ImPRessions - Crenshaw Communications

SEPTEMBER 14, 2021

For example, “Built and led comms team at high-growth technology startup in advance of IPO” is more specific and a bit stronger than “Headed comms at successful startup.” . Provide personal observations and opinions on the latest news; for example, what privacy updates mean for advertising or lessons to learn after a company’s been breached.

LinkedIn 421

LinkedIn Nonprofit Leadership B2B 421

Melissa Agnes

MAY 7, 2014

A look at Google Glass’s privacy issues and terms of service by Judith Delaney, attorney. This leads me to and enforces my second reason for writing this article: The use of Google Glass to invade and violate the privacy of others. On April 15, 2014, Google had a one day sale of its Google Glass. So why am I writing about this?

Google 214

Google Privacy Data Video 214

Agility PR Solutions

JUNE 21, 2022

The post Marketing automation: Balancing benefits of technology with respect for privacy appeared first on Agility PR Solutions. They can perform better marketing automation by designing customized campaigns and targeting focused groups. The implications for marketers The debate over […].

Privacy 78

Privacy Technology Marketing Data 78

Communications Conversations

SEPTEMBER 30, 2014

The answer has nothing to do with technology. Because they protect my privacy? Social Media Tools Technology Trends ello new social media apps new social media tools social media technology social media tools' Not because it’s ad free (they’re hanging their hat on this). Huge deal-breaker here.

Technology 152

Technology Facebook Social Media Privacy 152

ImPRessions - Crenshaw Communications

APRIL 8, 2021

For years, the enormous role technology plays in our lives and our reverence for brands like Apple and Amazon shielded the sector from greater taxation and regulation. As a sector, technology has lost its luster. It’s the lowest point for technology in the 11-year life of the survey in 17 of 27 countries, including the U.S.

Reputation 305

Reputation Privacy Data Advertising 305

5W PR

NOVEMBER 13, 2024

The media and advertising industries are poised for significant transformation in 2025, driven by evolving privacy regulations, advancements in artificial intelligence, and the rise of new media channels. These privacy shifts create opportunities for companies to showcase their commitment to ethical practices and consumer trust.

Advertising 157

Advertising Advertising Privacy Ethics 157

Agility PR Solutions

FEBRUARY 12, 2020

Over the last several years, data breaches at numerous companies such as Target and Equifax have catapulted data security and privacy to the top of consumers’ brand demands. The post Smart brands are taking privacy and security seriously—here’s what leaders are doing right appeared first on Agility PR Solutions.

Privacy 99

Privacy Brand Branding Data 99

Agility PR Solutions

AUGUST 18, 2024

Let it be officially said: the era of Big AI has arrived, evident in the deeper-pockets investments many businesses are now making in the revolutionary (yes, AI is worthy of the buzzword) and powerful technology.

Privacy 109

Privacy Groups Technology Company 109

Onclusive

FEBRUARY 10, 2020

In 2016 it acquired competitor AVG Technologies , and merged Avast Antivirus with AVG AntiVirus. On January 30th, 2020, Avast CEO, Ondrej Vlcek, announced that Jumpshot would be shut down immediately as “the data collection business is not in line with our privacy priorities as a company in 2020 and beyond.”

Media 273

Media Privacy Data Analytics 273

PRSay

OCTOBER 3, 2022

Marketers are taking notice of California’s data-privacy laws after cosmetics retailer Sephora agreed last month to pay $1.2 The act regulates tracking technology that lets businesses target ads to people who have visited their websites. million in penalties for alleged violations involving its targeted-advertising practices.

Privacy 78

Privacy Data Marketing Retail 78

ImPRessions - Crenshaw Communications

AUGUST 21, 2018

At times, technology PR can feel like a shape-shifting beast — large, fast-moving, and even a little intimidating. Privacy regulations. The GDPR privacy rule officially blazed into our lives in May. And it won’t be the last data protection or privacy regulation we’ll see. 5 tech PR trends. 5 tech PR trends.

Trends 157

Trends Privacy Data Reputation 157

Stephen Waddington

OCTOBER 14, 2020

Devices and usage Alexa is the most widely recognised and used voice-activated tech in the UK with 30% of people using Amazon’s technology. Barriers to adoption Privacy of data and accuracy are two key reasons given for people not using voice. Around 25% of people are using Google Assistant via a smart speaker.

Privacy 199

Privacy Retail Google Travel 199

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2020

AI and machine learning might be the crowd favorite for most disruptive technologies in 2020. The technology is a top business tool, so any sort of change can have a huge impact on the way organizations operate. The technology is a top business tool, so any sort of change can have a huge impact on the way organizations operate.

Trends 182

Trends Privacy Technology Data 182

ImPRessions - Crenshaw Communications

JANUARY 13, 2020

The California Consumer Privacy Act (CCPA) was a hot topic in Las Vegas. Are they really worth the data privacy trade-off? Yet, the technology sector — particularly the B2B tech sector — continues to do the bare minimum for bringing on underrepresented talent. What did the show tell us about the rest of the year?

B2B 208

B2B Trends Retail Privacy 208

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

With data breaches happening frequently, data privacy making news, and the presidential election looming, security is the hottest of hot topics. Laura covers cybersecurity and privacy with a consumer focus at CNET. Lily is another of WIRED’s top security writers covering digital privacy, information security and hacking.

Twitter 221

Twitter Report Privacy Government 221

Sword and the Script

APRIL 23, 2019

Three question areas in particular – about goals, issues and technology – stood out to me. Technology companies should support Net Neutrality – we should treat the internet as a public utility – because everyone is so dependent on it. The Annenberg survey listed data privacy, health care and diversity as social issues.

Technology 125

Technology Study Communications Survey 125

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2016

But it did so in a way that invited support from data security experts and tech influencers and positioned the company as protecting the privacy of all iPhone users. And data privacy is a double-edged issue for technology companies because they benefit from ever-more-granular user behavior information for targeting ads.

Privacy 174

Privacy Data Government Journalism 174

ImPRessions - Crenshaw Communications

JANUARY 31, 2022

To safeguard consumer privacy, Google Chrome proposed the use of algorithms to create “cohorts” – groups of consumers with similar interests. However, due to privacy regulations, PII has become increasingly hard to obtain unless a consumer gives permission. It’s valuable currency for advertisers when it comes to targeting.

Privacy 182

Privacy Advertising Advertising Google 182

NewsWhip

MAY 19, 2020

We looked at the top technology publishers for the last year, ranking them by overall Facebook engagement. . We are going to begin with technology publishers. The top technology publishers of the last year. Top technology content. The post These were the top technology publishers in 2020 appeared first on Newswhip.

Technology 97

Technology Analysis Privacy Facebook 97

Agility PR Solutions

FEBRUARY 10, 2020

New research from first-party data and insights platform Dynata examines the opinions, attitudes and behaviors of people driving the cultural, social, economic, and technological trends that impact our daily lives, including climate change, technology adoption, and […].

Privacy 78

Privacy Technology Trends Data 78

ImPRessions - Crenshaw Communications

JULY 30, 2020

Advertising Week is your favorite week of the year, especially when your clients are hosting a panel on hot topics like privacy regulations or streaming content wars. You can write a funding announcement press release in your sleep. .

Privacy 308

Privacy Conference Advertising Advertising 308

PRSay

DECEMBER 7, 2021

New privacy protections from tech giants and governments threaten to staunch the flow of user data that companies have long relied on to target consumers with online ads, The Wall Street Journal reports. Illustration credit: golden sikorka ].

Privacy 78

Privacy Consumer Company Nonprofit 78

ImPRessions - Crenshaw Communications

MARCH 3, 2020

The year has already brought huge changes in many digital technology categories, like the news that Google will end cross-site third-party cookie sharing. The announcement may mean nothing to most consumers, but for our clients in media, ad tech, data privacy, and digital security, it’s a big deal.

B2B 256

B2B Pitching Conference Privacy 256

Onclusive

FEBRUARY 10, 2020

In 2016, Avast expanded it’s antivirus marketshare when it acquired competitor AVG Technologies. On January 30th, 2020, Avast CEO, Ondrej Vlcek, announced that Jumpshot would be shut down immediately as “the data collection business is not in line with our privacy priorities as a company in 2020 and beyond.”

Media 221

Media Privacy Data Analytics 221

ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

From massive breaches and ransomware attacks, to election security issues and data privacy concerns, the sheer volume of stories makes news monitoring essential. For example, a company specializing in enterprise IT security probably has no place commenting on data privacy surrounding government contact tracing.

Enterprise 261

Enterprise Privacy Government Software 261

ImPRessions - Crenshaw Communications

JUNE 26, 2018

A positive recommendation in a Gartner or IDC is a valuable third-party endorsements for an up-and-coming B2B technology player. Taming the technology beast. In recent years the tech sector has faced a reputation problem, from its lack of diversity to data privacy issues. Problems vary with the individual company, of course.

Privacy 149

Privacy Technology B2B Data 149

ImPRessions - Crenshaw Communications

DECEMBER 17, 2019

The boom comes thanks to data privacy concerns and the call from major advertisers for greater transparency and control over their digital advertising. A patchwork of privacy regulation s has challenged all the major players. Compliance, privacy and ITP/cookie-tracking weren’t just the domain of marketing and ad tech trade press.

Privacy 156

Privacy Advertising Advertising Data 156

Agility PR Solutions

FEBRUARY 6, 2022

“The survey results clearly point […]. The post AI-powered language is fueling customer engagement—here’s how to make it work for you appeared first on Agility PR Solutions.

Privacy 146

Privacy How To Survey Creativity 146

ImPRessions - Crenshaw Communications

DECEMBER 18, 2018

Every year, we see new trends in technology emerge that can inform our programs, content, or even real-time newsjacking. Also, as the IoT category has matured, security and privacy have become key concerns. Here, if you got in early, you may have captured some great coverage about the technology’s promise. Am I wrong?

Trends 186

Trends Media Privacy Technology 186

Contently - Strategy

SEPTEMBER 30, 2024

From disinformation to privacy violations and incitements to violence, social media’s vast influence has prompted significant legal scrutiny and regulatory responses — which is why it’s important to stay informed on social media laws and how they impact your marketing.

Social Media 107

Social Media Privacy Brand Branding 107

Beyond PR

MARCH 20, 2018

As consumers become warier of digital ads that infringe on their privacy, brands must think of ways to relate to their customers without appearing to intrude on them. Is there an opportunity for brands to get ahead by establishing themselves as privacy-conscious, at a time when targeted — even invasive — ads are the norm?

Privacy 69

Privacy Brand Branding Instagram 69

PRSay

MAY 15, 2019

They’re not shying away from big topics: the rise of nationalism, trade wars, and online privacy. And they’re thinking globally: how to attract foreign investment as East Asia shifts from a manufacturing economy to one that’s information and technology based; how to convey the vision and values of foreign companies planning to list on U.S.

Publicity 148

Publicity Privacy Crisis Communications Ethics 148

PRSay

APRIL 25, 2018

Millennials are apathetic about digital privacy. Recent studies show a paradox in the millennial perspective on digital privacy. ” Moreover, 34 percent of respondents in this survey say they don’t worry about their privacy at all. Gallup writers John Fleming and Amy Adkins posit two possible reasons for this paradox.

Facebook 137

Facebook Privacy Data Survey 137

Onclusive

MAY 31, 2018

In those five days, the hashtag #DeleteFacebook circulated the Internet and a recent study from Creative Strategies showed that thirty-five percent of Facebook users surveyed said they are using Facebook less than they did before hearing about data privacy concerns. Taking a different tact in crisis was Starbucks CEO Kevin Johnson.

Crisis 191

Crisis Data Software Privacy 191

Stern + Associates

OCTOBER 26, 2023

There’s no doubt that advancements in artificial intelligence have pushed our society to the next level of technological breakthroughs. An entrepreneur and former philosophy professor, Blackman is captivated by the ethics of emerging technologies. Operationalizing data and AI ethics is not an easy task,” Blackman admits.

Ethics 126

Ethics Privacy Technology Government 126

ImPRessions - Crenshaw Communications

MAY 18, 2021

The Drum covers plenty of different facets of ad tech, from data and privacy to the future of television, even eSports. But if you want your ad tech news in a more straightforward way, then they have you covered for that, too, with “ The Programmatic Marketer ”.

Advertising 322

Advertising Advertising Privacy Television 322

PRSay

JULY 12, 2024

As digital technology continues to evolve and the media morphs, the PR profession is also quickly transforming. However, AI also raises ethical dilemmas such as factual errors, misinformation, biases, social consequences, and problems with transparency, privacy and data security.

Trends 179

Trends Publicity Survey Privacy 179