Remove Print Remove Privacy Remove Reputation
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Facebook And The Perils Of Opposition PR

ImPRessions - Crenshaw Communications

The picture is one of a company doing its damnedest to work all contacts, tap all allies, and thwart all critics to salvage its reputation. Oppo is particularly perilous in Big Tech, where the industry has experienced a steep reputation decline. It hired Burson Marsteller to pitch bloggers on Google’s invasions of user privacy.

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8 PR Tools for B2B Thought Leadership

ImPRessions - Crenshaw Communications

A scandal like a privacy breach? The reports can influence customers, investor interest, press coverage, and general reputation, and they typically have a long shelf-life. For guests, podcasting typically requires less effort and preparation than television appearances, and the medium offers an intimacy that print media cannot match.

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Does Social Media Marketing need a Reboot? Drew Neisser Chimes in

Flack's Revenge

In a nutshell, issues have surfaced over the past couple of years (related to fake news, online manipulation, growing privacy concerns as examples) that I believe drive the need to take stock and possibly reevaluate digital strategies. First, social media will be around for many years to come, just like TV, outdoor, radio and even print.

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Does Direct Mail Really Work for Millennials?

Critical Mention

This seems like a paradox: if they have a reputation of being glued to their phones, why are they ignoring online ads? You might find this annoying, distracting, or perhaps even an invasion of privacy. Integrating both print and digital marketing into is critical to your modern PR campaigns.

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Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

Heightened customer reputation, improvements to retain customers, reorganizations.”. Adherence to privacy regulations.”. From print to digital. “Currently, everything is being done remotely, which is significantly affecting how we work and what we’re doing.”. Blended media. Retention and restructuring. More internal comms.

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Why it’s important to know many codes of ethics – Erin Kennedy

Ethical Voices

I started my career as a print journalist more than 20 years ago. In both healthcare and education, there are really key ethical protocols about privacy of patients and privacy of students that go well beyond our normal PR practices of keeping client and organization confidentiality.

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F8 Update: Two Upcoming Facebook Changes PR Pros Should Care About

Rock the Status Quo

Fabulous or terrible, Messenger Business will present some interesting challenges for real-time crisis management, brand reputation monitoring and community manager duties, won’t it? Then, it shows up in the print issue the next morning? It could help customers by saving them a few mouse clicks.

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