Burrelles Fresh Ideas

JANUARY 2, 2024

The Evolution of SEO: From Keywords to Intent The landscape of search engine optimization (SEO) is continually morphing, reshaping how we interact with the digital world. Just a decade ago, SEO was a game of keyword stuffing and backlink farming, but today, the focus has shifted toward user intent and experience.

SEO 84

SEO Mobile Engineering Ethics 84

Critical Mention

MARCH 17, 2022

Social media platforms have provided a space for businesses and organizations to flourish in growing reach and visibility with the help of influencers. Not only will your audience grow, but collaborating with influencers can also help boost SEO. If anyone’s likely to start a trend, it’s definitely a social media influencer.

Social Media 144

Social Media Media SEO Instagram 144

Buzzstream

JANUARY 16, 2024

Luckily, I’ve done much of the legwork for anyone in the SEO and link building world looking to streamline their workflow using Chrome extensions. These are the best SEO extensions to help you finish your work quickly and efficiently. It quickly scans a webpage and identifies broken links, which is crucial for SEO and user experience.

SEO 83

SEO Web Tools Analysis 83

Agility PR Solutions

JUNE 13, 2021

While social media platforms like Instagram and content formats like video are soaring, blogs are still an effective content marketing and communication medium. The post 5 blogging SEO tips to help increase your readership appeared first on Agility PR Solutions. More importantly, businesses […].

SEO 160

SEO Blogging Instagram Content Marketing 160

Ronn Torossian

SEPTEMBER 23, 2019

Some marketers have also been saying the same about search engine optimization or SEO in spite of the fact that companies invested $72 billion on it last year. The post SEO in 2019 [Guide] appeared first on. Noted author Mark Twain is said to have given that response after a U.S. The outlook for […].

SEO 150

SEO Print Travel Engineering 150

Contently - Strategy

APRIL 1, 2024

If your SEO-driven content feels as memorable as yesterday’s weather forecast, it’s missing the mark. Search engines — as well as your target customers — breeze past generic SEO content like a billboard on a highway, leaving your traffic in the dust. Here’s how to create SEO-driven content that stands out from the competition.

SEO 52

SEO Engineering Writing How To 52

The Hoyt Organization

DECEMBER 12, 2022

Branding and SEO have a symbiotic relationship that markets must take advantage of to experience the full benefit of each. When used together, branding and SEO create an effective marketing strategy. The post How Branding And SEO Work Together appeared first on The Hoyt Organization.

SEO 98

SEO Brand Branding Strategy 98

Contently - Strategy

FEBRUARY 16, 2023

This means you need to be intentional and attract the right traffic to your website, and you want to do that with quality content that fulfills the SEO requirements allowing it to rank with search engines. Align your SEO strategy with audience research. Prioritize quality over quantity with SEO content.

SEO 134

SEO Strategy Google Engineering 134

ReimaginePR

JUNE 15, 2020

Now that we’re neck-deep into the age of social media, having a website isn’t even enough anymore. Yes, social media is that crucial to surviving our Facebook-posting, Instagram-storying, Live Tweeting, TikToking world. But first: What Exactly is Social Media Marketing? Think about it: more than 4.5

Social Media 177

Social Media Brand Branding Marketing 177

Sword and the Script

DECEMBER 26, 2017

PR and media relations statistics. Social media marketing statistics. Paid media and advertising statistics. Search marketing and SEO statistics. State of Media ). Social Media Marketing Statistics. 17) Social media spending grows. . Social Media Marketing ).

Content Marketing 123

Content Marketing SEO Social Media Marketing 123

Contently - Strategy

MARCH 22, 2022

It seems simple at first—at least that’s what most brands think when it comes to SEO strategy. But does this confined approach to SEO still get results today? Why this “standard” approach to SEO no longer works. Does this mean you should throw your SEO playbook out the window? So what’s the outcome?

SEO 144

SEO Strategy Brand Branding 144

Garrett Public Relations

SEPTEMBER 26, 2020

Or focusing on creating content for SEO purposes? The post Writing for SEO – How Important Is It For Your Small Business? Are you focusing on writing quality content? And can you balance both? appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH.

Small Business 168

Small Business SEO Writing Publicity 168

Cision

NOVEMBER 16, 2017

What you may not know is that practicing good SEO is just as essential for your press releases as it is for the rest of your online communications. In other words: neglect SEO at your own risk. This might seem like an essential point, but it is central to modern SEO. Keep Content Relevant, Readable And Newsworthy.

SEO 174

SEO Engineering Google Writing 174

Presspage

AUGUST 8, 2017

Uploading your press releases in pdf does not support your SEO and it may drive visitors away that don’t feel comfortable downloading a file from your website, or those that simply can’t be bothered (check out this report: Which World Bank Reports are widely read? Social sharing will improve your ranking.

SEO 141

SEO Engineering Google Web 141

Critical Mention

JANUARY 16, 2020

It’s important for marketing, communications and PR pros to keep SEO strategies in mind when creating content. Know that Top SEO Practices are Always Evolving. SEO strategies have expanded and evolved over time. Mobile-Friendly SEO: 53% of traffic to online stores comes via mobile devices – Smart Insights.

SEO 80

SEO Strategy Engineering Mobile 80

Shift Communications

MAY 10, 2022

Brands today are built on social, but social media marketing has never been more cut-throat. In our new blog series, we talk what’s working (and not) across key social channels. It’s where social media marketing and SEO truly overlap. The post 2022 Social Media Trends Pt.

Pinterest 78

Pinterest YouTube Social Media Trends 78

PR Fuel

JULY 8, 2021

You might want to update your search engine optimization (SEO) strategy. In fact, SEO drives 1,000% more traffic than organic social media. SEO leads have a 14.6% Why are press releases critical to your SEO efforts? Improve your ROI with press release distribution and SEO. close rate, too.

SEO 105

SEO Engineering Google Consumer 105

Sword and the Script

OCTOBER 6, 2020

SEMrush acquires Prowly A software company that has traditionally made tools for SEOs is moving into PR. PR software + SEO software I’ve long wondered why some of the larger PR tech vendors haven’t snapped up tools like this long ago). For example, very few media monitoring tools are capable of finding backlinks.

Software 176

Software SEO Company Tools 176

Landis PR

MARCH 4, 2024

Targeting audiences PR pros have access to audience statistics on almost any media outlet – digital/print/broadcast/social media/influencers. Example: pitch a story on a newly opened hiking trail to an outdoors editor at a local newspaper who also has a following on social media. His/her audience is your target.

Media Relations 107

Media Relations Media SEO Newspapers 107

Prohibition

MAY 10, 2023

User generated content (UGC) has become a critical component of social media marketing in recent years. Here we’ll explore what user generated content is, how it can benefit your social media strategy, and some best practices for incorporating it into your marketing efforts. What is user generated content?

Social Media 62

Social Media Strategy Media B2C 62

Axia PR

MARCH 8, 2022

A strong social media presence is essential for companies to drive toward success. Social media is becoming the main ingredient to creating a successful marketing strategy. If your Facebook page is SEO-optimized with great content, you will gain more visibility.

SEO 62

SEO Facebook Company How To 62

Axia PR

MARCH 22, 2021

Instagram is one of the most effective social media platforms that are growing continuously in terms of popularity. It’s a photo-sharing and mobile-only social media platform, where many companies and brands are utilizing the importance of SEO to push the messaging of their brand.

Instagram 62

Instagram SEO Marketing Mobile 62

Prohibition

APRIL 14, 2023

2023 Q1 has come to an end but social media updates and changes have not! This change is fuelled by Instagram wanting to help businesses advertise where users are already searching – is this the SEO of Instagram? Their ongoing issues are one to watch for any business undertaking/planning strategies on TikTok.

Instagram 62

Instagram Social Media Twitter B2C 62

Critical Mention

DECEMBER 2, 2018

Using SEO to court Google’s algorithm should be at the top of the list for your 2019 marketing strategy. According to HubSpot, in 2018, 61 percent of marketers say improving SEO and growing their organic presence was their top inbound marketing priority. Use social media. This number is only increasing. Use cookies.

SEO 71

SEO Strategy Guidelines Social Media 71

The Hoyt Organization

NOVEMBER 16, 2023

The social media landscape is ever-changing. Nowadays, people are always online, with Gen Z taking up a significant percentage of social media users. This has made creating social media content more complex and nuanced. Luckily, we’re here to help with some engaging social media content ideas.

Social Media 52

Social Media Media Instagram Infographics 52

The Resolution Blog

OCTOBER 7, 2015

Eight years ago I oversaw the worldwide media launch of a Glasgow SME. Social media existed back then, as did blogs. “Do you realise the SEO juice that gives our company Dave?” SEO had nothing to do with me as a PR man and it was my intention to keep it that way. Do PRs Need to Know About SEO?

SEO 120

SEO Engineering Content Marketing Agency 120

Prohibition

MARCH 2, 2023

2023 continues with a range of constant social media updates and changes, including some interesting new amplification options for your TikTok strategy! LinkedIn are also listening to users, implementing native newsletter scheduling to support forward planning and also adding SEO titles for newsletters and articles.

LinkedIn 62

LinkedIn Instagram Social Media Media 62

Cision

JULY 26, 2017

Since the inception of social media platforms, one of the biggest challenges has been how to properly reach your desired audience. Its capability for paid social targeting may surprise you, however. According to SEO expert Andrew Bruce Smith, only 6 percent of Twitter users are active on any given day.

Social Media 233

Social Media How To Insurance Insurance 233

Agility PR Solutions

APRIL 15, 2019

Social media is the preferred marketing channel for 48 percent of eCommerce businesses looking to cultivate growth in 2019. The post eCommerce brands are betting big on social media for growth—here’s the plan appeared first on Agility PR Solutions. The firm’s study […]. The firm’s study […].

Social Media 95

Social Media Brand Branding SEO 95

Garrett Public Relations

SEPTEMBER 26, 2020

Or focusing on content for SEO purposes? The post Writing for SEO – How Important Is It For Your Small Business? Are you focusing on writing quality content? And can you balance both? appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH.

Small Business 78

Small Business SEO Writing Publicity 78

The Proactive Report

JULY 28, 2014

Active social media accounts with followers and engagement. Get links for media sites indexed in Google News. I’ll be talking about these points at the PR News SEO Bootcamp in San Francisco August 11, 2014. Register the domains for at least 2 years and make the Who Is? information public. Online PR'

Google 174

Google SEO Reputation Writing 174

Critical Mention

OCTOBER 21, 2018

It’s easy to fall behind rapidly evolving SEO trends, which include optimizing your website with the right keywords, using paid online marketing and using structured data—but there are five strategies that many PR pros miss when incorporating SEO into their campaigns: Back in the 90s, how did mom and pop stores grow their businesses?

SEO 74

SEO Strategy Engineering Local 74

The Proactive Report

JULY 4, 2017

So if quality content is the foundation of SEO and online visibility, how can you create quality content? The post Why Quality Content is the Foundation of SEO appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow.

SEO 113

SEO Google Analysis Guidelines 113

The Stalwart Blog

MAY 12, 2016

Many of us in the marketing realm see social media as mainstream. It's as - if not more - important to effectively communicate to intended audiences as traditional media. So it's understandable that a few organizations still don't see the value of social media. Like it or not, social media has a place.

Social Media 60

Social Media SEO Media Pinterest 60

Onclusive

SEPTEMBER 7, 2021

These brands typically maintain a robust newsroom, leverage their social media assets to the fullest, and optimize their strategy by tapping into attribution insights. Blogs In our experience, a brand’s blog can become an excellent website traffic and conversion driver as a result of improved SEO.

Measurement 356

Measurement SEO Web Social Media 356

Communications Conversations

JANUARY 7, 2022

One of the questions I get from time to time from friends and colleagues is “Who would you recommend for a social media agency in Minneapolis?” I mean, there aren’t that many “social media agencies.” ” But, many ad, PR and digital agencies claim to offer social media marketing services.

Social Media 60

Social Media Agency Media Measurement 60

Cision

APRIL 25, 2016

Social media influencers. At their recent webinar, “ Team Up With Social Media Influencers ,” Natalia Dykyj and Stacey Miller discussed why brands must ask social media influencers to join their story. Follow their four recommended steps to implement a social media influencer relations strategy.

Social Media 120

Social Media Brand Branding Media 120