Bianchi Biz Blog

FEBRUARY 1, 2024

The tourism sector significantly boosts the economy, with millions of international visitors supporting hospitality, retail, and entertainment sectors. Understanding Japan’s unique media landscape, where traditional platforms like print and TV coexist with digital trends, is pivotal. million in print and 3 million online subscribers.

Marketing 107

Marketing Newspapers Print Corporate 107

Beyond PR

MAY 17, 2018

With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. Many of those images show up in magazines, newspapers and blogs, she says. Plus, with print likely disappearing one day, media companies will need to find other ways to tell their stories.

Infographics 54

Infographics Print Video Real Estate 54

NewsWhip

APRIL 28, 2021

So we talk about circulation of a magazine, let’s say, so the circulation is how many are printed and put into newsagents. So they used to be a kind of, this was the circulation, and then on average two to four people might read that newspaper, that magazine. Not predominant, but still the majority.

Consumer 78

Consumer Measurement Local Data 78

Maxim Behar

NOVEMBER 15, 2023

Our guest has had a remarkable career beginning as a newspaper correspondent. In the past 30 years, I have met many editors-in-chief of publications and newspapers, but I haven’t called any of them asking to do me a favor and publish something. Now, 10% of it is in print, the other 90% is on the social media platforms.

Hotels 64

Hotels Newspapers Journalism Ethics 64

PRSay

JANUARY 10, 2025

Whereas print advertising in a local newspaper used to guarantee high reader engagement, ads are now displayed on entirely different platforms from Spotify to Snapchat. Content is still king, whether were publishing an op-ed in a local newspaper, a post on LinkedIn or a TikTok video that might generate millions of views.

Trends 161

Trends Publicity Newspapers Tourism 161

Maxim Behar

JULY 5, 2023

And so, it turned out to be a book that sold terribly fast, because I got calls from various bookstores and supermarkets - asking me when there would be a new printing. I had a lot of opponents at the time who said "no, it's an evolution, we had newspaper, then radio, then TV, now we have Facebook, we have Instagram".

Radio 52

Radio Hotels Course Social Media 52