ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2017

The founders tout the software’s “data storytelling at machine scale” to add value to sharing intel – including product news, financial data or analytics. Radio Guest List – the HARO of audio! Want to hear from producers and hosts of radio broadcasts and podcasts?

Tools 147

Tools Radio Data Analytics 147

Prowly

FEBRUARY 18, 2025

Unlike advertising, which relies on paid media channels, PR campaigns focus on earning media coverage, building relationships with media professionals and target audiences, and influencing public perception through engagement and storytelling. Because people buy stories, not sales pitches.

Examples 104

Examples How To Product Launch Print 104

Bianchi Biz Blog

OCTOBER 17, 2024

Back then, it brought together some 250 exhibitors, which included companies like LG, Motorola and Phillips, who were focused on consumer electronic products like TVs and radios. AUTOMOTIVE SHOW INSIDE A TECH SHOW CES was launched more than 50 years ago as the Consumer Electronics Show. If you haven’t started yet, you’re behind.

Technology 96

Technology Automotive Mobile Software 96

Remote PR Jobs

SEPTEMBER 25, 2023

Building strong relationships with markets requires relentless honesty and compelling storytelling directed at the desired audience. Off-the-shelf pricing Many consultants and public relations firms offer individual items off-the-shelf such as TV, radio and print placements, thought leadership op-eds, press releases and blog posts.

Radio 100

Radio Print Television Local 100

Sword and the Script

MARCH 3, 2020

Burrelles integrated the TVEyes capabilities for capturing TV, radio and podcast mentions into its platform. As the company’s FAQs note, “Once the inquiry is approved, you will receive an email with the send date along with a final preview of your pitch.”. And what are we actually talking about when we use the word ‘storytelling?’”.

Pitching 78

Pitching Instagram Survey Data 78

Critical Mention

OCTOBER 29, 2019

Success in the PR world translates to knowing how to deliver captivating media pitches, interactive campaigns, detailed press releases and more. PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. Share Tweet Share.

Radio 92

Radio Television Social Media Sports 92

Cision

JANUARY 19, 2017

To make your voice heard, use strategic, targeted pitching techniques and broadcast authentic stories that will resonate with your audience. With today’s media being so fragmented and competitive, what works better is strategic, targeted pitching of interesting media angles to select journalists. How do you measure that success?

Social Media 120

Social Media Newspapers Pitching Reputation 120

Cision

DECEMBER 28, 2015

Timely traits to employ a winning stance include networking and aligning interests in tandem with award-winning storytelling abilities and marketing prowess. The supreme PR pitch is an abstract intellectual property. The supreme PR pitch is an abstract intellectual property. Next Level Thinking. New Approach in 2016.

How To 120

How To Agency Creativity Pitching 120

Stern + Associates

MARCH 3, 2023

He made effective use of the still fairly new medium of radio, and was able to better temper his voice for it than most of his peers. That’s why storytelling is at the core of everything we do. FDR was, among other things, a master of public relations. As important as establishing the problem is, the news is full of problems.

Communications 118

Communications How To Banking Government 118

Sword and the Script

JUNE 4, 2019

Jones cited PR subscriptions service Critical Mention, which has tallied 10,627 mentions of Starbucks and ‘Game of Thrones’ online and on TV and radio around the world.”. Pitches should be personal and relevant. b) Performance Storytelling: Norton Lifelock CMO, Ty Shay, Provides a Roadmap via Onclusive.

Software 117

Software Reddit Marketing Survey 117

Buzzstream

DECEMBER 4, 2024

With that in mind, we took to the podcast to discuss the challenges of ideating, designing, and pitching digital PR campaigns from an in-house. Focus on storytelling and consumer engagement over hard selling. Clearlink used to pay a panel of journalists for feedback on pitches and ideas. How many pairs of shoes are Americans in?

Digital PR 71

Digital PR SEO Agency Pitching 71

Barokas

MAY 5, 2017

Newspapers, nightly newscasts, radio shows and numerous other mediums are our partners in storytelling. It’s also imperative to ensure the pitches and releases we send can be verified against scrupulous fact checkers and that our claims and promises hold tight under scrutiny. Know which outlets are reputable and which are not.

Publicity 68

Publicity Media Reputation Radio 68

Marketwired

APRIL 12, 2016

Canadaland , Radio Lab, This American Life and The Joe Rogan Experience are just some of the podcasts that routinely appear on iTunes’ “Top 10 Downloads” list each month and they each boast their own rabid, weekly following. In its 2015 study , Edison Research showed that podcast consumption grew from 11% of the U.S.

Advertising 100

Advertising Advertising Television Radio 100

Critical Mention

FEBRUARY 27, 2020

I always remind clients it’s about storytelling. The use of “hyper-focused” pitches will be helpful as well – finding the appropriate media connections and pitch one or two producer/editors at the most you with which you connect. Articles will get shorter and video will remain king. Share Tweet Share.

Journalism 78

Journalism Social Media Radio Fashion 78

Critical Mention

OCTOBER 9, 2019

Use Social Media for Storytelling. You can do so by producing valuable content that doesn’t sound like an actual sales pitch. . Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Use encouraging language in your copy to get the conversation started on social media.

Social Media 75

Social Media Marketing Media Instagram 75

PR Fuel

JULY 24, 2018

3. Use Tried and True Storytelling Techniques – Establish a clear beginning middle and end, use details to “show” your story and not “tell” it, and build suspense to keep the reader scrolling down or flipping pages. And since you’re pitching news, doesn’t it make sense to follow the pattern set by the publications you’re targeting?

Pitching 40

Pitching Media Small Business Writing 40

Mora Communications

SEPTEMBER 9, 2015

When pitching your film to the media remember –. Every single day journalists are looking for stories for their magazines, newspapers, TV segments, radio shows, blogs and online publications. Look at your pitch from the media’s perspective and not yours. Now review how you can pitch these different aspects as stories.

Film 45

Film Pitching Radio Newspapers 45

Burrelles Fresh Ideas

JULY 25, 2023

Are certain outreach techniques, such as social media or radio ads, reaching customers more frequently? And for valuable tip sheets on live streaming, online video content, storytelling, SEO, and many other topics crucial to building your brand and business, check out our resources section here.

Tools 75

Tools How To System Software 75

Konnect Agency

NOVEMBER 16, 2022

While video may have killed the radio star, the content medium reigns supreme today and will only continue its meteoric rise amidst the gilded age of TikTok, Instagram, and YouTube. On the opposite end of the spectrum, humanizing videos and real-life testimonials that tug at the heartstrings can be impactful storytelling tools too.

Video 52

Video Agency Viral Nonprofit 52

Beyond PR

MARCH 6, 2018

Considering the culmination of traditional advertisements (newspaper, TV, radio and billboards) and digital advertisements (banner ads, pop-ups and sponsored posts), how many advertisements a day do you think you’re exposed to? 100, 500, maybe 1,000? Capitalizing on these long-tail keywords present a great opportunity for content marketers.

Strategy 67

Strategy How To B2C Content Marketing 67

Beyond PR

JANUARY 9, 2017

PR includes the creation and distribution of information, primarily in the form of stories, published or broadcast by mass media such as newspapers, magazines, television, blogs, podcast and radio. Here’s where the art of storytelling takes place. “No” is sometimes good.

Nonprofit 40

Nonprofit Television Radio Newspapers 40

Bianchi Biz Blog

AUGUST 22, 2024

This environment offers vast opportunities for storytelling in PR and marketing, merging craftsmanship with modern tech. Radio, especially through smartphones, is experiencing increased internet-based listenership, marking a shift from traditional devices. Internet engagement is rising, with 89.1%

Fashion 70

Fashion Automotive Marketing Public Affairs 70

PR 20/20

FEBRUARY 6, 2020

Blair is CEO of Win Without Pitching, a sales training and coaching program for creative professionals, and has spent 25 years in advertising and design. He also wrote The Win Without Pitching Manifesto and Pricing Creativity: A Guide to Profit Beyond the Billable Hour. Where to start: (#109) 5 Management Lessons from Peter Drucker.

Marketing 74

Marketing Conference Content Marketing Agency 74

Beyond PR

MAY 17, 2018

Whether it’s video, photos or interactive graphics, more visual storytelling can give people deeper insights into a subject. Send More Multimedia in PR Pitches. Bryan makes regular appearances on Canada’s CTV News and SiriusXM radio. How many hours do you want to spend on this?”

Infographics 54

Infographics Print Video Real Estate 54

ImPRessions - Crenshaw Communications

MARCH 8, 2016

Like a radio broadcast, podcasts have a producer or two who make editorial decisions on what to include. Many of the rules for pitching a conventional radio producer also apply to pitching a podcast, but there are some subtle differences. Can you “see” the story on the radio? Ask this question first.

Pitching 159

Pitching Radio Training Interviews 159

Communications Conversations

AUGUST 31, 2018

Using my storytelling skills that I’ve built up over my 18 year career in radio & TV but in a new way. But, in general, reporters don’t want a product pitch on a press release. Prior to the Business Journal I worked in radio for three years as a general assignment reporter at AM1240-WJON in St. A lot of things.

Media 112

Media Journalism Report Video 112

Communications Conversations

MAY 3, 2016

Her current project is the promotion of a golf tournament for the USM student radio station, for which she has created sponsorship and player brochures and an advertisement. A double major in public relations and Chinese, Alex uses her passion for storytelling and crafting a message to lead the public relations efforts for BADASS.

Sports 0

Sports Internal International Leadership 0

NewsWhip

MAY 27, 2021

The future of storytelling in healthcare communications. Real Chemistry’s Practice Leader of Media & Engagement Becky Vonsiatsky joins NewsWhip’s CEO Paul Quigley to discuss how healthcare storytelling will continue to connect authentically with key audiences, wherever they are. May 21, 2021 | 11:30am EST / 4:30pm GMT. Becky: Yeah.

Healthcare 78

Healthcare Storytelling Communications Local 78

Stephen Waddington

DECEMBER 5, 2018

Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. In this article I explore how smart public relations practitioners are putting search at the heart of their campaigns and seeking followed links from the media sites they pitch.

Media Relations 115

Media Relations Media Print Newspapers 115

Sword and the Script

DECEMBER 11, 2018

This, in turn, will make consumers more reliant on companies for their news and less reliant on mass media as less and less content is pitched to 3rd parties.”. – Aub Driver | Shelf Life Agency. Also see PR and Storytelling; Off Script No. 2) Microtargeting augmented by social surround sound. 7: Lou Hoffman.

Social Media 116

Social Media Marketing Media Creativity 116