PRSay

JULY 1, 2022

Back then, when we first published the “Public Relations Handbook,” reaching out to the media was relatively straightforward for PR professionals. There were newspapers, magazines, wire services, trade publications, TV and radio. Daily newspaper circulation in the United States has fallen from its height of 61.8

Handbook 189

Handbook Publicity Newspapers Television 189

Flatiron Communications

DECEMBER 14, 2015

One of the bigger questions that emerged from last week’s Business Insider Ignition conference revolved around whether traditional television will endure the same pain as the newspaper industry has. TV will soon feel newspapers’ pain.” CEO Les Moonves. CEO Les Moonves. There’s something from everyone.”

Television 28

Television Newspapers Conference Retail 28

Agility PR Solutions

JUNE 29, 2020

As recently as 20 years ago, marketers’ options for advertising platforms basically boiled down to broadcast television, radio, newspapers, and billboards. Now, advancement of digital platforms from web banners to social media ads have relegated these channels under the heading of “traditional media.”

Television 96

Television Radio Newspapers Media 96

PR for Anyone

APRIL 9, 2020

The media wants to cover stories that are relevant to the current climate. If you are looking to land on television or be featured in a daily or weekly newspaper, your likelihood goes up when you tie the story to the current condition with coronavirus. That could be related to seasonality, holidays, and trending stories.

Media 130

Media Television Exercises Newspapers 130

PR for Anyone

MARCH 24, 2020

Most of you are already growing your visibility with social media and now by adding in free publicity, you’re making it all happen that much faster and to a much larger audience. Landing in the media can expose you to hundreds of thousands, even millions of new people. If you don’t have any prior media, no worries.

Publicity 331

Publicity Television Local Pitching 331

Critical Mention

AUGUST 27, 2020

Television shows and movies are a great way for people to unwind from the work-from-home life and get “away” for a couple of hours while remaining in the comfort and safety of their own homes. Earned media monitoring’s role in public relations is critical in this day and age. Share Tweet Share. Hulu takes on 87.5% Until next time!

Television 97

Television Radio Media Analytics 97

ImPRessions - Crenshaw Communications

MAY 10, 2021

It’s also important to determine whether a story has its best chance of being published as a local media item, or if it warrants a full national media outreach. For example, survey results or breaking news at a national company will be pitched to national media, whereas region-specific news will be offered to local reporters.

Local 292

Local How To Newspapers Pitching 292

PR for Anyone

OCTOBER 11, 2021

The easiest way to pitch the media is with a plan in place. Giving the media outside of the box ideas like this versus just pitching “inventory is up, inventory is down, interest rates are up, or interest rates are down” will help you stand out. . One important thing to note is the media calendar. PR Tip Video.

Real Estate 221

Real Estate Pitching How To Television 221

PR for Anyone

NOVEMBER 3, 2021

The media is going to use someone as their real estate expert, so let it be you. This is what you use to attract and pitch the media. Getting local media coverage makes you a star in your community. Getting national media coverage gives you tremendous credibility with potential clients and customers. It’s Google.

Real Estate 130

Real Estate Publicity Television Local 130

Deirdre Breakenridge

APRIL 23, 2019

Media relations interests me because of the relationships I have personally had with public relations professionals. When the time came to start my infographic, I felt it would be fitting to educate PR pro’s about how to make their communications with the media positive.

Infographics 299

Infographics Journalism Television Education 299

Bianchi Biz Blog

FEBRUARY 1, 2024

Communications, media and PR market in Tokyo and Japan Japan is a monolingual country; all communication is conducted in Japanese, and especially in business communication it must be good quality Japanese. Despite a tech-savvy environment, traditional media remains highly influential, underscoring the need for integrated strategies.

Marketing 105

Marketing Newspapers Print Corporate 105

Deirdre Breakenridge

JUNE 25, 2018

As with most fields in Public Relations, there is no arguing that social media is changing the game. Consumers, especially young ones, are getting most of their content from social media and online platforms. The changing media landscape has made companies and organizations change the way they do PR.

Sports 150

Sports Television Social Media Newspapers 150

ImPRessions - Crenshaw Communications

JANUARY 24, 2020

Any good PR person knows that we consume news very differently than we did a decade ago, thanks to social media. Yet television talk and news has been surprisingly resilient. Most earned media specialists want that coveted booking for their client and every PR person is pitching. Cable news, in fact, is booming.

Print 245

Print Pitching Television Newspapers 245

Prohibition

AUGUST 28, 2024

A press release can go to a wide range of media outlets, journalists, bloggers, and influencers in one hit of a button. Although it is important to choose the right, creditable newswire to ensure you have the best chance at getting in front of the relevant media. Why Are PR Newswires A Good Tool?

Tools 62

Tools SEO B2C Crisis Management 62

PR for Anyone

MAY 13, 2020

In order to be successful, it’s important to plan an annual calendar for pitching the media and have an actual strategy in place. Media exposure is a game-changer for a business. Newspapers and television are two weeks out for lifestyle segments and of course a few days for breaking news.

Publicity 246

Publicity Pitching Television Newspapers 246

The Proactive Report

MAY 2, 2015

Pew Research released their 2015 State of the Media report this week. Newspaper ad revenue declined another 4% year over year, to $19.9 Television is doing better financially. The general podcast audience is made up of well-educated social sharers who find ways to consume commercial-free media.

Report 100

Report Mobile Newspapers Media 100

PRSay

MARCH 19, 2021

As public-square speakers were eventually replaced by newspapers, and then radio and television, a set of journalistic ethics would lay the foundation for news gathering and reporting. Those listening could ask questions, discuss the topics with others in the crowd and develop their own opinions.

Ethics 170

Ethics Construction Television Radio 170

The Hoyt Organization

AUGUST 15, 2024

Declining Public Trust of News There has been a significant decline in the public’s trust of traditional forms of news media, whether cable television, newspapers, or online news organizations. Many people are turning to social media to get news updates and information. We are all subject to our bias’s.

Reddit 90

Reddit Television Viral Social Media 90

The Proactive Report

APRIL 5, 2015

The findings of the 2015 PRESSfeed & SNCR Media Trends & Online Newsroom Report about how brands are missing earned media opportunities with visual content – video in particular- were fully supported by the latest DS Simon Productions Media Influencers Report. Online PR media trends video'

Media 100

Media Video Television Radio 100

PRSay

MAY 24, 2021

Over the next decade, Todd predicted, his profession will slowly move beyond the public scorn and skepticism toward the news media that has grown amid the country’s current political divide. Most affected were local news outlets that are independently operated or owned by small media chains. Media outlets embrace new model.

Nonprofit 171

Nonprofit Local Journalism Newspapers 171

NewsWhip

SEPTEMBER 28, 2023

As one of the biggest social media platforms in the world, Facebook has established itself as a trusted news source globally. Following Bild was Focus , a general German news source, with 9.6M, and RTL , which is a subdivision of the German television channel of the same name, with 8M. engagements.

Facebook 78

Facebook Sports Newspapers Television 78

PReview: A Blog by NewsVoir

MARCH 1, 2021

Humans started communication with postcards, banners, posters, books, newspapers and then came radio and televisions and now reached a digital age. The post 6 Elements of Modern Public Relations in 2021 appeared first on PReview: Blog for PR, Digital Marketing and Media Professionals.

Publicity 60

Publicity Television Radio Newspapers 60

The Hoyt Organization

APRIL 23, 2024

That’s why you need a PR strategy that utilizes earned, owned, and paid media to get your message to the public. For a non-profit, goals could range from increasing donations or volunteers to getting more media coverage for a particular cause. It stands for Paid, Earned, Shared, and Owned media.

Strategy 98

Strategy Nonprofit Social Media Leadership 98

Newsfile

JUNE 28, 2023

By Melissa Strle Table Of Contents What is media monitoring? What is the difference between media mentions and media coverage? Why is media monitoring so important? What are the benefits of media monitoring? What Is Media Monitoring? What Is The Difference Between Media Mentions & Media Coverage?

Media 52

Media Analytics Radio Google 52

PRSay

AUGUST 6, 2019

In interviewing Gen Zers, ages 13-22, nationwide for my book, “Decoding Gen Z: 101 Lessons Generation Z Will Teach Corporate America, Marketers & Media,” I detail six degrees of Gen Z which reinforce the comment of the MTV chief marketer. They do not read newspapers and magazines or watch traditional television.

Television 158

Television Instagram Consumer Newspapers 158

NewsWhip

MAY 3, 2023

Milenio , a major national publication whose physical newspapers are published all around Mexico, had 22M interactions. The publisher covers breaking news, television, politics, culture, and opinion pieces. Want more international publisher rankings? Check out our most recent blog on France.

Facebook 78

Facebook Sports Television Newspapers 78

Axia PR

OCTOBER 10, 2018

According to the Knight Foundation, public trust in the media is at an all-time low. One surprising finding was that participants ranked newspaper and television news lowest, next to Congress, among major institutions they trust.

Company 48

Company Television Newspapers Media 48

PeakMetrics Insights

MARCH 14, 2019

The professionals who sift through the reams of digital information to find the relevant information are known as media monitors, and the job they do is an indispensible one for those seeking political office. From the smallest local races to the fight for the presidency, those media monitoring companies are hard at work.

Media 56

Media Television Newspapers Radio 56

PRSay

DECEMBER 6, 2018

Within the subset of news-watching respondents, 75 percent still favor television as their medium of choice. The survey also revealed that: Fewer Americans are relying on newspapers. However, the survey suggests this strong majority may not last thanks to the internet. Young adults prefer online platforms.

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Study Radio Newspapers Survey 104

NewsWhip

JUNE 20, 2022

Facebook is one of the largest social media platforms in the world, raking in 2.91 In 2021, Reuter’s Digital News Report showed that our European neighbors were increasingly active online, with 69% of Germans , 76% of Italians , and 78% of Spaniards sourcing their news from the web and social media. billion users monthly.

Facebook 78

Facebook Newspapers Sports Television 78

PR for Anyone

APRIL 21, 2020

From there, think about the value you can provide to the media. See what your newspaper is saying. Watch what your television is airing. You might not know it, but you are already a prominent figure in your community. Remember, what's happening nationally isn't exactly what's happening in your area. What are the popular ones?

Industry 189

Industry Local System Google 189

Maxim Behar

SEPTEMBER 8, 2022

Now, however, what is happening with the Bulgarian media - television and radio channels, and recently even newspapers, is not only absurd, but also shocking. Or that in Bulgaria, for example, a big investor comes in, leaves several hundred million dollars and the media is afraid to tell his name.

Television 52

Television Radio Advertising Advertising 52

Cision

OCTOBER 2, 2017

Without really understanding the needs of the audience — which news outlets they prefer, what makes them more inclined to read content from a company, what type of media generates the most interest — it’s impossible to customize and distribute content to the best audience. Find The Right Social Media Channel. Use Mobile Destinations.

Community 225

Community Pinterest Mobile Television 225

The Hoyt Organization

JUNE 5, 2024

Contact media outlets such as newspapers, magazines, radio stations, and television networks to get coverage for your campaign. Also, partner with influencers and bloggers with a strong following on social media platforms to reach a larger audience and spark conversations about mental health.

Strategy 74

Strategy Communications Local Interviews 74

Onclusive

FEBRUARY 22, 2018

Mika Stambaugh is an Emmy award winning journalist and dynamic entrepreneur known for her creative strategies in executing media and communication campaigns. Our plan is to think outside the box for earned media. “Nail the elevator pitch.”. AirPR: You started your career in journalism.

Interviews 284

Interviews Radio Small Business Pitching 284

Bianchi Biz Blog

AUGUST 22, 2024

Communications, media and PR market in Italy The Italian communications, media, and PR market is a vibrant and complex landscape, showcasing the country’s rich cultural heritage and its position as a European business center. The blend of Italy’s historical roots with its modern innovations creates a unique media environment.

Fashion 69

Fashion Automotive Marketing Public Affairs 69

PeakMetrics Insights

MARCH 14, 2019

The professionals who sift through the reams of digital information to find the relevant information are known as media monitors, and the job they do is an indispensible one for those seeking political office. From the smallest local races to the fight for the presidency, those media monitoring companies are hard at work.

Media 40

Media Television Newspapers Radio 40