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In Memoriam: Isobel Parke, APR, Fellow PRSA

PRSay

She was PRSA’s representative on the Council for Journalism and Mass Communications, as well as on two PRSA education commissions. She was married to Patrick Jackson , a past PRSA president and PR leader who passed away in 2001. Photo courtesy of the Plank Center for Leadership in Public Relations.

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3 former PR pros who made mid-career shifts and lived to talk about it

Communications Conversations

The Sprosty opportunity put me in a position to learn immensely from other startups and retailers, and Studio/E provided the space to explore the idea of following my true passions: art, professional fashion, and women in leadership. But technically, I left my agency job to go back to grad school in 2001 (the week before Sept.

Apparel 106
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Corporate Communications is Taking More PR Work In-House, finds Survey; Media Relations Gets Even Harder

Sword and the Script

Ned launched “ Job of the Week ” (JOTW) email newsletter in 2001 as a free resource for PR and communications professionals looking for work. Respondents cited reporter turnover, veteran reporters being replaced with junior ones, and “in-your-face-journalism” as contributing causes. content marketing (64%).

Survey 100
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A Brand Is a Business Risk to be Understood and Managed; Off Script No. 40: Brianna Carroll Boyle

Sword and the Script

When I got out of school in 2001, for instance, few of my clients cared about mentions in online outlets. One publication or blog you read regularly is… (BCB) Wall Street Journal CMO Today. If you suddenly got 10% more budget, you’d spend it on… (BCB) research-based thought leadership or customer testimonials.

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A critical review of Excellence Theory in an era of digital communication

Stephen Waddington

James Grunig assembled a team of six public relations academics and practitioners under his leadership. In a paper for the Journal of Public Relations Research[v] Michael Karlberg makes the case that the Excellence Theory is overly concerned with consumers as a primary audience. Grunig; Prism Journal (2009).

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The Best Journalism Movies

Landis PR

Photo courtesy of Pixabay In honor of the 2023 Academy Awards, the Landis team couldn’t resist picking our favorite movies about journalism to be nominated for or win an Oscar. The gripping plot centers on the post-World War II combatting forces of journalism and political extremism.

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Masters in Marketing Interview: Paul Furiga, WordWrite Communications

Mindful Marketing

We caught up with Paul to talk PR, journalism and branding – oh, and to find out what story crafting is. Several of our team members have experience in journalism and so we come at the idea of telling stories from the perspective of having done so in a very public way, thousands and thousands of times.