 120

Communications Conversations

NOVEMBER 20, 2017

It’s an annual event held each January at a brewery in downtown Minneapolis, and it gives me a great chance to reconnect with old friends and meet new WSU alumni. Let’s meet Katlyn! This includes strategy, pitching, building talking points, media training staff and distributing through applicable channels.

Meeting 0

Meeting Social Media Employee Pinterest 0

PR for Anyone

JULY 21, 2022

That’s a regular thing that we should be constantly looking in the news to see where we can insert ourselves into conversations, but I want you to think about what can you pitch in August, September, October, November, December, and I challenge you to write it down and to, check out the Get PR Famous™ formula and plan out your pitches.

Pitching 130

Pitching Media YouTube Video 130

Shift Communications

FEBRUARY 3, 2016

In my last post , I shared three ways to bungle your product launch and touched briefly on preparing your executives for media interviews. First, why is media training so important? In the majority of media training sessions I’ve done, the spokesperson plays “ping pong” with the interviewer. Source: meowgifs.com.

Interviews 60

Interviews Media Training Training Trends 60

Public Relations Sydney

AUGUST 11, 2014

For spokespeople – “I am in a meeting at the moment, but will call you back as soon as possible”. Write out a game plan – what do you want to get across to the journalist? The post The importance of having a media policy [example] appeared first on Public Relations Sydney. The person taking the call must ask: What is your name?

Policies 57

Policies Examples Media Interviews 57

Communications Conversations

OCTOBER 18, 2017

During those coffee meet-ups, I’ve: learned best practices, shared job search strategies, talked about kids, discussed job changes, talked about social media trends, and much, much more. In fact, just recently, I was introduced to a woman who runs social media at the University of St. Fun post to write.

Blogging 60

Blogging Airlines Hotels Social Media 60

PRSay

MAY 31, 2018

You know what it’s like to be a journalist or blogger tasked with meeting a content or engagement quota. You don’t just learn a template for writing a good pitch email. It means that you don’t just know the checklist of attributes that makes something newsworthy.

Media Relations 89

Media Relations Media Pitching Course 89

PRSay

AUGUST 30, 2022

During the video meeting, he announced that if you were unlucky enough to be on that call, then effective immediately, you no longer had a job. And it starts with candid PR counsel and media training. Offer resources to help employees write resumes, search job postings and brush up on their interviewing skills.

Employee 88

Employee Real Estate Video Internal 88

Communications Conversations

JULY 18, 2019

When I first started my business, the primary way to interact with clients was face-to-face meetings, so I found myself alone much less than I am today. Many times, that leads to me being able to help meet their needs with story ideas – whether it’s from a client or a resource I have in the community.

Local 94

Local Course Community Interviews 94

Communications Conversations

DECEMBER 29, 2020

By writing this blog! By starting a training series with a friend. A few years ago, Jamie Plesser and I started sparked, a social media training program. Sometimes, the best careers are those defined by our unique experiences and the people we work with and meet along the way. By starting a podcast with a friend.

Industry 88

Industry Conference Creativity Training 88

Mindful Marketing

APRIL 18, 2016

Stop asking for so many meetings. When clients or teams are constantly asking PR for meetings, it’s tough to get to the actual work. Try to be strategic about the meetings you are requesting, and don’t invite too many people. And reports. Give them a seat at the table.

Analytics 50

Analytics Training Meeting Measurement 50

Prohibition

APRIL 24, 2020

Journalists are super busy at the best of time and just like the rest of us have deadlines and targets to meet. Ask them how them how are, start a conversation, find out what they’re writing about and see if you can actually add value and help them. Be helpful, clear and concise.

Pitching 62

Pitching How To B2C Meeting 62

Norton's Notes

JULY 29, 2015

One of my career defining roles was writing the social media strategy for a prominent central bank. Begin building your professional network now, read and write every day, and enter every situation as a sceptic. Always prefer a call or meeting in person. Twitter’s approach to open data also makes measurement easy.

Interviews 28

Interviews SEO Banking Radio 28

Norton's Notes

JULY 12, 2016

The best way to start receiving recommendations is to write your own for other people – be nice you will find it comes right back. People won’t always remember you from an event or meeting, so make sure you provide details in your invite and add a personal touch. Irrelevant posts. Generic invitations. It will pay off.

LinkedIn 0

LinkedIn Pinterest Pitching Social Media 0

Norton's Notes

OCTOBER 17, 2014

I also love meeting and speaking to good writers from the best region in the country so today I have created a list of my top 20 Yorkshire blogs. Zak Avery writes about everything Beer related, opinion pieces to beer related events and everything in between. It is a great example and quite rightly deserves first place.

Blogging 77

Blogging YouTube Writing Fashion 77