PRSay

SEPTEMBER 10, 2019

But one surefire way to stand out from your competition is with excellent video storytelling. I’ve spent more than 20 years honing video storytelling skills with my team at MediaSource. So when you’re considering video storytelling, here are four key steps, from strategy to assessment: 1. Evaluation.

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Storytelling Video Strategy Analytics 137

Deirdre Breakenridge

JANUARY 25, 2018

PR professionals are known for their strong writing skills and creative storytelling. ET the #PRStudChat community will gather for a Twitter chat session focused on the importance of content strategy and how content can help boost your career in PR. On Thursday, February 15, 2018, at 12:00 p.m. Is PR Right for me? ”

Twitter 157

Twitter Storytelling Community Writing 157

ImPRessions - Crenshaw Communications

JANUARY 10, 2024

Where’s that “replacement Twitter” we asked for, anyway? In the case of X, formerly Twitter, no single social platform has emerged where PR pros can simply port over and replicate their Twitter strategies. It’s even more urgent when the platform keeps losing the users PR teams want to engage.

Trends 320

Trends Mobile Twitter Consumer 320

Deirdre Breakenridge

OCTOBER 8, 2018

It’s a lot to encompass, so we’re going to dive into the topic to help communicators improve strategy, storytelling, and relationship building. ET the #PRStudChat community will gather for a Twitter chat focused on Digital Media and AI. For the upcoming discussion, you can connect with Martin on Twitter, @martinwaxman.

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Community Big Data Media Resources 148

PRSay

JANUARY 16, 2018

Some argue that lengthy, in-depth storytelling has seen better days. It will always provide the infrastructure for storytelling. Words matter — whether we use them in short bursts on Twitter or in a long-form magazine feature, we must respect them. To be sure, we’re using language and words differently these days.

Storytelling 113

Storytelling Tools Newspapers Pitching 113

Ishmael's Corner

JULY 6, 2016

The Art Of Storytelling In Business Communications And Public Relations. The math for Twitter appears so promising. At last count, over 300 million people use Twitter. Techniques For Effective Business Communications. Certainly, at least a few people will appreciate your clever jab at Lady Gaga.

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Twitter Storytelling Social Media Communications 99

The Proactive Report

APRIL 27, 2015

Here’s a sneak peek – I’ll be asking him questions about storytelling and why brands should rather be doing what he calls story making with customers. Follow me on Twitter. Don’t miss tomorrow’s Proactive Report interview with David Berkowitz, AdAge columnist and CMO of MRY.

Storytelling 100

Storytelling Interviews Report Twitter 100

Rock the Status Quo

APRIL 8, 2016

Storytelling intrigues me. “Storytelling is one of the many things that define and bind our humanity,” according to this article on the history of storytelling. Storytelling is hard until we’ve practiced enough to make it easier. Free Storytelling Resources to Improve Your Storytelling Skills.

Storytelling 100

Storytelling Resources Journalism Examples 100

Rock the Status Quo

APRIL 8, 2016

Storytelling intrigues me. “Storytelling is one of the many things that define and bind our humanity,” according to this article on the history of storytelling. Storytelling is hard until we’ve practiced enough to make it easier. Free Storytelling Resources to Improve Your Storytelling Skills.

Storytelling 100

Storytelling Resources Journalism Examples 100

The Proactive Report

APRIL 28, 2015

David Berkowitz, CMO of the digital agency MRY in New York City, has a different idea: he sees storytelling as just another broadcast activity, when in fact, the power of story lies in the response you evoke in the audience. Decentralized distribution: Brand storytelling often aims to contain the content where it can be controlled.

Storytelling 100

Storytelling Tools Digital PR Course 100

PR for Anyone

SEPTEMBER 27, 2023

So if you’re tired of drowning in a sea of negativity, stay tuned because Laura Evans has some heartwarming, feel-good stories that’ll brighten your day!

Storytelling 162

Storytelling Television Instagram LinkedIn 162

Deirdre Breakenridge

SEPTEMBER 3, 2014

SumAll allows you to look at your Twitter data over time and to look at data sets together for a more complete picture of your activity. Many of the programs you work on today require images, because you know that a picture is worth a thousand words and visual storytelling is powerful.

Communications 383

Communications Tools Google Resources 383

ImPRessions - Crenshaw Communications

JANUARY 5, 2024

Social media grows specialized Dorothy predicts X (formerly Twitter) will continue to wane as a point of PR focus, as LinkedIn and TikTok rise. For anyone who’s still trying to find a true “Twitter replacement” as a hub for breaking news – don’t count on it.

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Trends Industry Government Data 333

Cision

OCTOBER 4, 2017

When it comes to the transformation of the public relations industry, Google, Facebook, and Twitter always receive the revolutionizing praise. The Media Relies on Visual Storytelling. It’s quite surprising to see that PR professionals have not fully embraced visual storytelling. Journalists rely on visual assets.

How To 282

How To Storytelling B2C Measurement 282

ReimaginePR

NOVEMBER 5, 2014

Whether she is shooting food or architecture or all subjects in-between, we think her unique approach to digital storytelling is always amazing. Oh, and you can always share, like and comment: Shannon’s Twitter handle is @SEMeehan. Blog brand storytelling photography' Yup, we’re big fans of her work. Best of luck, Shannon! (Oh,

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Storytelling Blogging Facebook Twitter 159

Onclusive

MAY 10, 2018

“This free, social CRM tool plugs right into your Gmail and provides a photo of your contact, an overview of their LinkedIn profile, company, title, location, Twitter, and connections you have in common,” she says. 3–Visual Storytelling. I’ve used it, and she’s right.

Storytelling 230

Storytelling Technology Tools Infographics 230

ImPRessions - Crenshaw Communications

MAY 15, 2020

The go-to social media platforms for B2B PR are probably LinkedIn and Twitter. Here are a few ways Instagram can help amplify storytelling for B2B organizations. But a too-narrow social focus for B2B leaves out at least one very powerful social channel – Instagram. . Brag about that media coverage. This is a no-brainer.

Instagram 333

Instagram B2B B2C Case Study 333

Deirdre Breakenridge

NOVEMBER 11, 2015

ET, the #PRStudChat community will gather to discuss Creative PR and how smart PR today requires a combination of creative storytelling, powerful visual imagery and data-driven decision making. An avid Twitter user, Heather can trace the majority of Geben’s business back to relationships that began online. See” you on the 17th!

Creativity 0

Creativity Community Storytelling Agency 0

Onclusive

SEPTEMBER 13, 2017

New PR serves three pivotal roles to build your corporate brand and support your sales and marketing organizations: PR is digital storytelling through content and social amplification. The three most important drivers are social listening, digital storytelling and real time marketing. ” 4.

Measurement 231

Measurement Data-Driven PR Survey Storytelling 231

Ishmael's Corner

NOVEMBER 16, 2014

My post last Wednesday explored how non-designers in the communications business can get the visual storytelling religion. Little or no design goes into this type of visual storytelling. Playing off New Coke, we inserted Twitter predicting that a new version of the social tool would come to the market.

Storytelling 159

Storytelling Pinterest B2B Examples 159

ImPRessions - Crenshaw Communications

OCTOBER 30, 2019

Smart brands will throw some paid marketing at earned media features or reviews to boost it on social platforms like LinkedIn or Twitter. Storytelling engages, influence persuades. Storytelling starts at the initial awareness phase and can play a role through the customer journey.

Storytelling 233

Storytelling Education Software LinkedIn 233

Sword and the Script

NOVEMBER 19, 2019

3) At a recent CMO panel event, put on by the Technology Association of Georgia, you talked extensively about the concept of storytelling. From your perspective what is storytelling? . JC: Storytelling is, in my mind, the essence of brand development. The post Storytelling is the Essence of Brand Development; Off Script No.

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Storytelling Branding Brand Customer Service 89

Deirdre Breakenridge

MARCH 14, 2018

For example, I am a Twitter chat “addict.” I frequent other people’s Twitter chats as a guest. For example, I participate in at least two Twitter chats in my field every single week. I also frequent other people’s Twitter chats, podcasts, and Facebook live shows as a guest. I am also an active blogger. You are unique.

Education 224

Education Community Social Media Energy 224

PR for Anyone

SEPTEMBER 24, 2023

So if you’re tired of drowning in a sea of negativity, stay tuned because Laura Evans has some heartwarming, feel-good stories that’ll brighten your day!

Storytelling 130

Storytelling Television Instagram LinkedIn 130

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2018

They talk about it constantly, during networking events with media and influencers, on Twitter, and more. Quality PR practitioners are expert storytellers. Authentic interactions, entertaining content, and honest storytelling can capture hearts and minds in ways paid advertising cannot. Your PR team offers 24/7 support.

Storytelling 226

Storytelling Reputation Technology Content Marketing 226

5W PR

FEBRUARY 1, 2025

Social media has reshaped how organizations communicate with their audiences, creating opportunities for authentic brand storytelling through the voices of employees. Twitter and Facebook also serve as key platforms where employee voices amplify brand messages across diverse audience segments.

Employee 88

Employee Social Media Reputation Guidelines 88

Marketwired

MARCH 1, 2016

In fact, a few participated on a panel discussion we hosted on visual storytelling. We decided to take the panel session to a higher level by bringing it to life, moving beyond the title “Visual Storytelling Masters” to demonstrate the title. It’s one thing to talk about storytelling, but it’s another to actually show it in real time.

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Pitching Media Conference Storytelling 153

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2023

As Twitter (now X) declines, and newer social platforms like Bluesky remain exclusive or in beta mode, Meta’s Threads has emerged as a notable social destination for brand PR. Threads initially captured public attention with a rapid growth surge and the promise of being a less divisive alternative to Twitter.

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B2B How To Instagram Reddit 170

Ishmael's Corner

MARCH 24, 2015

Visual Storytelling from VentureBeat. I’ve had a good bit of success working him into our storytelling workshops. (h/t h/t to Craig Matsumoto who flagged this on Twitter.). SEO and Storytelling — a Dynamic Duo. For example, Search Engine Journal recently published “ Brand Storytelling 101: The Essential Elements.”.

Radio 60

Radio Storytelling SEO Media 60

ImPRessions - Crenshaw Communications

AUGUST 4, 2023

In a way, this idea ties back to the old “Show, don’t tell” principle in storytelling. When I think about going deep in interview questions, I like to think about the difference between Twitter and Reddit. Twitter is where people go to perpetuate a narrative in a very public setting.

Interviews 296

Interviews How To Reddit Journalism 296

5W PR

MARCH 8, 2025

The most successful speakers build their reputations through calculated positioning, consistent messaging, and authentic storytelling across digital channels. Instagram works well for lifestyle content, while Twitter enables real-time event engagement. Choose 2-3 platforms where your target audience spends time.

Branding 78

Branding Brand LinkedIn Case Study 78

PRSay

JANUARY 1, 2020

that will hopefully make your 2020 even more successful: Remember not to skimp on storytelling. Your team may have many components — at MediaSource, we’ve got creatives, strategic types and PR practitioners — but ultimately, your work should always come back to storytelling. Unsure of whether your team is strong enough at storytelling?

Publicity 166

Publicity Storytelling Instagram Pitching 166

PRSay

JANUARY 21, 2020

As a communicator, I’m giving my colleagues full permission to watch this guilty pleasure program without any guilt, and this is because “The Bachelor” is a textbook case in storytelling. Believe it or not, there is a method to the storytelling madness of “The Bachelor.” Image courtesy of ABC.

Communications 161

Communications Storytelling Film Training 161

Ishmael's Corner

JULY 22, 2015

The Art Of Storytelling In Business Communications And Public Relations. He’s part of what I refer to as the “storytelling posse” on Twitter, those evangelizing business storytelling 140 characters at a time. Techniques For Effective Business Communications. I can’t pinpoint exactly when I met Raf Stevens.

Storytelling 60

Storytelling Leadership Twitter Communications 60

PRSay

SEPTEMBER 17, 2019

In just two weeks, the chicken mayhem had earned Popeye’s a boatload of new Twitter followers , a huge boost in profits and an estimated $65 million in free advertising. On top of standard visuals, Popeyes’ introductory video demonstrated the brand’s command of visual storytelling. Connect with Lisa on Twitter: @LisaArledge.

Product Launch 149

Product Launch Storytelling Social Media Video 149

Stephen Waddington

JANUARY 15, 2020

There were some clear misses in my original essay: social media activism, internal communications, storytelling and professionalism in PR. It is almost a sport on Facebook, Instagram and Twitter. Twitter has recognised that brand trolling has become such an issue that it is rolling out moderation tools.

Storytelling 78

Storytelling Social Media International Internal 78

Ishmael's Corner

OCTOBER 6, 2015

The Art Of Storytelling In Business Communications And Public Relations. The post Facebook and Twitter: Friend, Foe or Media Property? appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications.

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Facebook Twitter Media Storytelling 60