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Top Entrepreneur Podcasts PR Agencies Should Know

ImPRessions - Crenshaw Communications

In the past, we’ve recommended top retail podcasts PR pros should know for clients in relevant sectors. Recent Guests: David Blaine (Magician), Marco Canora ( chef, restaurateur and television personality), Debbie Millman (Author, Designer, Host of Design Matters podcast).

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Importance of PR in Today's Uncertain World

PR for Anyone

to retail to small business, big business, even Wall Street. I’ll still do television segments (as long as the stations take outside guests). Right now, every single industry is being affected by Covid-19 (coronavirus). What information can you provide the media about your industry that will be valuable to an audience?

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4 Keys to Distributing Public Service Announcements

Cision

In the past, the Federal Communications Commission (FCC) mandated that television stations allocate a set amount of time for public service programming, but this is no longer the case. Consider ages, occupations, hobbies, interests, leisure pursuits, entertainment preferences, retail destinations and more.

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Why Brands Need to Get Emotional

Cision

Far from a secret pheromone added to the air in a clothing retailer — or subliminal cues placed in television advertising — emotional, truth-based storytelling plays on a consumer’s state of mind and makes them want to believe. Brands that do it well leverage our memories, fears and dreams to position themselves in the market.

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How to Improve Your Social Media Targeting

Cision

Movies and television. Retail brands -> (Children’s products, Clothing, shoes & accessories, Consumer Electronics). Technology (by brand and behavior) -> (Consumer electronics & accessories, Gaming consoles, video games and accessories, Music, Online behavior, Television & video, Video, Wireless).

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Inspiring the Consumer: You Can’t Do That on Television

Shift Communications

I hit 30 and by then, had served a decade in the retail marketing trenches and moved behind the lens of consumer engagement. cta] The post Inspiring the Consumer: You Can’t Do That on Television appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Tara Wickwire. Senior Director, NATIONAL.

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How To Build B2B PR Around Invented Holidays

ImPRessions - Crenshaw Communications

Check out this post from Ron Stein about annual events and holidays B2B brands can leverage.)

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