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Managing patient distrust in Pharma: How can we tackle outdated industry insights?

Agility PR Solutions

The past few years have shone an unprecedented spotlight on the pharmaceutical industry. Yet the industry’s overall reputation remains a challenge, and the pandemic has not shielded […].

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Pharmaceutical Communications Digital Toolbox: Lessons Learned from a Paint Project Face-Palm

ISEBOX

The right tools are especially useful as I’m working more in the more niche-based area of pharmaceutical communications, where speed matters , regulatory is tight and obtaining approvals can be a bear. Veeva was specifically designed for pharmaceutical and life sciences enterprises, helping you reach the right people with the right message.

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When public expectations are unrealistic

The Stalwart Blog

I have been following the vaccine trial development that a lot of pharmaceutical companies are undertaking right now. In other words, consumers will think that the pharmaceutical companies are being ineffective in their development. Their reputation can be damaged as a result. That’s not necessarily the case.

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PR Touts The Season’s Top Turkeys

ImPRessions - Crenshaw Communications

Ryan Lochte swims into murky reputation waters. Where was solid PR and reputation advice when this was going down? How did Mylan CEO Heather Bresch not learn from Turing Pharmaceutical’s Martin Shkreli’s experience? Wounded Warrior Project hurt by reputation damage. The public is a sucker for wedding stories.

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How a PR Agency Benefits Medical Providers During Cold and Flu Season 

5W PR

Additionally, PR agencies can manage sensitive issues like product recalls or misinformation, ensuring your brand reputation remains strong and trusted during challenging times. A PR agency with expertise in crisis management can help medical offices and pharmaceutical companies respond quickly and effectively to protect their reputation.

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Behind the Headlines With Fred Lake

Cision

Jump ahead 30 years, and I’ve been leading strategic health care programming for every type of client in the health care industry—hospitals, payer groups, national healthcare nonprofits and major pharmaceutical companies. It’s been an incredible career experience. I am honored to lead a talented, smart group of health care PR professionals.

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Taking the “Damned if You Do/Damned if You Don’t” Out of Correcting Third-Party Misinformation

ISEBOX

There aren’t many pharmaceutical PR executives who would accuse the FDA of having a sense of humor. Correcting false details about a pharmaceutical product seems like it should be so easy: Spot it, set things straight. The agency isn’t just trying to make life difficult for pharmaceutical PR teams. Read Time: 2 minutes.