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The founder should be contributing to the latest industry scholarship by penning insightful whitepapers , which offer the opportunity to take a well-differentiated point of view on a topic of interest. Thought leader panels can yield a ton of useful content like whitepapers, videos, bylines, and blog posts.
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In broadcast television, you had three choices – ABC, CBS or NBC. Today, are many more options both on the television – and on the web. The same is true in print. Here are some easy ways to get involved and make a significant impact: Break sections from existing whitepapers into guest blog posts.
According to statistics from the American Society of News Editors, print news staffing fell by 65 percent from 2005-2015. As print and broadcast newsrooms shrink, a company’s ability to have its media-worthy content at the fingertips of inquiring journalists has never been so vital.
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Hear amazing insights from top notch professionals on YouTube, in marketing and even from television including Adande “Swoozie” Thorne, Guy Kawasaki, Dan Gheesling, Matthew Santoro, James Rhine, Michael O’Neal, Chris Ducker and many more! It’s time for you to PRODUCE YOUR AUTHORITY! 39) Donna Papacosta.
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