Cision

OCTOBER 2, 2017

While many people are accustomed to accessing their news either through television or by the newspaper, in the age of technology, it seems as though more people are starting to receive news throughout the day on their mobile phones. 2 million households classified as Hispanic.

Community 225

Community Pinterest Mobile Television 225

PRSay

AUGUST 18, 2023

In interviews aimed at understanding skepticism about climate change, the study found that many participants are suspicious of language that presents climate change as a crisis or an urgent threat. Networks and radio and newspapers and television — they’re all getting paid to tell me something,” one interviewee said.

Study 78

Study Report Media Television 78

Deirdre Breakenridge

OCTOBER 3, 2016

According to this study , we’re producing the data equivalent of 530,000,000 millions of songs every day. I don’t pine for the good old days of analog, newspaper ink coating my fingertips or watching a DVD. We’re creating, curating, consuming, and confronting a daily tsunami of information. It’s daunting.

Data 0

Data Tools Technology Banking 0

ImPRessions - Crenshaw Communications

MARCH 7, 2018

In one of the first ever media stunts, Bernays alerted the press that the protests would be happening and instructed the women to tell their stories to the major outlets of the time: newsreels, newspapers, and the three press associations. Was Dove’s famous Campaign for Real Beauty , launched in 2004, a similar co-opting of a cultural moment?

Corporate 189

Corporate Newspapers Government Company 189

Cision

AUGUST 12, 2016

Getting coverage in the most widely circulated newspaper in the country is no easy feat, but the powerful reach of USA Today makes it a highly desirable target for PR professionals. USA Today occupies a unique space in the exclusive club of top tier national newspapers. Think about national newsworthiness. That’s the job!

Pitching 120

Pitching Newspapers Local Knowledge Base 120

Sword and the Script

JULY 2, 2024

The company had a small army of people in Maine that would get up early and read every major newspaper in the U.S. When I opened one up there was a news clip from a newspaper in California that had run a news brief about my client. Somehow our tech clients were added to this service, and I started getting these envelopes in the mail.

Print 158

Print Newspapers Google B2B 158

PRSay

JANUARY 18, 2018

So, I studied Latin in high school and college. In France, I understand the gist of a newspaper story. A shorter version of this response first appeared in the January issue of Strategies & Tactics. Conjugated verbs. Translated “The Aeneid” (at least some of it). Today, if I’m in Italy, I can interpret words on ancient monuments.

Storytelling 148

Storytelling Tools Newspapers Pitching 148

Cision

SEPTEMBER 11, 2017

According to our 2016 Shareholder Confidence 365 Study , more than 60 percent of institutional investors claim they receive emails directly from companies they already are interested in, but another 30 percent receive their news primarily from news portals, including Bloomberg and Morningstar.

Banking 192

Banking Newspapers Study Company 192

PR for Anyone

AUGUST 6, 2020

Is it newspapers in that piled up on the, on the porch? You know, you also want to look at how is her housekeeping? Has she been able to keep up her house lately? Does she need help with those things? Right, is she able to get her mail?

Case Study 100

Case Study Study Media Skype 100

PR for Anyone

MARCH 31, 2020

Maybe they are a newspaper reporter in the city or the town you live in, and they just wrote a story about COVID-19, and they talked about its effect on the local economy. You can try to ask them if they might be interested to know that you've done some studies regarding the impact of COVID-19 to your industry.

Real Estate 214

Real Estate Video Report Twitter 214

Communications Conversations

NOVEMBER 2, 2017

We were right there hanging with the media reporters from the big newspapers and publications in the Twin Cities. It was, essentially, an internal newspaper for the University of St. He and I were able to work from the press box during the game as well (I was also on the field for a bit). How do you resource that? How is that possible?

Case Study 113

Case Study Journalism Study Instagram 113

Cision

JUNE 22, 2016

I studied political communications in college, so after graduation, I cut my PR teeth in the fast-paced environment of Capitol Hill. My daily newspaper of choice is…anything political: POLITICO, The Washington Post, The New York Times, StarTribune, USA TODAY and RealClearPolitics. What drew you to the PR industry?

Newspapers 195

Newspapers Media Relations Brand Branding 195

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. Many of the blog posts published here are based on survey research, analytical studies or other sources of data. Source: 3 Studies Branding and Marketing ).

Survey 183

Survey Marketing B2B Study 183

Stephen Waddington

OCTOBER 10, 2020

A research study aims to educate and inspire business leaders to do more to solve the twin societal issues of poor conversation and growing polarisation. These are the headline findings from the Dialogue Project a study that explores ways of improving civil discourse and reducing the polarisation in society.

Case Study 139

Case Study Airlines Survey Study 139

ImPRessions - Crenshaw Communications

MARCH 9, 2016

That’s right, kids, there were actual newspaper or magazine cuttings, each bearing a white tag that listed where and when the item appeared. The methods will vary with individual business goals and needs, but most clients can’t afford to do matrix-mix modeling or complex studies. So, how should we measure PR outcomes?

Measurement 189

Measurement How To Guidelines Web 189

Cision

SEPTEMBER 22, 2015

More than half of journalists surveyed in Cision’s recent Social Journalism Study believe that they would not be able to carry out their work without turning to their social media accounts for help. Read the full-length study today! billion monthly active users (1.2 Want more insight on how journalists view and use social media?

Journalism 120

Journalism Social Media Media Study 120

PR for Anyone

NOVEMBER 3, 2021

Here are some tips to create newsworthy story ideas: 1) Take a national trend or study and show how it relates to the local market (Trulia, Inman, Realtor.com and other regularly do studies and research). People are always amazed at how frequently I get on television and in magazines and newspapers. I’m always asked how I do it.

Real Estate 130

Real Estate Publicity Television Newspapers 130

Sword and the Script

OCTOBER 10, 2023

Be specific and relevant with B2B content Respondents were asked what approach B2B marketing can take to build trust; here are the top responses: 42% said provide case studies; 35% said provide current, actionable data; 35% said provide access to experts; and 29% said create messages and content that solve their specific problems.

B2B 166

B2B Case Study Survey Content Marketing 166

Stephen Waddington

JUNE 13, 2019

News media in pain Newspaper brands continue to suffer as readers shift from print to digital. Popular newspaper brands have suffered double digit falls in print circulation with the Daily Star (-18%), Daily Mirror (-13%), and Daily Express (-12%) hardest hit. More than 2,000 UK citizens responded.

Print 115

Print Media Newspapers Local 115

PRSay

NOVEMBER 21, 2017

The next year, I became a reporter at a community newspaper where I stayed for five years. As I began working through the study guide and textbooks, I realized I had more to learn than I had expected. I spent the next few months studying the books my panel suggested to get me ready for the Examination.

Newspapers 112

Newspapers Study Journalism Community 112

Stephen Waddington

APRIL 14, 2020

Newspaper circulation during the COVID-19 crisis has been hit by as much as a third by newsagents closing and a reduction in footfall on the high street, across travel hubs and in supermarkets. According to the Reuters Institute for the Study of Journalism, local media is down by 50% and national media by 30%. news industry?

Newspapers 102

Newspapers Print Crisis Local 102

Cision

JANUARY 22, 2016

There is no other newspaper like The New York Times. It’s The Newspaper of Record, The Grey Lady, and a journalism institution. If there’s one newspaper subscription to have as a useful pitching resource, it’s The New York Times. Know the paper.

Pitching 120

Pitching Newspapers How To Knowledge Base 120

Cision

NOVEMBER 28, 2017

According to a study by Outsell , more than 70 percent of small and large marketing firms rated earned media at least equal to, if not more effective than, paid media. Grassroots and word-of-mouth campaigns work best for gaining the trust and increasing the confidence a consumer has in a brand. And companies are taking notice.

Small Business 245

Small Business Media SMB Pitching 245

Deirdre Breakenridge

APRIL 13, 2015

Newspapers, magazines and radio stations never had those resources to start with. The 2015 PRESSfeed Media Trends and Online Newsroom Study shows that only 30% of the Fortune 100, 10% of the Fortune 500 and a scant 5% of the Inc. Now every news website needs video. 500 have a video gallery in their newsroom.

Video 150

Video Trends Radio Newspapers 150

PR for Anyone

APRIL 23, 2020

She did get her first story about her organization but then there was a study that was released about the homeless and cancer. She has been in the media repeatedly by taking studies or trends and pitching herself as the expert on that specific topic related to homelessness, because she owns many shelters. You want to be different.

How To 130

How To Media Pitching Newspapers 130

ImPRessions - Crenshaw Communications

NOVEMBER 18, 2019

The response is a study in protesting both way too much and far too little. Smith signs off by challenging the newspaper to a debate about tax policy along with his vice president for tax. FedEx may get it done for customers but its own message delivery has fallen short. Stay calm and civil.

Policies 149

Policies Newspapers Corporate Examples 149

Stephen Waddington

JUNE 25, 2020

Consumption of printed newspapers has fallen as lockdowns undermine physical distribution. Newspapers and web sites remain primary media for local news In most countries, local newspapers and their websites remain the top source of news about a town or region, reaching four in ten (44%) weekly.

Newspapers 103

Newspapers Print Local Television 103

ImPRessions - Crenshaw Communications

JUNE 7, 2019

Actually the term originates with metal printing plates of prepared text that were distributed to local newspapers. If you are a new tech PR intern, study the above terms to prepare for that first day. It’s the final paragraph of a press release that contains background on the company in question.

Agency 192

Agency International Internal Pitching 192

PRSay

JANUARY 9, 2020

When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. According to recent studies , it’s been proven that consumers feel more loyalty to brands that make a positive social impact. Yet, in reflection, so much has changed.

Trends 168

Trends Nonprofit Consumer Newspapers 168

The Stalwart Blog

JUNE 26, 2014

As a recent college journalism student, I spent a lot of time thinking about finding a job and became petrified of the lack of opportunities available for new graduates to break into the newspaper business. So, I did what anyone in my situation would have done; expanded my search parameters and looked into public relations.,

Journalism 97

Journalism Publicity Newspapers Pitching 97

Onclusive

JUNE 29, 2018

KFC is apologized with a creative stunt: rearranging its name to spell “FCK” in a full-page ad in top newspapers. Companies in crisis: A case study in navigating treacherous waters. Additionally, KFC set up a website letting fans know where the closest open store was located.

Crisis 186

Crisis How To Brand Branding 186

PRSay

JANUARY 16, 2018

So, I studied Latin in high school and college. In France, I understand the gist of a newspaper story. A shorter version of this response first appeared in the January issue of Strategies & Tactics. Conjugated verbs. Translated “The Aeneid” (at least some of it). Today, if I’m in Italy, I can interpret words on ancient monuments.

Storytelling 113

Storytelling Tools Newspapers Pitching 113

Cision

MAY 18, 2017

In a well-documented case study , Avaya went on to respond in a professional way to that tweet and close a $250,000 deal with this gentleman 13 days later. After all, on some social networks like Twitter, you don’t have to be “friends” with someone to listen in to what they are saying and engage with them.

How To 198

How To Instagram Social Media LinkedIn 198

PRSay

MAY 8, 2018

Judy: I also went to UF, but studied journalism. I started out working for a small-town newspaper, and then for many years I was director of PR for Mount Sinai Medical Center in Miami. I got my first job from a connection at PRSA Georgia’s Real World conference, which my mom had recommended I attend.

Leadership 159

Leadership Conference Local International 159

Buzzstream

NOVEMBER 19, 2024

Think data studies, press releases, and expert commentary. Traditional PR builds and maintains an organization’s image in offline (aka “traditional”) media coverage, including TV, radio, newspapers, and magazines. Digital PR occurs online , through pitching stories or content via email to journalists at news publications.

Digital PR 71

Digital PR SEO Radio Guidelines 71

The Proactive Report

APRIL 5, 2015

76% of producers and journalists affiliated with digital outlets of television and radio stations, newspapers, magazines, media sites reported using outside produced video. However, the PRESSfeed study of 300 company newsrooms showed that brands are not taking advantage of this opportunity.

Media 100

Media Video Television Radio 100

Cision

APRIL 26, 2016

It made sense that I should be in the nation’s capital to study public affairs and obtain more real-world experience, so I moved to D.C. My daily newspaper of choice is…The Wall Street Journal. If I was stuck on a desert island, I’d…be forced to “unplug” from technology and actually relax. Images via Pixabay: 1 , 2.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120