MaccaPR

FEBRUARY 25, 2015

If you’re a corporate communications or public relations executive in Minnesota, the status of our state’s largest newspaper – the Minneapolis-based Star Tribune , with more than 250 editors and reporters – is always of intense interest. There’s a challenge because we have to put out 7 newspapers a week. Think again.

Newspapers 48

Newspapers Journalism Real Estate Healthcare 48

Cision

APRIL 27, 2016

I really like both the corporate and agency side, but in some respects, working at an agency is more dynamic in that you are literally working on client accounts and across industries that are enormously diverse – retail, tech, gaming, real estate, foundations and entertainment.

Real Estate 120

Real Estate Television Technology Agency 120

PR Fuel

JUNE 11, 2020

Newspapers have less influence, and we can be our own publishers, right? How do you get the attention of that newspaper’s reviewer? On the other hand, a new mustard product should be announced to consumer, retail, and food outlets. Press releases are still relevant in today’s crowded media landscape.

How To 98

How To Newspapers Analytics SEO 98

Cision

MARCH 29, 2016

For example, a PR program for a multinational corporation (MNC) setting up a new retail chain in China is very different from working with a government department to promote a new destination within a city. I think the difference comes from the clients themselves and how established they are in that market.

Local 120

Local Retail Newspapers Sports 120

Cision

MARCH 14, 2016

What’s more, several major industry sites ran the story, too, and within a week, governments and major retailers were asking how they could get the energy software. Poor images won’t get picked-up on covers of big newspapers.”. Clayton created divided 88 Acres into chapters and sprinkled in short videos and strong imagery.

Storytelling 120

Storytelling Skype Energy Software 120

Polaris

AUGUST 19, 2014

In my field, that means scoring a big win for a client—whether it’s securing a feature article in a national newspaper, improving engagement on a Facebook page or creating an eBook that attracts thousands of downloads. In business, everyone wants to kick a little butt. For your business, kicking butt will mean something different.

Measurement 100

Measurement Advertising Advertising eBook 100

Prakkypedia

NOVEMBER 29, 2017

The rankings – particularly those top-ranked and those lowest-ranked – are highlighted across newspaper headlines, and discussed on TV and radio talkshows. Where are the direct marketers, furniture sales people, cosmetic consultants, mobile phone retailers, jewellery sales people, whitegoods sales people, and clothing sales people?

Reputation 60

Reputation Survey Insurance Insurance 60

Stephen Waddington

MAY 16, 2019

There are 300 people working for the airport and more than 3,000 people on the site working for airlines and retailers,” she said. Sales of the newspaper rocketed but the editor was deluged with complaints and called time on hardnosed reporting. He described breaking a story about a pornographic video pirating ring.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Bianchi Biz Blog

AUGUST 22, 2024

Vertical Horizons: Sector-Specific Media Spectrum: In Italy’s media landscape, there’s a rich array of vertical sector publications catering to diverse interests, such as B2B technology, consumer tech, logistics and retail. Conversely, the readership of printed newspapers has seen a sharp decline, dropping to 22% in 2023. of Italians.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

MaccaPR

FEBRUARY 19, 2018

USA Today and TV stations ravaged the CrossFit brand (a typical headline in a UK newspaper: “Booty Shame: CrossFit trainer blasted for sharing snaps of female clients bent over in the gym”). The response against his witless defense was swift (1-star ratings flooded the gym’s. Facebook page ) and.

Instagram 98

Instagram Crisis Local Privacy 98

PR Fuel

OCTOBER 16, 2020

Newspapers have less influence, and we can be our own publishers, right? How do you get the attention of that newspaper’s reviewer? On the other hand, a new mustard product should be announced to consumer, retail, and food outlets. Press releases are still relevant in today’s crowded media landscape.

How To 52

How To Newspapers Analytics SEO 52

PR Fuel

OCTOBER 16, 2020

Newspapers have less influence, and we can be our own publishers, right? How do you get the attention of that newspaper’s reviewer? On the other hand, a new mustard product should be announced to consumer, retail, and food outlets. Press releases are still relevant in today’s crowded media landscape.

How To 52

How To Newspapers Analytics SEO 52

PR in High Definition

SEPTEMBER 7, 2017

We’ve got a great piece of coverage in a leading national newspaper reaching one million readers!”. Using your company profile, you can set up sponsored content to target a specific group of people, perhaps marketing managers and marketing directors at retail companies. Shouted the PR executive. Excellent news! Now what indeed.

LinkedIn 59

LinkedIn Google SEO Employee 59

PR in High Definition

MARCH 23, 2017

We’ve got a great piece of coverage in a leading national newspaper reaching one million readers!”. Using your company profile, you can set up sponsored content to target a specific group of people, perhaps marketing managers and marketing directors at retail companies. Shouted the PR executive. Excellent news! Now what indeed.

LinkedIn 59

LinkedIn Google SEO Employee 59

Sword and the Script

MAY 14, 2016

That day, I became a lead and one that converted the old fashioned way: retail foot traffic. As a small business owner, Mr. Roberts told me he’s tried local newspaper ads and local television ads to drive leads to his business – but nothing works like the internet. Content, Local Search and Leads.

Marketing 60

Marketing B2B Local Customer Service 60

Prohibition

NOVEMBER 30, 2017

I could be selling in a story to a national newspaper one minute and helping to arrange an event the next. I really enjoyed working on some of the campaigns we rolled out for Leeds based retail and entertainment complex The Light. What is a typical day at Prohibition like for you as an Account Executive?

Reddit 48

Reddit Retail Newspapers Social Media 48

Prohibition

NOVEMBER 30, 2017

I could be selling in a story to a national newspaper one minute and helping to arrange an event the next. I really enjoyed working on some of the campaigns we rolled out for Leeds based retail and entertainment complex The Light. What is a typical day at Prohibition like for you as an Account Executive?

Reddit 48

Reddit Retail Newspapers Social Media 48

Buzzstream

MARCH 13, 2024

Traditional PR may encompass online media but mainly focuses on newspapers, magazines, radio, and TV. For example, a fragrance retailer, Aroma Retail, created a Superbowl-scented candle to pitch around the Superbowl. Coverage: New York Post, The Scotsman, National World, The Star, London World, and many regional UK newspapers.

Digital PR 71

Digital PR Construction Case Study SEO 71

Public Relations Sydney

JANUARY 5, 2015

Think about what other publications you could pitch to, this could be daily newspapers, online blogs or vertical publications such as HR, small business, finance, entrepreneur and retail.

Pitching 40

Pitching eBook Retail Newspapers 40

Flatiron Communications

MAY 29, 2015

It wasn’t too long ago that Target’s customer database was massively breached from what soon was revealed as a significant failure on the mass retailer’s part. But it actually contains the keys to successful expansion for other high-end brands and designer labels and to improved brand perceptions for other mass retailers.”

Retail 28

Retail Fashion Policies Employee 28

Communications Conversations

DECEMBER 15, 2016

There are many considerations and sometimes limitations I have encountered that I would not have at a CPG or retail company. Before the internship, I had some experience with social from my college days of managing our school newspaper, but on day one of my internship, the founders asked if I was good a tweeting? I like this a lot.

Social Media 60

Social Media Data Measurement Analytics 60

NewsWhip

APRIL 28, 2021

So they used to be a kind of, this was the circulation, and then on average two to four people might read that newspaper, that magazine. In some of the markets, there’s a bigger proportion of more traditional media, where newspaper and print is still pretty predominant. Not predominant, but still the majority.

Consumer 78

Consumer Measurement Local Data 78

Buzzstream

MARCH 5, 2025

Check the local forecast before you pitch a local journalist This weeks tip comes from Collin Czarnecki, Founder of NOBLE Digital Studio : Pitching to a local TV or online newspaper? Check the forecast before you schedule your pitch. Use a Boilerplate This one comes from Bekki Ramsay.

Digital PR 62

Digital PR Pitching Study Google 62

Cision

AUGUST 28, 2017

Envision your press release on the front page of a newspaper to determine if it’s newsworthy or not. She says writing your headlines as they’d look in a newspaper article can “show the reporter the article through his/her readers’ eyes.” Does the headline grab attention? If not, it probably needs some work. Use Clever Headlines.

Writing 258

Writing Newspapers Retail Groups 258

Flatiron Communications

DECEMBER 14, 2015

One of the bigger questions that emerged from last week’s Business Insider Ignition conference revolved around whether traditional television will endure the same pain as the newspaper industry has. TV will soon feel newspapers’ pain.” The post Will Television Follow Newspapers’ Fate? CEO Les Moonves.

Television 28

Television Newspapers Conference Retail 28

Communications Conversations

AUGUST 31, 2018

Newspapers are cutting staff. I was most recently the restaurants and retail reporter at the Minneapolis St. In the course of a day I could be talking to a TV producer in San Antonio and a newspaper reporter in Minneapolis to line up segments and stories. I know, I know, I’m not breaking news here. Each day is different!

Media 112

Media Journalism Report Video 112

PR Conversations

APRIL 8, 2015

The focus seems very Mr Selfridge *, which isn’t surprising as its author Lew Hahn, was president of the National Retail Dry Goods Association. The focus of Hahn’s chapter is on stores as retailers, reflecting a narrower focus of ‘customers and prospects’ than we take today. McCargo, president of H.V.

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

APRIL 8, 2015

The focus seems very Mr Selfridge *, which isn’t surprising as its author Lew Hahn, was president of the National Retail Dry Goods Association. The focus of Hahn’s chapter is on stores as retailers, reflecting a narrower focus of ‘customers and prospects’ than we take today. McCargo, president of H.V.

Retail 40

Retail Radio Advertising Advertising 40

Bianchi Biz Blog

APRIL 5, 2021

And, of course, our core auto dealership audience demands significant coverage of dealership/retail stories and trends. Francis de Sales High School in Toledo, Ohio, where I spent four years working on the student newspaper, The Lance , finishing up as editor-in-chief in 1983. What are we are we not consumed by?

Automotive 65

Automotive Web Meeting Media 65

Maxim Behar

MAY 16, 2024

To build 50 full-service retail businesses across all of Bulgaria was absolutely unprecedented as an investment at that time, with only one exception … the Belgian "Solvay," which logically and for historical reasons acquired the soda ash plant in Devnya. It was emotions, business and creative, the whole atmosphere, the whole project.

Hotels 64

Hotels Corporate Transportation Meeting 64

PR Fuel

JUNE 26, 2020

Regardless of whether you’re writing a press release for a government agency, non-profit, or retailer, your first step should be to consider your target audience. You’ll want to consider traditional media like newspapers, magazines, television, or radio, but also new and emerging media like Facebook, Instagram, Twitter, blogs, or podcasts.

How To 59

How To Writing Guidelines Television 59

Masters in Communications

FEBRUARY 12, 2022

Way before newspapers, the Romans and Greeks used scrolls, Egyptians used papyrus, and ancient China used a form of paper to distribute information, even if that information was limited to an inner circle of elites or an educated few in those cases. China is credited with starting the world's first newspaper.

Ethics 52

Ethics Communications Print Television 52

Mark My Words

MARCH 6, 2018

This week, Centre Parcs announced that it would be joining an increasing number of brands – Lego, Paperchase, the Southbank Centre – who have chosen to stop advertising in the newspaper. Despite the complaints and expressions of regret, the discount retailer racked up its most successful trading since 1990.

Brand 60

Brand Branding Film Print 60

PR Conversations

SEPTEMBER 10, 2015

From this story, and many others, I acquired my learning that PR is about something bigger, something delivered in your actions, your living and doing as much as your next newspaper clipping. Now, I would call this role as managing Brand Character. Where would you most like to practise PR? What’s the best career decision you ever made?

Film 40

Film Creativity Newspapers Internal 40

Mark My Words

OCTOBER 27, 2022

Harry’s relatives could be faced with damaging newspaper headlines if the prince chooses to delve into the most controversial elements of royal life from the past decades. Spare’s title page shows Harry staring sternly at the camera in a brown T-shirt and a black string necklace.

eBook 60

eBook Retail Newspapers Print 60

ImPRessions - Crenshaw Communications

FEBRUARY 15, 2019

As a retailer and also a marketplace, Amazon has steadily grown its digital advertising business and now may pose a real threat to Google and Facebook. Years after the Google and Facebook started sucking up digital ad revenue from newspapers and other media, even hard-bitten observers admit that the billionaire rescue model has worked.

Privacy 165

Privacy Retail Government Google 165

Mark My Words

SEPTEMBER 11, 2015

The equivalent to the ‘surgery causes Alzheimer’s’ finding would be an economist deducing a rise in retail consumption on the basis that people in September wear more clothes than they did in August. As the election outcome demonstrates newspapers have the potential to shape some quarters of public opinion.

Journalism 60

Journalism Viral Retail Newspapers 60