Sword and the Script

JUNE 25, 2019

When I got out of school in 2001, for instance, few of my clients cared about mentions in online outlets. One publication or blog you read regularly is… (BCB) Wall Street Journal CMO Today. If you suddenly got 10% more budget, you’d spend it on… (BCB) research-based thought leadership or customer testimonials.

Brand 128

Brand Branding Reputation Corporate 128

Sword and the Script

MARCH 10, 2019

Ned launched “ Job of the Week ” (JOTW) email newsletter in 2001 as a free resource for PR and communications professionals looking for work. Respondents cited reporter turnover, veteran reporters being replaced with junior ones, and “in-your-face-journalism” as contributing causes. content marketing (64%).

Survey 118

Survey Media Relations Corporate Communications 118

Communications Conversations

MAY 30, 2018

The Sprosty opportunity put me in a position to learn immensely from other startups and retailers, and Studio/E provided the space to explore the idea of following my true passions: art, professional fashion, and women in leadership. But technically, I left my agency job to go back to grad school in 2001 (the week before Sept.

Apparel 106

Apparel Public Affairs Corporate Training 106

Stephen Waddington

AUGUST 27, 2018

James Grunig assembled a team of six public relations academics and practitioners under his leadership. In a paper for the Journal of Public Relations Research[v] Michael Karlberg makes the case that the Excellence Theory is overly concerned with consumers as a primary audience. Grunig; Prism Journal (2009).

Communications 60

Communications Analysis Web Handbook 60

Landis PR

MARCH 13, 2023

Photo courtesy of Pixabay In honor of the 2023 Academy Awards, the Landis team couldn’t resist picking our favorite movies about journalism to be nominated for or win an Oscar. The gripping plot centers on the post-World War II combatting forces of journalism and political extremism.

Journalism 52

Journalism Film Ethics Television 52

PRSay

FEBRUARY 12, 2020

She was PRSA’s representative on the Council for Journalism and Mass Communications, as well as on two PRSA education commissions. She was married to Patrick Jackson , a past PRSA president and PR leader who passed away in 2001. Photo courtesy of the Plank Center for Leadership in Public Relations.

Education 97

Education Journalism Leadership Industry 97

Mindful Marketing

JULY 28, 2015

We caught up with Paul to talk PR, journalism and branding – oh, and to find out what story crafting is. Several of our team members have experience in journalism and so we come at the idea of telling stories from the perspective of having done so in a very public way, thousands and thousands of times.

Interviews 50

Interviews Communications Storytelling Marketing 50