Maxim Behar

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Maxim Behar: Political Unity Needed for Bulgaria’s Economic Growth

Maxim Behar

Host (Viktor Dremsizov): Good evening! "The Day ONAIR" begins. I am Viktor Dremsizov, and today, with the show's producer, Gergana Marinova, we are looking for answers to the important questions today. Can the upcoming elections lead to a stable government? The 50th National Assembly is coming to an end—what have the parties accomplished? Sociologist Kolyo Kolev and PR expert Maxim Behar are here to analyze.

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The Power of Branding

Maxim Behar

Many people in business greatly underestimate the importance of having a brand—whether it’s the company’s brand, their personal brand, or that of their colleagues. “Well, we don’t need anyone to know about us; we quietly do our work.” I often hear this at various business events, and I’m slightly puzzled as to whether those who think or say this realize that we live in a completely different world now.

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The Barrier to Success

Maxim Behar

Some people hurry to deny anything they hear and always subject everything to doubt first. Today's world is indeed flooded with fake news and easy scams, and such an attitude does help, but it's more of a hindrance. This initial and often unfounded negative reaction always prevents us from growing, thinking on a larger scale, taking risks, and even winning.

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Maxim Behar: Redefining Public Relations on a Global Stage

Maxim Behar

Great leadership isn’t defined by titles, power, or even success. It’s shaped by a blend of courage, empathy, and an insatiable curiosity to explore beyond the ordinary. The real essence of leadership lies in understanding that every obstacle is a steppingstone, every conversation a source of insight, and every setback a lesson in resilience. Visionary leaders are not those who seek the spotlight but those who shine it on the path for others to follow.

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Maxim Behar: People are Bulgaria’s Greatest Asset

Maxim Behar

Host(Viktor Dremsizov): The long-awaited music video for the hit song "Runaway" by PR expert Maxim Behar is now out. The music project conveys motivating and powerful messages for personal growth and gathered hundreds of views within minutes of its release. But more about his second project, we will learn from the author, the PR expert Maxim Behar, who is with me now.

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Lior, who knows how to know

Maxim Behar

He casually walks into a tiny downtown restaurant, holding his folded trench coat over his arm while gripping the handrail with the other hand as he climbs the narrow stairs. From his curious gaze and eyes looking around every corner of the restaurant, it's easy to tell he's Israeli. But it's not so easy to realize that you're actually in the presence of a true genius—one you don't come across often, or perhaps, ever!

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Maxim Behar: It's not a political crisis, that's the political reality

Maxim Behar

Host (Lora Indzhova): "Your Day" continues, dear viewers, with news from the political scene. Tensions are rising around the split within the Movement for Rights and Freedoms (DPS) ranks. The reaction was swift after the party's Central Executive Bureau expelled the co-chairman Delyan Peevski and some of his close associates from the party ranks last Tuesday—seven members of the parliamentary group and ten regional structure chairs in total.

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