PRSay

APRIL 2, 2020

Now, more than ever, journalists are relying on every type of video chat technology to get interviews, including Skype, FaceTime, Google Meet, Zoom and more. And always be ready with a backup plan if the technology fails. You should be extremely selective and strategic with who and what you pitch. Share some positivity.

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ImPRessions - Crenshaw Communications

APRIL 18, 2017

Look at leaders in fashion, music, and technology for inspiration. Mark Zuckerberg famously quit school (though that’s not so uncommon among technology founders.) Arrange to meet in person, or at least by Skype to see what kind of chemistry exists. Not convinced? Instead, boil it down to three simple steps.

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Cision

SEPTEMBER 8, 2016

It’s not necessarily about content or technology, he explained in his keynote. What would happen to your marketing, Andy asked, if you met with like-minded, noncompetitive marketers once per month via Skype, Slack, etc. It’s about building relationships — and that comes down to people. Commit to customers.

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Shift Communications

OCTOBER 11, 2017

A report from the Progressive Policy Institute earlier this year detailed how the startup economy has spread in the past decade due to various factors including technology, economic dynamism and the job growth potential associated with startups. That axiom no longer fits the reality of media. Good story telling has no geographical limits.

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Waxing UnLyrical

MARCH 30, 2011

There’s no reason for me to leave a voice mail on somebody’s mobile phone (or landline), not when I can text them, email them, Skype them , tweet them and Facebook them – all far more effective than leaving a voice mail. When pitching stories to journalist, a voice mail will never work. Image by ixographic via Flickr, CC BY-NC-ND-2.0.

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Shift Communications

MARCH 8, 2016

We do this every day, diving into our clients’ products and services, wrapping our heads around the intricacies of their technologies and finding that nugget of information that will be intriguing to a member of the media. Suggest a Skype here and there. The results were national, brand defining coverage. . Genuine Curiosity.

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PR Breakfast Club

JUNE 29, 2014

It takes a special environment to enable employees to promote their ideas both internally and to the editors and others being pitched. Through a Monthly Vantage Activity, all employees participate in engaging and entertaining activities via Skype. This strategy paid off with interest from TIME Magazine, NPR and Bloomberg.

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