Remote PR Jobs

JULY 19, 2024

Trade Shows: These e vents where businesses showcase their products or services may offer an opportunity to connect directly with individuals or organizations in need of PR services to promote their brand and manage media relations.

Case Study 227

Case Study Conference Local Trade Shows 227

Konnect Agency

MARCH 20, 2024

Trade shows offer an invaluable opportunity for businesses to increase visibility and connect with potential clients. Your color choice should also be used in messaging across social media prior to the event. is our favorite pre-show promo. Conclusion The bottom line of trade shows: come prepped!

Trade Shows 52

Trade Shows Real Estate Sports Print 52

Polaris

DECEMBER 30, 2014

With so many visual social media platforms to choose from, and with limited resources to go around, choosing between Pinterest and Instagram for your brand can be challenging. Have a conference, trade show, or other special event to promote? If you need help getting started with social media, get in touch.

Pinterest 196

Pinterest Instagram Branding Brand 196

Konnect Agency

FEBRUARY 16, 2021

One industry that dramatically shifted as a result of the pandemic is the trade show industry, whose transformation to exclusively virtual formats was met with mixed reviews. Read on to decide if a virtual trade show is right for your business. What Can Be Gained From Virtual Trade Shows.

Trade Shows 52

Trade Shows Meeting Retail Resources 52

Polaris

DECEMBER 9, 2014

even more effective than in-person meetings (63%), social media content (58%) and blogs (54%). When used with an opt-in list and following other best practices, email marketing is powerful—a kind of social media platform on steroids. Email marketing clearly deserves to be near the top of the list. I certainly was.

B2C 194

B2C Content Marketing Study Trends 194

Beyond PR

MARCH 30, 2016

Exhibiting at your first trade show can feel a lot like the first day of high school. It’s easy to get overwhelmed, especially if you’re a small company at a big show. It’s important to register as early as possible for a trade show. The money you save here can then be directed into other show expenses.

Trade Shows 40

Trade Shows Marketing Hotels Travel 40

ImPRessions - Crenshaw Communications

MAY 3, 2018

For example, a research study conducted by the PR team can be used and reused in many different formats, like white papers, blog posts, and earned media coverage. An executive’s participation in a trade show panel can yield video, media coverage, blog posts, and social media engagement.

Advertising 178

Advertising Advertising B2B Trade Shows 178

Cision

AUGUST 21, 2017

For instance, having a personable company blog, a presence at trade shows and active social media properties are all ways to connect with – and listen to – everyone from your peers to competitors to target customers.

Strategy 258

Strategy Trade Shows Course Case Study 258

Deirdre Breakenridge

NOVEMBER 3, 2016

For instance: Are you offering to manage the organization’s or the group’s social media? Are you helping the organization seek media coverage for their events and local fundraisers? Stacy is Hootsuite Social Media Certified and is the co-founding Vice President of Stockton’s Chapter of PRSSA.

Trade Shows 150

Trade Shows Community Social Media Resources 150

Cision

APRIL 20, 2016

Social Media. Today’s reporters are social savvy, so the ones you want to reach may be active on Twitter, Facebook or LinkedIn (or all of these). Keep an eye out because they’ll often tap their social networks for quotes , so if you’re in their network, you’ll get that rare access. TweetChats.

Report 120

Report Pitching Trade Shows Newspapers 120

ImPRessions - Crenshaw Communications

OCTOBER 6, 2017

Speeches – at industry conferences, trade shows and other events which can be repurposed as articles, blog posts and white papers. Books – self or traditionally published, a book is the most credible way to package a leader’s thinking and is still the clincher for some media decision-makers.

Leadership 149

Leadership Trade Shows Healthcare Education 149

5W PR

DECEMBER 18, 2019

Trade Shows -Having a booth at a trade show is a good way to network in person and let people know about your new product or business. Videos can be distributed across social media as well as on your own business blog or website.

Strategy 133

Strategy Marketing Trade Shows Video 133

Bianchi Biz Blog

OCTOBER 17, 2024

That’s how PR and marketing executives describe trying to conduct media relations at what is arguably the world’s largest and most important trade show – CES ®. Exhausting. Career-making or breaking. billion To see the CES 2024 audited data, click here.

Technology 96

Technology Automotive Mobile Software 96

Beyond PR

JULY 5, 2016

When the show floor closes on the last day of a trade show, it’s like a magic act. As tempting as it may be to let the magic fade as you go back to your normal routine, your trade show tasks are actually far from over. Write a Powerful Post-show Press Release. Attract New Audiences with a Social Media Spell.

Trade Shows 72

Trade Shows Video Writing Conference 72

Cision

OCTOBER 20, 2015

Journalists attend the same conferences and trade shows as you. Follow them on social media and comment on and share their content. Want more tips for pitching journalists? Check out the free “PR Starter Kit” to brush up on your basic PR skills! This will also help you find that common ground.

Trade Shows 120

Trade Shows Pitching Conference Meeting 120

5W PR

NOVEMBER 16, 2020

It seems like just about every week another trade show, conference, or convention is canceled due to COVID-19. There’s never been a better time to get very good at social media. Shifting to influencer engagement can create some of the same organic communication and connection that happens at conferences and trade shows.

Trade Shows 88

Trade Shows Conference System Social Media 88

Cision

MAY 27, 2015

Number of social media followers. There’s so much you could put into your media kit, but stick to what you decided you wanted to focus on in #1. Having a website media kit makes it easier to update with your latest press release or images than a PDF. Some examples include: Awards won. Pick the Other Details.

Media 120

Media Trade Shows Print Advertising 120

Communications Conversations

OCTOBER 9, 2017

Would you post even 1-2 posts a week about your organization’s recent participation at a trade show? In that moment, you want ALL your employees talking about this via social media. They may be proud of working for your company, but that doesn’t mean they want to talk about it on social 2-3 times per week.

Social Media 60

Social Media Employee Trade Shows Media 60

Beyond PR

SEPTEMBER 27, 2016

With such a high concentration of news and innovation in one place, it’s no surprise that trade shows and other industry events generate a plethora of content. Combine social aptitude with almost limitless content, and you have the perfect opportunity for social media success.

Social Media 40

Social Media Trade Shows How To Media 40

Karwoski & Courage

MARCH 23, 2018

There has been much written about how to capture the attention of conference and trade show attendees using social media, but I've never seen this aspect of the topic covered before, so I thought I'd share how I live-tweeted my own presentation.

Trade Shows 69

Trade Shows Conference Social Media Publicity 69

Rock the Status Quo

MAY 18, 2015

Look for industry conferences, trade shows and associations. The trick is to first identify the target audience you want to reach, then match up trade shows, associations, conferences, webinars and podcasts that reach that audience. Look at industry association social media platforms.

Publicity 100

Publicity Trade Shows Google Twitter 100

ImPRessions - Crenshaw Communications

APRIL 24, 2018

Attending conferences and trade shows benefits young companies in many ways, not the least of which is the opportunity to network with various breeds of influencer. Key journalists are industry insiders, so their presence adds gravity to any event, attracts other influencers, and boosts the social media reach at an event.

B2B 136

B2B Branding Brand Trade Shows 136

Flack's Revenge

MARCH 12, 2015

The outpouring on the blogs and social media showed its key place in the hearts and minds of those in the B2B tech space. Aren’t our clients and employers expecting the investment (which increasingly also covers social media and content marketing) to deliver business results? ” Ba dum.

B2B 120

B2B Trade Shows Enterprise Banking 120

Sword and the Script

JANUARY 24, 2023

Shared Media What it is: Shared media typically refers to social media, but it can also include discussion forums, wiki pages and other mediums that rely on user generated content. Pro tip: Social media sites want to keep people on their pages, so they typically devalue links to content off site.

Media 106

Media Advertising Advertising Print 106

MaccaPR

FEBRUARY 10, 2015

Welcome to your Taylor Swift Master Class in Social Media Marketing! Who better to instruct us in social media marketing than this 25-year-old, 7-time Grammy Award-winning “public relations genius” (in the words of the Washington Post)? Taylor uses social media to connect one-on-one with 100 million fans at a time.

Social Media 48

Social Media Marketing Media YouTube 48

5W PR

JUNE 10, 2024

The key to a strong communications plan is an integrated approach that incorporates traditional media and social impact – all with a unique brand story to tell, and the right people to tell it. The impact creates connections, drives credibility, and consistent media coverage with top-tier outlets.

Strategy 78

Strategy Trade Shows B2C Storytelling 78

Cision

AUGUST 25, 2016

conferences, trade shows and company-hosted events rated among the most effective marketing tactics for lead generation and brand-building. You want your event’s comment in any news stories about the episode and your social channels displaying apologies.”. Events equal opportunity.

Crisis Communications 120

Crisis Communications Crisis Communications Trade Shows 120

MaccaPR

AUGUST 10, 2020

Mission-critical trade shows have ceased. Which channels should smart B2B marketers prioritize during this economic crisis – social media, online video, email? We know of B2B marketers who had planned on attending 100+ trade shows this year, but thanks to COVID-19 that was put on hold. I applaud all that.

B2B 71

B2B Interviews Crisis Trade Shows 71

Sword and the Script

SEPTEMBER 10, 2019

Companies prioritize print, search engine optimization, and other paid digital media (including trade shows and partnerships) among all paid media options,” according to the report. That average gets some help from the B2C side because specific numbers for B2B product come in at 10.3% and for B2B Services it was 11.0%.

Survey 105

Survey B2B Marketing Trade Shows 105

Sword and the Script

OCTOBER 25, 2022

“Now need to produce videos and podcasts in-house – something that used to be a once-in-a-while activity and was outsourced – in addition to providing content for every social media platform and continuing all other ‘old school’ communication duties.”. Real effort into digital and social. More emphasis on social media.

Communications 149

Communications Crisis Internal International 149

Sword and the Script

JANUARY 9, 2018

4) Share the content on social media (organic). In these cases, social media is usually an additional duty for one lonely marketer that is already overworked. So, you work really hard to get this media mention and then don’t tell anyone about it. 5) Pay to promote it on social media (paid).

Media 121

Media B2B Groups Conference 121

Solo PR Pro

JUNE 8, 2021

Along the way, Nicole took on both full-time and consulting positions in community health, digital media and education where she has learned a lot, made plenty of mistakes and ultimately come to understand what is most valuable to her as a PR professional. In 2017, Nicole launched Nicole Lauren Consulting as a solo PR pro.

Meeting 110

Meeting Public Affairs Trade Shows Journalism 110

Communications Conversations

DECEMBER 13, 2018

The other generation gets news from all over–friends, social media, online. Less reliance on developing relationships with mainstream media — and more experimentation with how to reach younger generations by developing long-term relationships with a mix of macro, micro and (now) nano-influencers. They text vs. call.

Communications 106

Communications Newspapers Trade Shows Sports 106

Beyond PR

MAY 23, 2017

Trade shows and events offer the perfect opportunity for companies to experiment. South by Southwest (SXSW), a conference and festival mashup of film, interactive media, and music that takes over Austin every March, lends itself well to creative brand expression. So how do you decide whether to take a risk?

Industry 76

Industry Trade Shows Marketing Film 76

The Proactive Report

JUNE 23, 2015

Gone are the days when a corporate video was only used in the reception area of the office, at trade shows or investor meetings. Social media – video is the content format of choice. Business is realizing just how powerful a tool video online can be. Why are videos more applicable to business? – Forbes.

Video 100

Video Mobile Trade Shows YouTube 100

Burrelles Fresh Ideas

MARCH 5, 2024

A 2023 Edelman study found that the responsibilities of corporate communications teams are increasing in less traditional areas like digital and social media (72%), monitoring, measurement & analytics (68%), social listening (67%), and audience insights (31%). Wait, what is earned media? Unpaid search engine traffic.

Media 98

Media Nonprofit Pitching Analytics 98

ImPRessions - Crenshaw Communications

MARCH 23, 2017

If you’re hosting a panel that is separate from a large event like a trade show that affords a captive audience, and are not focusing on turnout, it probably won’t be well attended. Think visually as well – packaging short video and photo stories for social media platforms like Snapchat and YouTube.

B2B 136

B2B Leadership Trade Shows Insurance 136