PR for Anyone

JULY 23, 2020

If you plan on doing regular, consistent media interviews - whether it’s television, radio, podcasts, or print - it’s a good idea to put together a list of potential questions that cover the basics of your business that any interviewer can use. Watch this week’s PR tip video above and/or read the transcript below.

Interviews 130

Interviews Media Television Radio 130

PR for Anyone

AUGUST 20, 2020

In the video above, I share how the Today Show does this. Watch the video above and/or read the transcript below. Watch the video above and/or read the transcript below. The videos are short, easily digestible and give you lots of tips to be on TV and/or in print or radio/podcasts.

Television 130

Television Radio Pitching Print 130

Cision

MARCH 24, 2017

He began as a radio reporter before transitioning to PR in 1999. But when the client could go on YouTube and see home videos of parents with their kids watching a Space Shuttle on a barge floating up the Hudson River and then have a two-mile long line outside the museum door to get into the exhibit, that’s ROI.

Enterprise 227

Enterprise Agency Radio Fashion 227

ImPRessions - Crenshaw Communications

JANUARY 6, 2021

A business leader or subject-matter expert (SME) who posts content in the form of bylined pieces, white papers, blog posts, or explainer videos can help differentiate a company and add personality to its brand. Influencer marketing creates trust. In nearly any category peer recommendations can play a pivotal role in a buying decision.

B2B 191

B2B Social Media Radio Fashion 191

PRSay

JANUARY 8, 2019

As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. Storytelling can come to life in written, audio or video forms, or in a blend of all three.

Storytelling 163

Storytelling Media Nonprofit Government 163

Burrelles Fresh Ideas

APRIL 2, 2024

Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). As more of us get our news digitally, newspapers have taken the hardest hit; however, the estimated total US daily newspaper circulation (print and digital combined) in 2022 was 20.9

Media 103

Media Radio Print Newspapers 103

Cision

JUNE 6, 2017

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. A young guy like Logan Paul became famous for recording videos of himself doing splits around the world. 19 percent were piloting a program. Not anymore.

Marketing 239

Marketing Television Handbook Web 239

Cision

APRIL 17, 2015

Some industry stories we’re following this week: The Big News: Hillary Clinton announces her 2016 presidential campaign via social media , followed by Marco Rubio a day later ( The Huffington Post ) and ESPN reporter Britt McHenry is suspended for a week after video of her bad-mouth outburst with a towing attendant goes viral ( NBC News ).

Media 120

Media Viral Radio Sports 120

Critical Mention

DECEMBER 10, 2021

The Critical Mention Help Center allows users to browse through help articles and video tutorials. Critical Mention users can now track audience and publicity values for their radio mentions. Plus, users have the ability to create reports with radio metrics and create audience and publicity alerts. Until next time!

Radio 116

Radio Instagram Analytics Mobile 116

Flack's Revenge

DECEMBER 5, 2018

Instagram is all about dazzling images and stories and Facebook is increasingly about video storytelling. First, social media will be around for many years to come, just like TV, outdoor, radio and even print. And LinkedIn is a powerhouse for B2B lead generation and recruiting. What comes after social media?

Social Media 149

Social Media Marketing Media B2B 149

Polaris

DECEMBER 8, 2014

And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. A video of the comic’s performance went viral, the media piled on. If you give a rocky speech in front of potential investors, you might lose their confidence, not to mention their financial support for your business.

Interviews 133

Interviews Media Training Media Training 133

Landis PR

APRIL 12, 2021

So stories tend to be tight, with an emphasis on video. Spoken words and video must match, so reporters either have to write/talk to the video or find a video that matches what they’re saying. Performance isn’t typically an issue in print — using prose to tell a compelling story is.

Meeting 98

Meeting Media Print Enterprise 98

PRSay

FEBRUARY 16, 2024

These communications professionals practice public relations, write short- and long-form copy, operate overseas radio stations, manage social media for military units, explain military concepts, prepare senior leaders for interviews, manage production workflows, archive materials and create graphics and multimedia content.

Public Affairs 88

Public Affairs Communications Radio Television 88

PR Insiders

JULY 12, 2021

Did you read that newspaper article in print or on your phone? Did you hear that interview on the radio or on a podcast? The New York Times has about 833,000 print subscribers, which is impressive on its own merits. Think about how you get information these days.

Print 78

Print Newspapers Media Skype 78

ReimaginePR

MAY 30, 2015

Press kit used to mean kits meant exclusively for print outlets and technically it still does. Great broadcast quality high-definition video. Interviews – Q & A on video. Have an awesome video. Even radio. But there are other reasons why video is important. Video is among your most powerful tools.

Media 120

Media Television Video Print 120

Sword and the Script

AUGUST 11, 2020

see this 2-minute video for an explanation ]. As a former print journalist, I’m appalled at the lack of accuracy… from facts to proofreading… found in today’s media. Whether delivered via radio TV or online. Quantum entanglement. Schrodinger’s cat.” [see From fact to proofreading. “As Human nature.

Survey 165

Survey Data Media Ethics 165

PR Fuel

JANUARY 17, 2022

Use Graphics, Video, and Images. Video is even more effective when it comes to the odds of getting your press releases covered. Where your target audience is local, find a PR distribution service that targets distribution by location to local TV, radio, and print media houses. Send Your Press Releases at the Right Time.

Radio 105

Radio Writing Local Newspapers 105

Stephen Waddington

MAY 19, 2020

That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders. Radio, television and streaming are also holding up or growing. There’s been a reduction in audio and video production quality driven by broadband and web conferencing.

Government 151

Government Crisis Energy Community 151

Critical Mention

FEBRUARY 6, 2020

During the vetting process, ask potential providers to show you how to track TV, radio, online news, licensed print and social media in one tool—the proof is in the pudding. If anything in this piece sounds familiar, take a look at this one-minute video to see how fast and intuitive a media monitoring platform can be. . .

How To 82

How To Media Radio Print 82

Buzzstream

JANUARY 28, 2025

Print, TV, and radio only comprise 25% of journalists primary publishing medium. Data visualization/infographics by 34%, and videos by 33%. Journalist Relationships with Digital PRs 42. 70% of journalists say that relationships with public relations professionals are essential to the success of their job. Muck Rack ) 4 4.

Digital PR 71

Digital PR Brand Branding SEO 71

Prowly

FEBRUARY 20, 2025

Word Limit 700 1,000 2,500 Country Targets 1 2 2 Industry Targets 1 5 5 Embedded Images 1 3 5 Embedded Videos 1 1 1 Additional Features AP News, search engines, TV/radio, EIN site, reports, AI generator All features in Basic, plus expanded reach with additional country and industry targets, more embedded images, and higher word limit.

Analytics 104

Analytics SEO Engineering Financial 104

Waxing UnLyrical

DECEMBER 13, 2012

The concept is simple : a budding entrepreneur or artist creates a video explaining their idea for a product or project and posts it to the website ( like Dan Cohen did ). Make a video and hawk it to the Facebook accounts of all your friends and family. Borrow or hire a professional camera and find someone who knows how to edit video.

How To 89

How To Banking Wireless Video 89

5W PR

AUGUST 27, 2020

Delivering stores to radio, television, and online audiences through live coverage, SMT has become an important public relations strategy that helps an audience to have a behind-the-scenes understanding of a brand. At the same time, quality videos help tell a story. Understand Decision-Making in Newsrooms.

Media 68

Media Radio Travel Interviews 68

Bianchi Biz Blog

JUNE 21, 2022

I test drive new equipment offerings in print and video formats. I also host HDT’s audio and video podcast, HDT Talks Trucking. I am a freelance editor representing Heavy Duty Trucking and TruckNews. My specialty is coverage of equipment issues, from engines to brakes and everything in between.

Meeting 86

Meeting Media Chemicals Radio 86

Communications Conversations

NOVEMBER 17, 2016

Gen Z watches a LOT of video–most of it on YouTube. For Gen Z, video IS YouTube. For previous generations (even Millennials), video has meant a combo of network TV/cable + YouTube + streaming. Gen Z is not reading newspapers or magazines or listening to the radio. What am I talking about? And probably in that order.

Communications 60

Communications Mobile Radio YouTube 60

5W PR

JANUARY 7, 2019

That means simple messages, images, and videos that connect with the viewer and compel them to share. This could also include a hashtag for social media, as well as a powerful, connective image or video. Your community can be a huge source of developing event buzz if you give them the tools they need to help you.

Web 68

Web Community Radio Print 68

Cision

AUGUST 26, 2015

Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. Influencer, marketing & social media pro, social selling expert, speaker, author, radio show host. Mark Fidelman (@markfidelman) August 20, 2015. Robert Fine – @bobfine.

Social Media 120

Social Media Twitter Media Nonprofit 120

Stephen Waddington

APRIL 18, 2020

We’ve accepted a significant reduction in production quality in mainstream radio and television. Home desks will be styled for video conference meetings. This week we’ve been thinking about the future of print media. Please ignore my grumpiness about lockdown motivators. Please come and join us.

Media 83

Media Crisis YouTube Television 83

PR Fuel

MARCH 19, 2021

Your goal is to have the journalist contact you, which may result in a print/online article or TV/Radio interview. Images, videos, and infographics are other effective pictorial illustrations that can bring the story to life. For a blogger, you want them to share your story with their readers. Call to Action.

Small Business 98

Small Business Writing Engineering Infographics 98

Maxim Behar

JULY 5, 2023

Maxim: Good afternoon, Radio “Focus”. And so, it turned out to be a book that sold terribly fast, because I got calls from various bookstores and supermarkets - asking me when there would be a new printing. Host: There, and you say it has caused a great response after you have prepared these recipes. Host: Thank you very much.

Radio 52

Radio Hotels Course Social Media 52

Prohibition

AUGUST 9, 2017

Along with both of these campaigns creating a significant amount of coverage and online conversation, it was decided to go one step further and create ‘The Ultimate Birthday Surprise Video’. The content received the greatest organic reach ever for a piece of content on Interlora’s Facebook page.

Communications 48

Communications Radio Print Hotels 48

Beyond PR

MAY 17, 2018

With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. In 2004, Jon Forsythe was one of just a handful of Washington Post journalists who were given a video camera and told to go report on the news. It was awesome,” he says. “I

Infographics 54

Infographics Print Video Real Estate 54

Beyond PR

JUNE 29, 2016

The findings from Outsell, a research and advisory firm focused on media, information, technology and the business of data, reveal a fundamental shift away from intrusive tactics, such as telemarketing, autoplay video and TV/radio ads, towards user-initiated behavior. “In Earned media isn’t just helpful for building brand awareness.

Media 75

Media B2C B2B Nonprofit 75

Critical Mention

FEBRUARY 27, 2020

I also remind clients it isn’t always about the number of viewers or subscribers but being in the correct outlets can that lead to keynote speaking engagements and becoming a regular TV and/or print contributor or having your own TV talk show. Articles will get shorter and video will remain king. Share Tweet Share. Until next time!

Journalism 78

Journalism Social Media Radio Fashion 78

Stephen Waddington

JUNE 23, 2019

Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4 More than half of the impressions generated on Twitter include an image or video. Short form video has doubled in 12 months to more than 1.5 TV and mobile are almost at parity for both viewing and ad investment. billion daily active users.

Report 81

Report YouTube Privacy Web 81

Communications Conversations

OCTOBER 15, 2019

Before joining the Life Time communications team I was a journalist for about five years across radio (WJON-St. Cloud) and print (The Minneapolis St. They’re also expected to manage social media, shoot photos and video, run blogs and network to maintain fresh sources. Paul Business Journal).

Media Relations 100

Media Relations Pitching Media Report 100

Prohibition

AUGUST 9, 2017

Along with both of these campaigns creating a significant amount of coverage and online conversation, it was decided to go one step further and create ‘The Ultimate Birthday Surprise Video’. The content received the greatest organic reach ever for a piece of content on Interlora’s Facebook page.

Communications 48

Communications Radio Print Hotels 48