Bianchi Biz Blog

JANUARY 16, 2025

Most influential media for corporate communication in Toronto & Canada Globe & Mail : Canadas national newspaper. Online: 6,877,000 Print, Weekday: 2,592,000, Print, Weekend: 1,713,000) National Post : Another national newspaper, it is considered to be more political (conservative) than the Globe & Mail. million (84.6%

Print 100

Print Marketing Instagram Newspapers 100

PRSay

OCTOBER 16, 2024

” This acceleration leaves businesses — and their leaders — with little time to sit back and wait for trends to settle. Trending topics Washington highlighted three trends reshaping the future: data as a key driver of decisions, the elevation of CSR and ESG, and AI and machine learning. . “Guess what we all learned?

Technology 109

Technology Trends Banking Newspapers 109

ImPRessions - Crenshaw Communications

FEBRUARY 23, 2021

Of course, it’s still possible to be published on the opinion page of a prestigious national newspaper, but the topic must have broad national or international relevance. Take, for example, Small Biz Trends, one of the most popular publications targeted to small- and medium-sized business owners. Others require membership fees.

B2B 319

B2B Company SMB Automotive 319

PRSay

NOVEMBER 20, 2024

This year alone, 127 newspapers closed in the United States, an average of nearly two per week, according to Northwestern University’s Medill State of Local News Report 2024. Despite the demand for local news, news deserts “are counties with no newspaper, no digital-only news site, no ethic media, and no public radio,” Franklin said.

Local 140

Local Newspapers Journalism Radio 140

Deirdre Breakenridge

OCTOBER 16, 2014

So mehow, trends, topics and making connections in social media ( PR Expanded ) sounds like it would take a lot more than 20 minutes to explain. However, I managed to share three big trends along with three new practices for PR professionals in an Expert Express Talk at the PRSA International Conference in Washington, DC ( #PRSAICON ).

Big Data 250

Big Data Data Education International 250

PR for Anyone

MARCH 24, 2020

Instead, when I heard camouflage was a new fashion trend for women, I took the camo Sock-It that was originally designed for men and coupled it with a hot pink Strap-It and created a “new” combination that appeared to be a new product launch. You can also get creative with “new.” For more information, go to www.3StepstoPRSuccess.com

Publicity 331

Publicity Television Local Pitching 331

Cision

OCTOBER 14, 2015

Facebook recently launched Signal , a tool for professional journalists around trending items, in the hopes of getting journalists to use Facebook as a news source. For example, they are more likely to turn to newspapers (print or online) for local news. This makes peers and influencers major news curators.

Journalism 120

Journalism Trends Print Local 120

PR for Anyone

MAY 13, 2020

Newspapers and television are two weeks out for lifestyle segments and of course a few days for breaking news. Pitch Ideas: January –Trends, Predictions, Weight Loss, Organization, Resolutions, Superbowl, Inauguration February - Valentine’s Day, President’s Day March - St. Regional publications are two months out.

Publicity 246

Publicity Pitching Television Newspapers 246

Cision

AUGUST 12, 2016

Getting coverage in the most widely circulated newspaper in the country is no easy feat, but the powerful reach of USA Today makes it a highly desirable target for PR professionals. USA Today occupies a unique space in the exclusive club of top tier national newspapers. Be mindful of industry and cultural trends.

Pitching 120

Pitching Newspapers Local Knowledge Base 120

PRSay

JANUARY 20, 2023

19 to talk about trends, challenges and opportunities for communicators in the New Year. Michelle Egan, APR, Fellow PRSA, PRSA’s 2023 chair, joined Strategies & Tactics Live on Jan. Egan joined the livestream from Anchorage, Alaska, where she is chief communications officer of the Alyeska Pipeline Service Company.

Trends 113

Trends Newspapers Community Ethics 113

ImPRessions - Crenshaw Communications

JULY 10, 2023

Like it or not, applied AI, virtual twins, distributed infrastructure, and other industry-changing technology trends aren’t going away. Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio. Just consider the ways technology has already benefited PR.

Technology 266

Technology Television Web Social Media 266

PR for Anyone

NOVEMBER 3, 2021

Email me when you notice a trend going on. They found all these newspapers, cards, and historic documents in the wall of the home. We also cover trends and economic stories (local sales numbers, prices, etc.). . We also like to cover trends in the market. Real Estate agents can tell us what’s going on. What are not?

Real Estate 223

Real Estate Local Pitching Media 223

Sword and the Script

JULY 2, 2024

I was working for a small DC-based tech agency that had ridden the dot-com trend. The company had a small army of people in Maine that would get up early and read every major newspaper in the U.S. When I opened one up there was a news clip from a newspaper in California that had run a news brief about my client.

Print 158

Print Newspapers Google B2B 158

Deirdre Breakenridge

APRIL 13, 2015

Newspapers, magazines and radio stations never had those resources to start with. The 2015 PRESSfeed Media Trends and Online Newsroom Study shows that only 30% of the Fortune 100, 10% of the Fortune 500 and a scant 5% of the Inc. Guest Post Media Video journalism news video PR PRESSfeed research Sally Falkow trends'

Video 150

Video Trends Radio Newspapers 150

Cision

JUNE 21, 2016

Going into college I just knew that I would be a reporter at a newspaper. The second biggest mistake I see is brands being in such a hurry to be the first to something, whether it be an announcement or a current event/trend, that errors are made. What drew you to the field of PR? And yes, social media posts can live forever.

Social Media 227

Social Media Newspapers Reputation Community 227

Cision

OCTOBER 2, 2017

While many people who identify as Hispanic in the United States receive their news in English, that trend may be due to a lack of Spanish translations rather than a desire to consume news in English. With a population of around 57 million within the U.S., Use Mobile Destinations.

Community 225

Community Pinterest Mobile Television 225

Sword and the Script

APRIL 2, 2019

The in-housing trend in PR isn’t entirely surprising. It mirrors a trend that’s already underway in PR’s sibling departments in marketing and advertising. So, what does this in-housing trend mean for PR agencies? Even as this in-housing trend took hold, law firms amazingly continued to raise their rates year after year.

Agency 118

Agency Trends Marketing Survey 118

Cision

AUGUST 19, 2016

Major lifestyle magazines and newspapers publish holiday gift guides to make it easy for shoppers to find the perfect gift. ” Using Cision’s media database , we researched the holiday gift guide schedules of some of the biggest lifestyle magazines and newspapers. Media Type: Newspaper. Media Type: Newspaper.

Pitching 120

Pitching Newspapers Advertising Advertising 120

PRSay

MARCH 19, 2021

As public-square speakers were eventually replaced by newspapers, and then radio and television, a set of journalistic ethics would lay the foundation for news gathering and reporting. Combine this trend with the increasing competition to break news first, and facts are often forced out of communications.

Ethics 174

Ethics Construction Television Radio 174

Melissa Agnes

DECEMBER 11, 2014

For example you might analyse the communication benefits of a media release versus a press conference versus a one-on-one interview and the options of newspaper versus radio versus television versus social media. An issue is an identified event or trend which could have a significant impact on the organization.

Crisis 249

Crisis Chemicals Television Crisis Management 249

Prakkypedia

MARCH 31, 2019

For PR consultants who work in media relations and promotions, it’s all about the next angle, the new product, the trend the client has noticed, or the issue that the client may be able to provide a quote on. They’re the longer-form radio chat shows, the magazines containing feature articles, the Sunday newspapers with double-page spreads.

Newspapers 122

Newspapers Radio Construction Fashion 122

Prowly

FEBRUARY 18, 2025

Besides tracking what's being said about your campaign on social media, in digital magazines, or on forums, you can stay on top of every mention you receive through traditional channelsthink newspapers, radio broadcasts, and TV news! Learn more about our media database.

Examples 104

Examples How To Product Launch Print 104

PRSay

MAY 24, 2021

While the trend toward nonprofit news makes sense given corresponding decreases in advertising revenue, it also represents an opportunity to create news organizations that are independent of the influence of advertisers or large corporate owners. Opportunities for independent journalism.

Nonprofit 176

Nonprofit Local Journalism Newspapers 176

PR for Anyone

MARCH 31, 2020

So, in this case, COVID-19 is a hashtag that's trending. Maybe they are a newspaper reporter in the city or the town you live in, and they just wrote a story about COVID-19, and they talked about its effect on the local economy. You could do several different hashtags that the reporter can triangulate.

Real Estate 214

Real Estate Video Report Twitter 214

The Proactive Report

MAY 27, 2017

newspaper industry into a tailspin and the pressures facing America’s newsrooms have intensified to nothing less than a reorganization of the industry itself, one that impacts the experiences of even those news consumers unaware of the tectonic shifts taking place.” . “The Great Recession sent the U.S.

Media Relations 127

Media Relations Media Newspapers Radio 127

PR for Anyone

APRIL 9, 2020

That could be related to seasonality, holidays, and trending stories. If you are looking to land on television or be featured in a daily or weekly newspaper, your likelihood goes up when you tie the story to the current condition with coronavirus. And a relevant story is something that's trending right now. That's relevant.

Media 130

Media Television Exercises Newspapers 130

PR for Anyone

NOVEMBER 3, 2021

Here are some tips to create newsworthy story ideas: 1) Take a national trend or study and show how it relates to the local market (Trulia, Inman, Realtor.com and other regularly do studies and research). How can you niche your real estate business and create a newsworthy story idea around what’s trending in your niche? It’s Google.

Real Estate 130

Real Estate Publicity Television Newspapers 130

Onclusive

JUNE 29, 2018

KFC is apologized with a creative stunt: rearranging its name to spell “FCK” in a full-page ad in top newspapers. In closing, Sharam outlined three ways that data can help tell the story in a crisis: Aggregate content and identify trends. KFC went through a highly publicized, somewhat bizarre crisis in the U.K.

Crisis 186

Crisis How To Branding Brand 186

PRSay

FEBRUARY 7, 2024

Journalists need PR people to help them identify key trends and issues that matter to their audiences and to provide experts who can speak on these trends and issues. Before joining PRSA in 1994, he worked as a newspaper reporter and magazine writer in Columbus, Ohio. The media marketplace is also changing.

Communications 193

Communications Sports Journalism Fashion 193

Sword and the Script

OCTOBER 10, 2023

Here’s how the answers stacked up: 67% said staying up to date on industry trends; 39% said comparing product solutions; 33% said seeking out new business strategies; 28% said broadening or adding to your skill set; and 17% said sharing with team. McKinsey, Omdia); and 26% said mainstream news publications.

B2B 166

B2B Case Study Survey Content Marketing 166

Cision

JUNE 24, 2016

In this recap of the Cision Connects event series, we dig into how The Washington Post, one of the top newspapers in the U.S., The Post not only relies on social media for distributing its news, but also for tracking the latest trending stories and information. is keeping up with the ever-changing media landscape.

Pitching 159

Pitching Social Media Fashion Newspapers 159

Maxim Behar

OCTOBER 3, 2021

The communication expert Maxim Behar was among the five professionals invited by the Bulgarian newspaper 24 Daily to share their views and describe how a political product is created and preserved. And the second is that the political systems themselves are now totally outdated and no one can formulate how they can be modernized or changed.

Newspapers 52

Newspapers System Trends Education 52

Cision

FEBRUARY 26, 2016

In 2015, mobile compatibility and multimedia continued to shape how newsrooms reach and inform their readers, and predictions show no sign of these trends fading. How have traditionally print newspapers made sense of the changing media landscape? We turned to The Washington Post , the D.C.

Newspapers 120

Newspapers Print Mobile Pitching 120

Cision

JANUARY 22, 2016

There is no other newspaper like The New York Times. It’s The Newspaper of Record, The Grey Lady, and a journalism institution. If there’s one newspaper subscription to have as a useful pitching resource, it’s The New York Times. How can this story be original, relevant, impactful and indicative of a national (or local) trend?

Pitching 120

Pitching Newspapers How To Knowledge Base 120

Deirdre Breakenridge

JUNE 25, 2018

Sports organizations would conduct their PR through traditional forms of media; newspapers, television, billboards, things like that. When your favorite team signed a big player, you could read about it in the newspaper and there might be a television campaign highlighting him/her. Social media has completely changed this.

Sports 150

Sports Television Social Media Newspapers 150

The Proactive Report

MAY 2, 2015

Key trends. Newspaper ad revenue declined another 4% year over year, to $19.9 In 2014 three different companies spun off more than 100 newspaper properties, in large part so that their still-robust broadcast or digital divisions would not be affected by the newspaper industry’s continuing financial woes.

Report 100

Report Mobile Newspapers Media 100

Cision

APRIL 7, 2016

For example, the major French political newspaper, Libération , recently noticed a 30 percent increase in time spent over a two-month span, publishing 150 articles each day. Instant Articles’ emphasizes faster load times, so you’ll want to ensure your brand has updated its website to reflect this trend. Trending Now.

Facebook 120

Facebook Media Trends Mobile 120