MaccaPR

JULY 16, 2014

Remember those glorious days before Twitter and Facebook, when a marketing executive could be dismissive, casually cruel and outlandishly rude without becoming a viral pariah thanks to social media? Read on, and disregard at your own peril. Alas, times have changed.

LinkedIn 67

LinkedIn Crisis Viral Banking 67

Solo PR Pro

JULY 3, 2019

E-Commerce is still gaining on brick and mortar retailers, but the growth is slowing. Online streaming (Spotify) and subscription-based retailers like Stitch Fix are among many using a “Freemium” business model, while also providing data-driven and personalized recommendations, to create growth. There are currently 3.8

Report 45

Report Privacy Pinterest Retail 45

Sword and the Script

JULY 14, 2015

There was the LexisNexis Business of Law Blog , a company with a publication focused on developing content for a niche, vertical, B2B industry, right alongside Coca Cola , Dell and luxury retailer Barney’s New York. . Writing and developing content on a consistent basis is like exercising. Consistency is truly pivotal.

Content Marketing 60

Content Marketing Brand Branding Marketing 60

Buzzstream

MARCH 13, 2024

Campaigns might involve pitching a quote from a thought leader to a journalist writing about a related topic or creating and pitching content highlighting data from a commissioned industry survey. For example, a fragrance retailer, Aroma Retail, created a Superbowl-scented candle to pitch around the Superbowl.

Digital PR 71

Digital PR Construction Case Study SEO 71

Buzzstream

JULY 10, 2024

If, you know, I will very very confidently sit here and say if links did not have a positive impact on SEO, there is no way in hell that a furniture retailer would sell pretending to be an expert on the interpretation of Taylor Swift lyrics. You know, there might only be three or four journalists writing about a topic. There is no way.

Digital PR 98

Digital PR SEO Google Travel 98

MaccaPR

FEBRUARY 10, 2015

Taylor Swift is a PR mastermind of the highest order,” confirms writer Chris Ostendorf, in his Daily Dot commentary titled, The PR Genius of Taylor Swift’s Viral Media Empire. Is Taylor really composing every tweet, writing every post and personally popping each image online? Once you can fake that, you’ve got it made.”

Social Media 48

Social Media Marketing Media YouTube 48

MaccaPR

JANUARY 15, 2019

Fiji Water has not yet responded to Adweek’s request for comment about its viral water tray holder,” the trade magazine reported. 5 - From Red Carpet to Retail. We’re so glad everyone is talking about our water!,” The Wonderful Company (Fiji’s owner) couldn’t immediately be reached for comment,” reported USA Today. 2 - Surprise!

Marketing 78

Marketing Viral Consumer Branding 78

The Stalwart Blog

APRIL 26, 2020

In addition to that, I’m helping some retailers who are having to lay off staff and convert a lot of their business online, even more so than they had before and communicating that to the public. Phone videos become viral, whether it’s legitimate or not. I recommend this.

Crisis 78

Crisis Local Facebook Social Media 78

MaccaPR

JANUARY 15, 2019

Fiji Water has not yet responded to Adweek’s request for comment about its viral water tray holder,” the trade magazine reported. 5 - From Red Carpet to Retail. We’re so glad everyone is talking about our water!,” The Wonderful Company (Fiji’s owner) couldn’t immediately be reached for comment,” reported USA Today. 2 - Surprise!

Marketing 48

Marketing Viral Consumer Branding 48

Masters in Communications

FEBRUARY 12, 2022

We don't know what they say as they represent a transition between early pictorial writing and the cuneiform that succeeded them (2). He is also understood to be the world's first book retailer whose business model was to sell books to the public. It wasn't long before these small pictures were used to form written words.

Ethics 52

Ethics Communications Print Television 52

MaccaPR

JUNE 27, 2018

On the other hand, your brand could end up appearing two-faced, warns author, TV host and small business expert Carol Roth (pictured left), writing in Entrepreneur about the 2015 religious freedom act in the state of Indiana. “On Take our hometown retailer Target, for example. Know your brand and your customers.

Brand 70

Brand Branding Marketing Retail 70