ImPRessions - Crenshaw Communications

JANUARY 27, 2022

The same holds true for the quotes we may write in press announcements. From virtual meetings to Zoom happy hours, the majority of the work is digital. But how many times have you said this in a meeting? When it comes to hyperbole, less can be more – credible, that is. . Let’s discuss this offline. We live online now.

Course 418

Course Meeting Industry Corporate 418

Deirdre Breakenridge

DECEMBER 29, 2021

In the fall semester 2021, I had the honor and pleasure of meeting Professor Jason Mollica’s Strategic Communications class at American University. As I expected, the students approached FEEL differently, writing blog posts and creating infographics based on their experiences.

eBook 339

eBook Infographics Ethics Study 339

ImPRessions - Crenshaw Communications

MAY 25, 2021

In between client calls, meetings, or drafting content, it’s typical to talk about the day’s current events or pop culture or sports. At a big agency, these meetings usually consist of the same couple of high-ranking folks dominating the conversation. It makes work more fun and less stressful.

Agency 361

Agency Mobile Meeting Sports 361

ImPRessions - Crenshaw Communications

MAY 5, 2022

Asking a colleague to review an email before I send it or to make sure I’m on the right track when writing a pitch is a huge help. Since this is my first PR job, there are many things I didn’t know – from how to use Cision to how to prep for a client meeting. It gives me confidence and comfort with my daily tasks.

How To 301

How To Writing Tools Energy 301

ImPRessions - Crenshaw Communications

MARCH 30, 2022

If you can’t fit in a whole session before the upcoming media interview, make sure you have a one sheet-with interview tips/tricks to review prior to meeting with the reporter. . Getting a sense for the journalist’s writing style and knowledge of your industry will help everyone align during the interview. Study the briefing doc.

Interviews 322

Interviews Media Media Training Meeting 322

Flack's Revenge

APRIL 16, 2020

Folks, I know I haven’t been writing here as much, Sorry for the interruption. You do want to look and sound your best at virtual meetings, meaning professional, ready for work and to make a good impression. But it is better, if possible to look and sound as if Zoom meetings (or Google Hangouts, or FaceTime) are second nature.

Infographics 315

Infographics Enterprise Pitching Meeting 315

Remote PR Jobs

FEBRUARY 27, 2022

You can do a prep call, but what really helps executives or other spokespeople get ready for these important meetings is a briefing document, aka a briefing sheet. If the meeting is in person, then listing the specific place it will occur is imperative. Why the meeting is taking place. Your recommendations for the meeting.

Writing 130

Writing How To Interviews Pitching 130

Bianchi Biz Blog

APRIL 15, 2024

I don’t know about my pride, but when my mom learned that I was writing for a magazine she excitedly said, “you’re a published writer!!” If you want word to get out about your event or product, give us the tools we need to write about it. What story or stories are you most proud of? So, I guess any of them.

Meeting 104

Meeting Media Journalism Interviews 104

ImPRessions - Crenshaw Communications

JULY 26, 2022

Suddenly you’re writing a press release from a foreign country, having a real French press instead of a k-cup at your house, and taking meetings with new cityscapes in the background. Find a quiet and reliable space for meetings . Even if that’s not possible, it’s often important to have a quiet spot for meetings.

How To 309

How To Meeting Travel Employee 309

Stephen Waddington

AUGUST 12, 2020

Write a business plan and go for it. And we’ve tightened up our offering to focus on six core services. What one tip would you give anyone thinking of starting a PR business? Read as much as you can. Speak to people that have done it before. Check out the competition. See what response you get and adapt your approach as you go.

Agency 161

Agency Meeting Retail Energy 161

Bianchi Biz Blog

JULY 15, 2024

I help edit and publish copy, write original content and am currently overseeing the publication of our annual Motorized Vehicle Report. I’m senior editor at SME Media. Can you tell us what types of stories, trends or issues are on your radar now? Anything manufacturing related, of course. You can follow David on Twitter and LinkedIn.

Meeting 98

Meeting Media Interviews Pitching 98

Bianchi Biz Blog

MAY 6, 2024

As editor, I write articles and manage multimedia content for the brand. I regularly write articles on market reports, industry regulations, information management technology, and operations. Finish this sentence: If I am not reporting, I am … In meetings! After a few hops around in the company, I’ve landed with FleetOwner.

Meeting 89

Meeting Media Pitching Newspapers 89

Bianchi Biz Blog

SEPTEMBER 11, 2023

I’m most proud of my writing that tells someone’s story or sheds light on an issue that isn’t commonly known. My teachers would often comment on my writing, and that boost of confidence along with a love of storytelling led me to journalism. What story or stories are you most proud of?

Meeting 106

Meeting Media Travel Journalism 106

Bianchi Biz Blog

MAY 20, 2024

I write with a focus on electric vehicles and other alternative powertrains. Freelancing means you never know what you’ll be writing about on any given day, so my portfolio has broadened in surprising ways. That’s a broad request, but it ended up being a lot of fun to track down and write.

Automotive 92

Automotive Engineering Meeting Media 92

Onclusive

DECEMBER 22, 2017

It’s all about quality- quality writing, well-produced videos and infographics, and, more than ever, creating immersive, multimedia content experiences. This means understanding your audience and delivering content that touches on subjects of specific interest and utility to them. In terms of getting noticed?

Interviews 294

Interviews Strategy Content Marketing Advertising 294

PRSay

FEBRUARY 6, 2024

Would you like to learn more tips for writing better stories and otherwise drawing readers in and moving them to act? If so, then please join PRSA and Ann Wylie at one of their 2024 writing classes You’ll learn to tell better stories, write better headlines — even write better, easier and faster.

Writing 197

Writing Insurance Insurance Construction 197

Onclusive

JUNE 9, 2021

Set your messaging, write the story. It’s also useful to find out which reporters write for your competitors but not for your brand. . Discover who influential authors are, what they write about, how often, and in which publications so that you have an edge in your conversations with them.

Data-Driven PR 370

Data-Driven PR Data Measurement Trends 370

Bianchi Biz Blog

JANUARY 8, 2024

This is actually pretty hard for me, since I tend to want to write a story on almost every interesting piece of news I see. I got to write a story on a local stray cat that had been “adopted” by a bed and breakfast. I’ve been putting together a story on it for a bit now. Describe the craziest or most fun story you’ve written.

Meeting 99

Meeting Energy Local Media 99

Bianchi Biz Blog

NOVEMBER 6, 2023

Being that I’m fresh in the industry I haven’t gotten the chance to write many stories, so for now my most fun story is also the one I’m most proud of. She had an incredibly inspiring story that reminded me how much I love writing profiles on individuals. How do I write it so they follow along without getting bored? Use people.

Meeting 94

Meeting Engineering Journalism Media 94

Bianchi Biz Blog

JUNE 3, 2024

In my role, I help populate our websites with original content as well as pertinent press releases, and write feature stories for print and the web. I am an associate editor and I primarily work with Fleet Maintenance Magazine and Trailer-Body Builders Magazine , and I also occasionally contribute to FleetOwner magazine.

Meeting 98

Meeting Media Training Automotive 98

Bianchi Biz Blog

OCTOBER 23, 2023

I am in charge of gathering news for our daily newsletter, hosting and producing podcasts, covering events and writing original content for our monthly print magazine and daily newsletter, among other projects. I’m working on a legislative story right now that has been fun and challenging to write. I’m also on X at @MadeleineWiner.

Meeting 97

Meeting Automotive Media Journalism 97

PRSay

NOVEMBER 11, 2024

So why aren’t you writing about the audience? Here are three ways to write audience-focused messages — whether it’s for media relations, marketing materials, internal comms, or other audiences or channels: Put the audience first. Don’t write about us and our stuff. Write about the impact, not the event. Making Now.

Report 148

Report Writing Engineering Study 148

Cision

JANUARY 5, 2017

Sometimes, despite our very best efforts to write down our goals, we tend to skip over creating a documented PR content strategy. A PR content strategy is a documented plan that identifies what content you’re creating, for which audience, to meet which objectives, and with what projected results. Defining Brand Personas.

Strategy 298

Strategy Measurement Content Marketing Meeting 298

Solo PR Pro

FEBRUARY 1, 2022

Figuring he could brand himself as a media and broadcast expert with keen writing skills, he hoped someone would take a chance on him. I can still oversee the entire project, write the content, and make branding and presentation decisions while being able to expand the scope of work for my clients.”.

Meeting 131

Meeting Radio Sports Telecommunications 131

ImPRessions - Crenshaw Communications

JUNE 30, 2021

First, have a clear understanding of the reporters you work with most frequently and try to check what they’re writing about, even if you don’t have an urgent media inquiry. Often between gathering commentary and trying to meet a deadline, the reporter will be nearly as stressed as the PR person. Understand and manage deadlines.

Media 333

Media Pitching Report B2B 333

Deirdre Breakenridge

JANUARY 10, 2022

After planning that time, make sure everyone completes the FEEL test and brings the results or a general idea of them to the meeting. At the first meeting, be sure to set some ground rules such as privacy agreements surrounding colleagues sharing results and feelings.

Blogging 263

Blogging Construction Groups Meeting 263

ImPRessions - Crenshaw Communications

OCTOBER 29, 2021

During my time at Edelman, founder Dan Edelman came to the New York office for a meeting he’d called to update us on new hires in other offices. When you’re speedy, there’s no concern in meeting deadlines; you can capitalize on newsjacking opportunities quickly that result in news and you maintain your client’s relevance.

Internal 310

Internal International Meeting Leadership 310

Bianchi Biz Blog

SEPTEMBER 9, 2024

Away from Transmission Digest, I spent several years writing a satirical column for a local, every-other-week newspaper. Every story should include one or more of three basic objectives: to educate; to inform and/or to entertain the audience. Describe the craziest or most fun story you’ve written. It’s been more than 50 years.

Meeting 92

Meeting Automotive Newspapers Media 92

ImPRessions - Crenshaw Communications

JUNE 3, 2021

Whether it’s through emails or Slack messages or even listening in on client meetings, there are plenty of terms thrown around. When I sit in on client meetings, oftentimes I hear about upcoming press releases that will be “under embargo.” Some I knew going in, but others are brand new. Exclusive” .

Journalism 344

Journalism Internal International Pitching 344

Bianchi Biz Blog

OCTOBER 9, 2023

In my current role, I plan, write and edit industry news stories and oversee a range of regular features and special projects, including weekly longform feature stories in our flagship newspaper and on TTNews.com. This is largely uncharted territory for an industry that has been fueled almost entirely by diesel for generations.

Transportation 101

Transportation Meeting Newspapers Media 101

Cision

JUNE 27, 2017

In reality, you’re strapped for time, and writing articles and other content falls to the very bottom of a very long list of tasks. A ghostwriter is experienced in writing in other people’s voices so that they get the benefit of having content published under their name, without the hassle of actually writing it.

Writing 217

Writing Content Marketing Blogging Meeting 217

PRSay

NOVEMBER 12, 2020

So I don’t have a spare 30-40 minutes during the day to sit down and do a meet-and-greet via Zoom. Journalists want to do a great job and they want to write great stories. Remember that, although they might be busy, maintaining relationships can allow you to help them do their jobs while meeting your goals. What do you think?’

Journalism 211

Journalism Report Interviews Meeting 211

Deirdre Breakenridge

OCTOBER 23, 2018

Scientists are always communicating: they’re writing grant proposals, presenting at conferences, networking at workshops, and peer-reviewing content for other researchers. Look for hashtags at meetings, workshops and conferences. Choose simple hashtags relevant to your field, such as #biology or #ecology. Don’t overdo it.

Twitter 347

Twitter Social Media Conference Community 347

ImPRessions - Crenshaw Communications

JUNE 27, 2022

Engage with them on social media, email them offering kudos on a recent story, or schedule a coffee meeting or a virtual check-in. Breaking news happens fast, and reporters writing stories are looking for a quick reaction. But you need to be quick and efficient and you must offer useful information.

Social Media 322

Social Media Data Report Leadership 322

ImPRessions - Crenshaw Communications

SEPTEMBER 10, 2021

Depending on the length of the engagement, it’s often advantageous to include a contract employee in relevant team and company meetings. In PR, publicists generally know how long certain tasks take, like writing press releases or drafting pitches, so it’s smart to ask for check-ins on hours spent or feedback needed.

How To 315

How To Employee Training Interviews 315

Bianchi Biz Blog

JUNE 19, 2023

I fell in love with writing when I was in sixth grade. We would walk to the school library, select a book, then write a report. At my desk, I just stared at the picture and started writing. I worked for other firms like Grandview Media, Babcox Media and other trade organizations before arriving at Transport Topics.

Transportation 94

Transportation Meeting Media Newspapers 94

Bianchi Biz Blog

JULY 10, 2023

I was a Metro Desk reporter at the Austin American-Statesman in Texas for several years before I made the jump to automotive writing. I get a lot of “Write about this startup!” Probably just the above, or shotgun-email PR pitches that have nothing to do with me or the outlets I write for. (Do Do those even work?

Meeting 84

Meeting Report Automotive Media 84