Sword and the Script

APRIL 2, 2024

Sword and the Script Media can help with B2B marketing, PR and social media. Vocus eliminated the ad model and started to replace Shankman’s ads with white paper and webinar promos. sent out a tweet that went viral so quickly – the CMO came to my desk to see if I was okay. “He Reddit data.

Reddit 183

Reddit Software B2B Technology 183

Waxing UnLyrical

JUNE 5, 2012

The priority mechanism is often mainstream media (although this is being somewhat usurped by the rise of social media). The momentum generated by an enhanced reputation and visibility in the media and other forums will make it easier to place further thought leadership content. Illustration by guydownes.com.au

Leadership 91

Leadership Publicity Reputation Employee 91

Cision

NOVEMBER 30, 2015

My hope is that it may offer some perspective to keep you from coming to the wrong conclusions about the applications of digital and social media to communications and marketing. There is not an all-encompassing “social media” Black Friday 2015 was the most social Black Friday on record.

Social Media 120

Social Media Facebook Twitter Print 120

Cision

NOVEMBER 24, 2015

It ’ s 2016 (Almost) and thankfully you don ’ t have to convince your boss that social media is a good idea. Why should your company or agency use social influencers and native content in your PR strategy? Get Cision’s free white paper now! You now have a different, more exciting challenge. Changing Habits.

Pitching 120

Pitching How To Instagram YouTube 120

Cision

AUGUST 31, 2015

Between the launch of live video streaming apps Meerkat and Periscope in March and recent blow up around the Ashley Madison hack, 2015 has proven how fluid communication has become and how quickly the media can carry a message. Click here for outside-the-box content marketing ideas in our free white paper!

Crisis 120

Crisis Crisis Communications Content Marketing Conference 120

Mark My Words

FEBRUARY 16, 2024

Influencers, viral videos and gamified messaging helped the party resonate with younger demographics on their turf, propelling the party to victory. And as Borkowski’s recent white paper set out, the generational divide is only set to widen.

Government 60

Government Social Media Viral Video 60

Beyond PR

DECEMBER 5, 2017

Nearly 100 percent of B2B buyers want content with more input from industry thought leaders, and white papers fulfill your target audience’s desire. It’s no surprise that t hree out of four buyers are most willing to share their contact information in exchange for your white paper. How-To-Guides.

Infographics 72

Infographics Case Study Video Survey 72

Cision

JULY 20, 2015

Click here to learn how to mobilize your audience with our free white paper now! Social Currency: The new classic. Great experiences generate a lot of positive word-of-mouth, which social media amplifies. Every product can’t go viral or generate a lot of word-of-mouth buzz. Want to build word-of-mouth?

Energy 120

Energy Viral Storytelling Community 120

Beyond PR

AUGUST 4, 2016

The fact is, social media allows us to reach countless people on a constant basis. It also opens the door to countless possibilities, as PR Newswire’s Victoria Harres covers in Identifying Opportunities & Issues: Keys to Monitoring Traditional & Social Media. Social media success is all about trial and error.

Social Media 40

Social Media Pinterest Media Marketing 40

PR Fuel

FEBRUARY 4, 2022

Compare and contrast launching a business on your social media channel with a launch via the press. As an example, imagine a consultancy releasing a white paper on the economy. Potential to Go Viral. Viral marketing is never a guarantee. Is PR right for you? Become an Authority in Your Niche.

Viral 52

Viral SEO Advertising Advertising 52

Beyond PR

MARCH 23, 2016

Yet, we can get so focused on what the words in our message will be that we give little consideration to the broader experience someone will have with our blog post, article, press release or white paper. Fluffy walking a tightrope is not certain to go viral unless you make sure people can find it.

Video 40

Video eBook Viral Infographics 40

Cision

FEBRUARY 17, 2016

Learn how to build a brand journalism strategy with our free white paper! Even the most disciplined communication professionals can’t help but see a new website, social media platform or app and think, “Why aren’t we on that?” What’s the biggest lesson you learned from your first position? Is your content driving results?

Policies 120

Policies Internal International Public Affairs 120

Contently - Strategy

APRIL 9, 2024

The stats from a recent white paper you published find new life as a shareable infographic. Did one of your white papers go viral or get backlinked by many notable websites? Repurposing blog posts into social media content Wrote an in-depth listicle or did a deep dive into a how-to post?

eBook 52

eBook Video YouTube Infographics 52

Waxing UnLyrical

AUGUST 8, 2016

My name is Greg and I’m a location independent social media manager for a national publishing company (read: I can work in my pajamas, at a local coffee shop or even on a tropical island as long as there’s Wi-Fi), as well as a creative services consultant and Netflix binge enthusiast (“ Stranger Things ,” amirite?!).

Course 40

Course Local Creativity Twitter 40

Contently - Strategy

SEPTEMBER 20, 2022

The difference between borrowing and stealing can be blurry on social media, where memes, sounds, and other types of content are widely redistributed by brands and users alike. Social copying happens across all social platforms: Facebook, LinkedIn, Instagram, Twitter, TikTok, and the like.

Social Media 105

Social Media Ethics Trends Viral 105

MaccaPR

MARCH 2, 2017

To satisfy the info hunger of those ravenous students, I curated this list of the most vital sources on social media strategy, video marketing and online communication: Best Social Media Blogs. The 20 Best New Social Media Tools to Try in 2017 (And How to Use Them) ”. The Buffer Guide to Video Metrics ”. “

Blogging 48

Blogging Marketing YouTube Content Marketing 48