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Topics might include: Creating engaging posts Using hashtags effectively Building professional networks Managing privacy settings Timing posts for maximum impact Brand Voice and Messaging Employees need to understand the organization’s brand voice while maintaining their authentic tone.
Take my agency; we focus on tech PR, with a particular focus in B2B technology. How would you support a productlaunch for [insert client]? I like to ask candidates how they would support specific productlaunches from a media relations point of view for our B2B tech clients. What’s your crisis PR background?
Here’s a subset: CES (Early January) : The Consumer Electronics Show is an ideal platform to announce new tech products or share thought leadership pieces predicting tech-related trends for the new year. And despite its name, it is definitely not limited to consumer products.
Your innovative new product is close to launch…but competitors are close behind. Should there be a launch party before a new productlaunch? These include product recalls, data breaches or any issues related to the following: Consumer privacy commitment. Emerging targeting technologies.
And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. We’ll also see the metaverse become a fixture across integrated marketing and PR programs, from productlaunches to product placement.
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