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Today, the platform boasts over one billion monthly active users , placing the platform as a major competitor to hugely successful social platforms like Facebook/Instagram, Pinterest and Twitter. Most interestingly is the major impact and disruption that TikTok created in content formats and how viewers prefer to consume their content.
Rather, people now opt to follow a link that pops on their Twitterstream, Facebook newsfeed, or Pinterest board. Lauria continued: “We have about 175 million unique visitors a month, which is just massive…75% of our traffic comes from social sites such as Facebook, Twitter Pinterest, and more than 50% of it comes from mobile.
Rather, people now opt to follow a link that pops on their Twitterstream, Facebook newsfeed, or Pinterest board. Lauria continued: “We have about 175 million unique visitors a month, which is just massive…75% of our traffic comes from social sites such as Facebook, Twitter Pinterest, and more than 50% of it comes from mobile.
We also were led to believe that the creation of a compelling piece of content (text, images, infographics, video) stood a chance of going viral. Some creators even claimed to have sure-fire recipes for viral success. A prominent piece in The New York Times no longer automatically drove the national news agenda. Michelle Phan (8.2M
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