Cision

MARCH 24, 2017

Austin & Williams, the advertising, branding and digital marketing agency has recently tapped Jody Fisher, a NYC PR veteran, to head up its new in- house PR practice. If I had a billion dollars, I would… pay off my home, fund my kids’ college education and donate to charities doing great work in my local community.

Enterprise 227

Enterprise Agency Radio Fashion 227

5W PR

JULY 11, 2018

The advertising strategy placed interactive outdoor posters in bus shelters that encouraged people to breathe in and see how smoking affects their breathing. In 2005, Snapple tried to make the world’s largest Popsicle. With the posters, the longer someone blew out their breath, the more of the message they could see on the post.

Measurement 149

Measurement Education Social Media Film 149

Waxing UnLyrical

JULY 18, 2011

I was also an early user , and in 2005 Ogilvy London offered me a job as Interactive Creative Director. That said, there are lots of very creative people in the UK and great things going on in tech (like Tweetdeck ), creative ( Moshi Monsters ), as well as advertising and PR. So I moved here from San Francisco.

Creativity 77

Creativity Local Comparison Groups 77

PR 20/20

OCTOBER 12, 2017

Most of our marketing in the past 50 years has revolved around advertising, or renting space in channels to garner attention and, hopefully, change consumer behavior. In 2005, the beverage giant was a major sponsor of Formula 1 racing. This is what marketers call return on investment (ROI) of marketing.

Marketing 53

Marketing Enterprise Print Film 53

Doctor Spin

APRIL 17, 2023

Partner with a local influencer to promote your business on social media. David should leverage the surprise element and not advertise his advantage beforehand. Offer free consultations or advice sessions to potential customers. Write a white paper or research report on a topic related to your industry. McGraw-Hill Education.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Cision

JULY 19, 2016

After graduating from college with a degree in broadcast journalism, a professor recommended me for a part-time position at the local Fox affiliate. In 2005, I was hired by the former Realtor Association of Greater Miami and the Beaches. How did you get your start in PR?

Real Estate 120

Real Estate Agriculture Local Technology 120

Masters in Communications

FEBRUARY 12, 2022

Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time. Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. Mass communication aims to meet these needs.

Ethics 52

Ethics Communications Print Television 52