Media Training, Publicity and System - Public Relations Today

Public Relations in Marketing

PR for Anyone

NOVEMBER 11, 2021

People often question the difference between public relations and marketing. Public Relations can come in many forms but for this post, let’s focus on media relations, community relations, online and social media. Media Relations. Anyone can get publicity! The system works! PR FOR ANYONE.

Publicity

Publicity Marketing Video YouTube

Does Pay-For-Placement PR Work?

ImPRessions - Crenshaw Communications

AUGUST 9, 2018

We may be biased, because we’ve never worked on a pay-for-publicity basis, but it’s fair to ask if it can be a better model for some clients. Just gimme publicity. Maybe the model works for a smaller company whose PR needs are limited to earned media. The pay-to-play mindset may tempt some to abuse the system.

System

System Agency Media Training Reputation

Why Publicity?

PR for Anyone

AUGUST 4, 2022

Watch this week’s PR Tip here: Everyone knows what advertising is but why should they consider publicity? With publicity, someone else is using you and your expertise as the authority and that gives it more credibility. Want to learn how easy it is to get this valuable publicity? Anyone can get publicity!

Publicity

Publicity YouTube Advertising Advertising

Public Relations Skills

PR for Anyone

DECEMBER 7, 2021

Yes, you can be a publicist… without being a public relations professional. You just need public relations skills. Land in the media and see what it does for your business. Anyone can get publicity! The system works! Hey everyone, it’s Christina Daves with this week’s Free Publicity Friday PR Tip.

Publicity

Publicity Video Pitching System

Advertising vs Publicity

PR for Anyone

MARCH 30, 2022

It’s the age-old question… what is more impactful to a business – advertising or publicity? You might be surprised to learn that it’s actually publicity. #1 1 – publicity is free – advertising you pay for. #2 3 – publicity is what we call “earned media.”

Advertising

Advertising Advertising Publicity Video

What Skills Make the Best Public Relations Specialist?

PR for Anyone

OCTOBER 28, 2021

A question I get asked is what skills does someone need to be a public relations specialist. You also need to be able to do a review of your assets (website and social media) and make sure you check out when the media checks you out. “Who writes about [industry] for [publication].” Publicity Plan.

Publicity

Publicity Pitching Small Business System

These Smart Social Media Tactics Will Help You Prevent A Crisis

Melissa Agnes

SEPTEMBER 16, 2014

How to avoid a public relations crisis. Everyone is using social media for marketing today. Here are three tactics you can employ now that will significantly lower the odds that a social media flub will trigger a public relations crisis. 2) Social media training for users in the organization.

Social Media

Social Media Crisis Training Media

Social Audio Platforms Public Relations

PR for Anyone

FEBRUARY 21, 2022

What do these platforms have to do with public relations? Anyone can get publicity! The system works! It’s Christina Daves with this week’s Free Publicity Friday PR Tip. audio social media platforms. The post Social Audio Platforms Public Relations appeared first on Christina Daves - PR Strategist.

Publicity

Publicity YouTube Video Twitter

How Humour Makes Your Message More Palatable. and More Powerful

Polaris

NOVEMBER 26, 2014

Yet public speaking and media interview skills are essential for most executives and business owners. The premise of his talk is the need for an education system that nurtures, instead of undermines, creativity. If you need help improving your presentation skills, get in touch to learn more about our training sessions.

Education

Education Media Training Training Interviews

Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

JULY 13, 2022

Taking time to maintain an organized system of scheduling and information-sharing will make a good impression. For more on media training and brand messaging, check out this post. Consider carefully when considering brand presence – in-person or otherwise – at future events. Consider The Impact on Local Communities.

Media

Media Trade Shows Travel Interviews

TikTok Trends

PR for Anyone

AUGUST 17, 2021

Anyone can get publicity! The system works! It’s Christina with this week’s Free Publicity Friday PR Tip. Everyone’s coming up with these ideas, these cures, these systems, these workouts, all kinds of things. So that is this week’s Free Publicity Friday PR tip. PR FOR ANYONE. Hi everybody.

Trends

Trends Television Exercises Pitching

Public Relations Strategy to Pitch the Media Today

PR for Anyone

JANUARY 5, 2022

Criminal History – This law prohibits public universities and colleges from asking about someone’s criminal history during the admissions process. Check out the new laws in your state and see what you can pitch to the media TODAY. .” Anyone can get publicity! The system works! PR FOR ANYONE. Transcript.

Pitching

Pitching Strategy Publicity Media

How to Use Public Relations as a Lead Generating Tool

PR for Anyone

OCTOBER 14, 2021

Have you ever considered using public relations as a lead generating tool? Anyone can get publicity! The system works! It’s Christina Daves with this week’s Free Publicity Friday PR Tip. This week I want to talk to you about how you use the publicity that you get as a lead generation tool. Subscribe HERE.

Tools

Tools How To Publicity Interviews

What to Do When Your Internal Communications Goes External

PRSay

MARCH 25, 2019

Anything written inside an organization should be treated as if it could quickly go public. Make sure you invest in secure communications systems and training (don’t assume your employees know better than to click that “reset password” link in that shady email), and create a corporate culture that values your staff.

Internal

Internal International Communications Employee

What is crisis communication? [and how you can always be prepared for the unexpected]

Presspage

NOVEMBER 8, 2024

In a crisis, one sure way of receiving negative publicity is by saying one thing one moment and another the next. Then, make sure that everyone, both those in the spotlight and behind the scenes, have received proper media training and know exactly what to do. Aligning on messaging Don’t gamble with your credibility.

Crisis Communications

Crisis Communications Crisis Communications Employee

Influencers

PR for Anyone

AUGUST 26, 2021

Make sure that if you make that investment, you see the return in products sold, people coming to your site or social media, or growing your list with potential clients or customers. Anyone can get publicity! The system works! It’s Christina with this week’s Free Publicity Friday PR Tip. PR FOR ANYONE. Hi everybody.

How To

How To Branding Brand Video

5 Digital PR Tips to Boost Your Business

The Proactive Report

FEBRUARY 20, 2017

A CRM system for influencers: Once you are in contact with influencers, analysts, reporters and brand advocates you need a system to keep track of your engagement with them. GO beyond social media and start a personal relationship with your important contacts. You might have to do some media training with your experts!).

Digital PR

Digital PR System Infographics Banking

Pitch the Media

PR for Anyone

AUGUST 11, 2021

Anyone can get publicity! The system works! It’s Christina Daves with this week’s Free Publicity Friday PR Tip. Should you pitch the exact same story to the same or to different media outlets at the same time? PR FOR ANYONE. It really is PR for ANYONE. It’s time for you to start implementing. Hi everybody.

Pitching

Pitching Media Television How To

Journalists

PR for Anyone

SEPTEMBER 8, 2021

Anyone can get publicity! The system works! It’s Christina with this week’s Free Publicity Friday PR Tip. I know you all are so intimidated by them and, people are scared of the media. By doing this, you will be asked back to television and radio stations and quoted again and again by writers. PR FOR ANYONE.

Television

Television Pitching Interviews Radio

A Challenging Road to Accreditation???

PRSay

JULY 26, 2017

As professionals who are Accredited in public relations can attest, earning your APR credential isn’t an easy feat. I had been thinking about earning my APR for some time,” said Carver, who has been working in public relations for seven years. “I APR+M, teaches public relations full time at the University of Wisconsin – Whitewater.

Study

Study Public Affairs Software Nonprofit

5 Digital PR Tips to Boost Your Business

The Proactive Report

FEBRUARY 25, 2017

A CRM system for influencers: Once you are in contact with influencers, analysts, reporters and brand advocates you need a system to keep track of your engagement with them. GO beyond social media and start a personal relationship with your important contacts. You might have to do some media training with your experts!)

Digital PR

Digital PR System Video Twitter

Land Stories

PR for Anyone

SEPTEMBER 1, 2021

I didn’t realize there was a system and a calendar to pitch the media. Considering they actually close their publications four months out, I was out of luck! Lots of pitching failures led me to figure out the system. Anyone can get publicity! The system works! And I will see you in the media.

Pitching

Pitching System Google Local

3 Things You Don’t Know About Social Media Monitoring

Waxing UnLyrical

FEBRUARY 19, 2014

But you should know that when you monitor digital communications – even if they do take place in a public environment — you’re eavesdropping and there limits to what you can and can’t listen to. Not looking bad in public is the issue employers worry about most when it comes to their employees’ activities in social media.

Social Media

Social Media Privacy Media Employee

Good Stories

PR for Anyone

SEPTEMBER 15, 2021

Remember, these are for local media and national television. If you are pitching magazines or national publications, that’s a much longer lead time (I made that mistake!). Timing is everything with media pitches. Timing is everything with media pitches. Most school systems are requiring masks all day in school.

Pitching

Pitching Television System Local

PR Campaign Examples

PR for Anyone

NOVEMBER 4, 2021

Sometimes the best way to really get how a system works is to see it in action. You’ll see many examples of how people landed in the media. We have examples of products, services, and brands so we cover the gamut of everyone and you can see how people have had success pitching the media. Anyone can get publicity!

Examples

Examples Pitching Video YouTube

Pitch the Media Regulary

PR for Anyone

JULY 21, 2022

You’ve got two weeks until August so pitch away… There are tons of videos on my YouTube channel HERE or read the posts on my blog HERE You’ll see how easy it is to land in the media IF you follow a process that I have already created for you. Anyone can get publicity! The system works! The system works.

Pitching

Pitching Media YouTube Video

PR Myth #5

PR for Anyone

JUNE 10, 2022

Anyone can get publicity! The system works! It’s Christina Daves with this week’s Free Publicity Friday PR Tip. So you can totally build your own celebrity in the media and that’s what I want you to do and that’s what I help people do. PR FOR ANYONE. It really is PR for ANYONE. Transcript. Hi everyone.

Video

Video YouTube Industry System

The 6-Step Guide to Creating a Thought Leadership Content Program

Contently - Strategy

JANUARY 26, 2023

Any organization can deliver thought leadership content if it has a system for generating ideas and a process for turning them into engaging assets. Those candidates may already have a strong social media following or network with which they can share the content you create together. Those ideas can really move the needle.

Leadership

Leadership Content Marketing Healthcare Google

PR Agency: Multi-National versus Boutique

Polaris

MARCH 17, 2015

My first assignment was assistant product manager on Becel Margarine , a heart health brand with an active public relations program managed by the client team and Burson-Marsteller. Expertise in different areas is available in one office, including media training, investor relations, specialized writing talent and more.

Agency

Agency eBook Training Media Training

The Role of Communications in the Supreme Court’s Landmark Ruling for LGBTQ Workplace Rights

PRSay

AUGUST 31, 2020

advocating for victims of child abuse and neglect in Atlanta’s juvenile-courts system. It was clear to us that there was an awareness issue at play” in a matter of public concern. Public relations has the potential to have an incredible impact on issues like this, and many others,” he said. Building a plan.

Communications

Communications Media Training System Training

Pitch the Media Today

PR for Anyone

JULY 14, 2022

The system works. And… if you are a regular media pitcher, this could be the perfect time for you to get booked! Anyone can get publicity! The system works! I always share that I walk the walk and it was in August when I was able to land on Good Morning Washington which has led to years of regular segments on ABC.

Pitching

Pitching Television Media YouTube

Why PR is Crucial for Effective Media Planning in a Digital World

5W PR

OCTOBER 7, 2024

Public relations (PR) and media planning form two interconnected facets of this strategy. PR focuses on building and maintaining positive relationships with the public, while media planning strategically places messages in various media channels to reach the target audience.

Crisis Management

Crisis Management Media Crisis Reputation

PR Myth #4 – Size Doesn’t Matter

PR for Anyone

MAY 26, 2022

That’s the key to succeeding in public relations. The same is true for trade publications. PR Myth #1 – A Press Release Will Get You in the Media. PR Myth #3 – Publicity Generates Sales. Anyone can get publicity! The system works! So in terms of publicity, look at things like that.

YouTube

YouTube Video Pitching System

How to Get in Magazines

PR for Anyone

MARCH 23, 2022

I assumed that you pitch a publication right before it comes out. What I didn’t know is that national magazines plan their publications at least four months out and regional publications plan about two months out. All publications have what is called an “editorial calendar.” Anyone can get publicity! PR FOR ANYONE.

How To

How To Pitching YouTube Advertising

What to Pitch the Media in May

PR for Anyone

MAY 4, 2022

Now that we are into early May I wanted to give you ideas on what to pitch to both national publications and regional publications. It’s important to remember that national publications are 4 months out so in May, we are pitching for October. It’s time to start planning ahead if you want to be in publications.

Pitching

Pitching Media Financial YouTube

PR Myth #3 – PR Generates Sales

PR for Anyone

MAY 26, 2022

Publicity gets you visible, gets your voice heard, get people to know about you but does it generate instant sales, no. Anyone can get publicity! The system works! It’s Christina Daves with this week’s Free Publicity Friday PR Tip. The response to that is NO you don’t! It really is PR for ANYONE.

Television

Television Print Interviews YouTube

The Number One Way to Stand Out

PR for Anyone

JUNE 16, 2021

And now, start to use that in your content, your social media, your media appearances and turn yourself into someone who is captivating to an audience! Anyone can get publicity! The system works! It’s Christina Daves with this week’s Free Publicity Friday PR Tip. Look at your media appearances.

Energy

Energy How To Industry Social Media

Personal Versus Private in PR and Social Media

Cision

NOVEMBER 3, 2016

As digital and social media continue to blur the lines between an individual’s public and private lives, and we move forward in a world where the fusion of these two seems inevitable, it is crucial for all of us to understand the difference between what is private and what is personal, but public. That’s media training 101.

Social Media

Social Media Media Reputation Training

Back to School Media Pitches

PR for Anyone

AUGUST 25, 2022

There are a lot more videos on my YouTube channel HERE or read the posts on my blog HERE You’ll see how easy it is to land in the media IF you follow a process that I have already created for you. Anyone can get publicity! The system works! PR FOR ANYONE. It really is PR for ANYONE. It’s time for you to start implementing.

Pitching

Pitching Media Insurance Insurance

Pitching Multiple Media Outlets

PR for Anyone

JULY 28, 2022

Here are 5 stories you could pitch to various media publications, all highlighting your expertise but tailored to the unique media outlet. Anyone can get publicity! The system works! It’s Christina Daves with this week’s Free Publicity Friday PR Tip. Here’s an example. PR FOR ANYONE. Transcript.

Pitching

Pitching Media YouTube Interviews

PR Myth #2

PR for Anyone

MAY 24, 2022

Anyone can get publicity! The system works! It’s Christina Daves with this week’s Free Publicity Friday PR Tip. This week I want to talk about another myth to debunk about publicity. And that is that you have to have a press release in order to land in the media. Stay tuned for that. PR FOR ANYONE.

Pitching

Pitching Television Interviews YouTube

Pitching the Media – 31 Tips to Start Today

PR for Anyone

FEBRUARY 15, 2023

Know the publication’s style and tone. Show that you understand the publication’s audience. PR FOR ANYONE Anyone can get publicity! The system works! Be available for follow-up questions. Be responsive and professional in your communication. Keep the email short. Show enthusiasm and passion for your story.

Pitching

Pitching Media Interviews Video

Go from Established to Known

PR for Anyone

OCTOBER 13, 2022

In this week’s Free Publicity Friday PR tip video I’ll give you a few tips on how to do this. Go to the YouTube channel HERE or read the posts on my blog HERE to see how easy it is to land in the media IF you follow a process that I have already created for you. Anyone can get publicity! The system works!

YouTube

YouTube Video Industry How To

Pitch Around Elon Musk and Twitter

PR for Anyone

APRIL 26, 2022

Anyone can get publicity! The system works! Hey everyone, it’s Christina Daves with this week’s Free Publicity Friday PR Tip. So, that is this week’s Free Publicity Friday, PR Tip. Since they need to get Board approval of the sale, you’ll still have time to pitch around this topic. Happy pitching!

Twitter

Twitter Pitching Financial Video

Public Relations in Marketing

Does Pay-For-Placement PR Work?

Trending Sources

Why Publicity?

Public Relations Skills

Advertising vs Publicity

What Skills Make the Best Public Relations Specialist?

These Smart Social Media Tactics Will Help You Prevent A Crisis

Social Audio Platforms Public Relations

How Humour Makes Your Message More Palatable. and More Powerful

Navigating Media At High-Profile Events

TikTok Trends

Public Relations Strategy to Pitch the Media Today

How to Use Public Relations as a Lead Generating Tool

What to Do When Your Internal Communications Goes External

What is crisis communication? [and how you can always be prepared for the unexpected]

Influencers

5 Digital PR Tips to Boost Your Business

Pitch the Media

Journalists

A Challenging Road to Accreditation???

5 Digital PR Tips to Boost Your Business

Land Stories

3 Things You Don’t Know About Social Media Monitoring

Good Stories

PR Campaign Examples

Pitch the Media Regulary

PR Myth #5

The 6-Step Guide to Creating a Thought Leadership Content Program

PR Agency: Multi-National versus Boutique

The Role of Communications in the Supreme Court’s Landmark Ruling for LGBTQ Workplace Rights

Pitch the Media Today

Why PR is Crucial for Effective Media Planning in a Digital World

PR Myth #4 – Size Doesn’t Matter

How to Get in Magazines

What to Pitch the Media in May

PR Myth #3 – PR Generates Sales

The Number One Way to Stand Out

Personal Versus Private in PR and Social Media

Back to School Media Pitches

Pitching Multiple Media Outlets

PR Myth #2

Pitching the Media – 31 Tips to Start Today

Go from Established to Known

Pitch Around Elon Musk and Twitter

Stay Connected